New Releases - October 2009 - Learningemall.com

straight forward tips and solutions thatcamps can employ to accommodate awide range of nutritionally related needs.The DVD also provides easy-to-implementsuggestions for developing need-specificmenus without spending a lot of time ormoney.Among the topics covered:• Special dietary needs• Parent concerns• Be a label reader• Communicating with parents• Menu development tips• Sample menus and food items• ResourcesItem no. : WG08500704Format : DVDDuration : 59 minutesCopyright : 2009Price : USD 60.00STAFF EVALUATIONS:COLLEGE ENTRANCEEXAMS OR ANTIQUESROAD SHOW APPRAISALBy Kat ShreveStaff Evaluations: College EntranceExams or Antiques Road Show Appraisalreviews the key factors involved in aneffective process for evaluating camp staff.The DVD explores a variety of instrumentsand tools that camp directors can use todevelop an action plan for undertakingstaff evaluations and providing appropriatefeedback to staff. The DVD details specificways for improving the process, withoutbeing predictable.Among the topics covered:• Walk down memory lane• Your chance to be an interviewer• The end of the road• The perfect counselor• Ways to improve without beingpredictable• Timing• Buy-in and mental model• Your action plan• The curse of knowledgeItem no. : NW08500707Format : DVDDuration : 51 minutesCopyright : 2009Price : USD 60.00can be used by camp professionals toimmediately and powerfully shape theirpublic image. The DVD is designed to helpensure that any press camp professionalsget is the RIGHT Press.Among the topics covered:• Value of media• Evolution of media• Good and bad headlines• Case studies• 10 steps towards media nirvanaItem no. : YP08500711Format : DVDDuration : 59 minutesCopyright : 2009Price : USD 60.00TRAINING SMORGASBORD:STAFF ORIENTATIONIDEAS FRESH FROM THEOVENBy Kim AycockTraining Smorgasbord: Staff OrientationIdeas Fresh From the Oven features aseries of proven staff-orientation tips andsuggestions that camp directors can useto enhance their staff-orientation programs.The DVD is designed to serve as a"must-have" resource for camp directorswho want to maximize their efforts toproperly train their staff. The engagingideas offer invaluable additions to anystaff-training program.Among the topics covered:• Appetizers: get hooked• Course one: brain bites• Course two: movement morsels• Course three: see-food sampler• Dessert: save your fork• After dinner encourage-mintsItem no. : ET08500712Format : DVDDuration : 68 minutesCopyright : 2009Price : USD 60.00USING THE WEB TOINTERACT WITH PARENTS,CAMPERS, ANDMARKETINGBy Ari Ackerman• Your site and the four Ds• Design and structure your site• Marketing site content• Communication web features• Alumni social networking• Educate• Administration• Won't this cost a fortune?Item no. : BH08500716Format : DVDDuration : 43 minutesCopyright : 2009Price : USD 60.00WE CAN'T AFFORD TO BECOLOR BLIND:CHALLENGES FORPROFESSIONALS OFCOLOR AND ALLIESBy Kevin Gordon; Marina LukaninaStatistics indicate that a grossunder-representation of individuals of colorexists at every level of camping. We Can'tAfford to Be Color Blind: Challenges forProfessionals of Color and Alliesexamines the root causes for this lack ofrepresentation. The DVD featuresinformation, ideas, and insights that canprovide the basis for taking correctiveaction and instituting programs to addressthis critical issue.Item no. : CW08500717Format : DVDDuration : 71 minutesCopyright : 2009Price : USD 60.00WEB SAVVY, ONLINEMARKETING FOR SUMMERCAMPSBy Arthur Lui; Hagai MaidenburgAn increasing number of children andparents are Web savvy, an attribute whichthey often put to good use by searchingthe Internet for a possible summer campto attend. Web Savvy, Online Marketingfor Summer Camps provides an invaluableresource to help camp operators betterunderstand how to use search engines,like Google, to market their programs. TheDVD details techniques that can be usedto enhance online marketing efforts.TAKING THE LEAD IN THEMEDIA: HOW CAMPS ANDCAMPING CAN SHAPETHEIR PUBLIC IMAGEBy Nancy ShenkerTaking the Lead in the Media: How Campsand Camping Can Shape Their PublicImage provides an overview of how campprofessionals can effectively control theirimage and messages in the media. TheDVD details powerful public relationsstrategies (both traditional and online) thatUsing the Web to Interact with Parents,Campers, and Marketing reviews thedifferent ways that camp staff can utilizethe Web to improve their interactions withparents. In that regard, the DVD detailshow the Web can help camps bettermarket their programs and services,improve their registration process, andenhance their efforts to communicate withparents—before, during, and after thesummer. The DVD also discusses thelow-cost features of the Web.Among the topics covered:• What your website should beAmong the topics covered:• Traditional vs. Internet marketing• Search engine basics• Understanding web metricsItem no. : MC08500718Format : DVDDuration : 98 minutesCopyright : 2009Price : USD 60.00________________________________________________________________________________________________________Email: inquiry@learningemall.comLearning Rendezvous LimitedWebsites: http://www.learningemall.com & http://www.learningemall.com.hk10