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LOCAL COMMUNITY ACTIVITY5.0 LOCAL COMMUNITY ACTIVITYThe HUM’s charity policy focuses charitable work to within a 15mile radius of the factory where 85% of Associateslive. The work ranges from small scale raffle prizes on request to larger annual financial and resource commitments.Examples of these commitments are shown below.The Swindon AcademyIn 2006 Honda Motor Europe invested £1m over a 5 year period (2006 to 2011) to support the development of theacademy in Swindon.• HUM support his activity by working directly with the School, local authorities and the United Learning Trust (ULT)initially in the building of the school and more recently in day to day activities.• HUM represent Honda on the Board of Governors and support Academy with curriculum activities including mostrecently the Mock interview day were students were invited on site to receive interview advise and support andattended an interview with an experienced member of HUM staff.• ULT Challenge ‘do something innovative campaign’. Hum supported the judging activity in the school.• Official school opening took place in 2010 and HUM provided technical support and event management.Safe Drive – Stay AliveSince 2005, HUM has committed £100,000 to this programme where it is the single sponsor to support the position ofa principle Education Officer within the Wiltshire Fire Brigade. His role is to make key stage 4 (16-17 year olds) aware ofthe dangers of driving with or under the influence of alcohol or drugs and the impact of family and friends followingan accident.This Officer coordinates all aspects Associated with the delivery of the programme into the local Community.We aim to reduce the number of young peoplekilled or injured on Wiltshire & Swindon’s roadsJunior Good Citizen AwardSince 1992, HUM has committed £30,000 to this programme where it financially supports with the set-up and essentialadministration aspects of the programme.The Junior Good Citizen Scheme was designed to engage young people from Year 6 (10-11 year olds) in a fun learningenvironment. The aim is to equip them with life skills as they make their transition from Primary to Secondary education.Schools, Emergency Services and Local Authorities work together in partnership to promote the safety of young people.SE/D/G/15 - Nov 2011www.hondamanufacturing.co.uk31