Mohsin Annual Report-Final 1-91:Layout 1.qxd - Siemens Pakistan

Fit 4 2010 27Fit 4 2010: AcceleratingProfit & GrowthGood corporate responsibility secures the long-term success ofSiemens and creates lasting value. When it comes to corporateresponsibility, we intend to lead the way. An economically healthycompany provides security for the future and jobs, and continuouslyworks for the good of society and the environment.To maintain continuous success, a regional growth project Fit 4 2010 Asia/Australia has beenlaunched with the strong commitment and engagement of the Regional Management. The cornerstonesof the Fit 4 2010 program are compliance, our Code of Ethics & Conduct and our values.The program concentrates on the established levers - Operational Excellence, People Excellence,Corporate Responsibility and Portfolio - but with new points of emphasis. At the same time, itclearly defines bold targets for the Company and its operating Groups. In combination, our values,levers and goals create a comprehensive system that will enable us to achieve sustained,long-term success for the Company.Good corporate responsibility secures the long-term success of Siemens and creates lastingvalue. When it comes to corporate responsibility, we intend to lead the way. An economicallyhealthy company provides security for the future and jobs, and continuously works for the goodof society and the environment. For Siemens, corporate responsibility means providing outstandinginnovative products and services for society while fulfilling all ethical, ecological, economicand social responsibilities. No tolerance for conduct that conflicts with the law or regulationsthroughout the company - with our compliance system, we are seeking to set the standard formaximum integrity and transparency. Binding rules and guidelines ensure that our employeesand managers always conduct themselves in a legal and ethical manner in relation to each otherand to our business partners