your key to success. - Hilton Worldwide

your key to success. - Hilton Worldwide your key to success. - Hilton Worldwide

hiltonworldwide.com
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12.07.2015 Views

the Hilton Worldwide advantage.Every brand within the Hilton Worldwide portfolio is powered by the Hilton Worldwide Engine.The Hilton Worldwide Engine is a suite of industry leading tools and resources thatsupport and drive hotels operating under our brands.Comprised of distribution, sales & marketing, global brandservices, hotel operational technology and HiltonHHonors ® , it is what sets us apart from thecompetition and underlies the continuedsuccess of hotels operating underour brands.Distribution• Network of Reservation Centers providing24-hour multi-language global coverageand over 35 million telephone calls handledannually, generating over $3 billion per year• Industry leading proprietary websitesgenerating in excess of over$4 billion per year• Distribution agreements with key globaland local intermediariesDistributionGlobal Brand Services• Quality Assurance – Protecting brandvalues through comprehensive on-siteevaluations• Market Research – Providing actionableinsights into customer needs,expectations and market behavior• Brand Training – Providing all brandrequiredand optional educationalopportunities in order to ensureconsistency in service and sales delivery• Brand Performance Support – Providingone-stop-shop consultation support inareas such as new hotel ramp-up, guestexperience (product and service), salesand revenue, and moreGlobal Brand Services7

Sales & Marketing• 30 International sales offices• Global size and presence gives increased negotiating power, higherlevel access and more influential customer relationships• Specialist global corporate, leisure, MICE and global/specialisttravel agent sales teams enable a reduced need for property-basedsales managers• Marketing – Delivering dedicated national brand campaigns viaproven ROI-generating channels such as cable, print, outdoor,online, paid search, social media and public relations, as well assupporting hotel local marketing efforts by making turnkey toolsand resources available to hotelsSales & MarketingHilton HHonorsTechnologyTechnology• A unique suite of integratedhospitality management applicationsthat automate all business andproperty management functionsin a hotel – designed for HiltonWorldwide, by Hilton Worldwide• Enhances customer loyalty, enablingconsistent guest recognition acrossall Hilton Worldwide hotels before,during and after a stay• Drives RevPAR premiums by exposingmore inventory to the demand usingcentralized distribution channels,feeding third party distributors,advanced purchase opportunitiesand reservations• Optimizes productivity, reducingworkload redundancies and providingthe industry’s most robust businessintelligence reporting systemHilton HHonors• Award-winning guest recognitionand reward program – contributingsignificantly to a hotel’s occupancy• Over 25 million members spread over230 countries and territories of which9 million stay with us more than twicea year8

the Hil<strong>to</strong>n <strong>Worldwide</strong> advantage.Every brand within the Hil<strong>to</strong>n <strong>Worldwide</strong> portfolio is powered by the Hil<strong>to</strong>n <strong>Worldwide</strong> Engine.The Hil<strong>to</strong>n <strong>Worldwide</strong> Engine is a suite of industry leading <strong>to</strong>ols and resources thatsupport and drive hotels operating under our brands.Comprised of distribution, sales & marketing, global brandservices, hotel operational technology and Hil<strong>to</strong>nHHonors ® , it is what sets us apart from thecompetition and underlies the continued<strong>success</strong> of hotels operating underour brands.Distribution• Network of Reservation Centers providing24-hour multi-language global coverageand over 35 million telephone calls handledannually, generating over $3 billion per year• Industry leading proprietary websitesgenerating in excess of over$4 billion per year• Distribution agreements with <strong>key</strong> globaland local intermediariesDistributionGlobal Brand Services• Quality Assurance – Protecting brandvalues through comprehensive on-siteevaluations• Market Research – Providing actionableinsights in<strong>to</strong> cus<strong>to</strong>mer needs,expectations and market behavior• Brand Training – Providing all brandrequiredand optional educationalopportunities in order <strong>to</strong> ensureconsistency in service and sales delivery• Brand Performance Support – Providingone-s<strong>to</strong>p-shop consultation support inareas such as new hotel ramp-up, guestexperience (product and service), salesand revenue, and moreGlobal Brand Services7

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