Brookfield Asset Management Inc. Corporate Profile

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Common Share PerformanceWe measure performance over the long term. BAM’s 20-year track recordof share price performance exceeds the S&P and TSX indicesCommon Share Price Compound Growth*20-Year 10-Year 5-Year 1-YearBAM 12.5% 22.0% 13.7% (12.9)%S&P 500 8.0% (0.2)% 1.0% (6.9)%S&P TSX 7.9% 7.3% 8.3% 0.5%* As of September 30, 2009, inclusive of dividends37| Brookfield Asset Management Inc.Investment PrinciplesBUSINESS PHILOSOPHY Build the business and all the relationships based on integrity Attract and retain high calibre individuals who will grow with us over the long term Ensure our people think and act like owners in all their decisions Treat our clients’ money like it is our ownINVESTMENT GUIDELINES Invest where we possess competitive advantages Acquire assets on a value basis with a goal of maximizing return on capital Build sustainable cash flows to provide certainty, reduce risk and lower the cost of capital Recognize that superior returns often require contrarian thinkingMEASUREMENT OF OUR CORPORATE SUCCESS Measure success based on total return on capital over the long term Encourage calculated risks, but compare returns with risk Sacrifice short-term profit, if necessary, to achieve long-term capital appreciation Seek profitability rather than growth, because size does not necessarily add value38| Brookfield Asset Management Inc.
Sustainability RecognitionMeritas Jantzi Social Index (www.jantziresearch.com) Mutual Fund focused on socially responsible investing. Brookfield is among the top 25 of 66 firms inthe index.KLD Global Climate 100 Index (GC100) (www.kld.com) KLD Research is an independent research firm based in Boston Massachusetts. GC100 consists of100 companies whose activities demonstrate the greatest potential for mitigating immediate andlong-term causes of climate change.Desjardins Environment Fund (www.desjardins.com) Desjardins is a Canadian financial institution with a dedicated Environment Fund investing incorporations that contribute to maintaining and improving the environment. Brookfield meets theenvironmental standards for eligibility in this fund.39| Brookfield Asset Management Inc.Investor Relations ContactsContact Title E-Mail Address Phone NumberBruce Flatt Chief Executive Officer flatt@brookfield.com (416) 363-9491(212) 417-7000Brian Lawson Chief Financial Officer blawson@brookfield.com (416) 363-9491Sachin ShahKatherine VyseSenior Vice President,FinanceSenior Vice President,Investor Relations andCommunicationssshah@brookfield.com (416) 363-9491kvyse@brookfield.com (416) 369-824640 | Brookfield Asset Management Inc.
Page 7 and 8: Current Opportunities - Investment
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Page 11 and 12: Infrastructure Approximately $12 bi
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Page 17 and 18: Share BuybacksShareRepurchases*(mil
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Brookfield Asset Management Inc. Corporate Profile

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