A-MAY-ZING Weeks - Jewels By Park Lane
A-MAY-ZING Weeks - Jewels By Park Lane
A-MAY-ZING Weeks - Jewels By Park Lane
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SALES / BOOKINGLast month, when Division manager Lynn Bixel (Crevoiserat/ Gravesorgamization) was checking out the April Network, she turned to thepage that featured the upcoming May edition of jewelry, and she“absolutely fell in love with it!”. Lynn says, “I realized that if I was thisexcited about the new jewelry, it would certainly excite my customersas well. My April calendar was already booked, so I decided to use theupcoming issue to entice my show guests to have their own parties inMay. I printed the April Network page that featured May’s jewelry and Istarted showing it at EVERY party in April. I will do the same thing whenthe June samples are unveiled in the May Network”.Lynn offers the $100 HRC as a reward to the guests who, right then andthere, set their own show date for the beginning of the month. As the month starts to fill, she opens up more bonusdates. “My thanks to <strong>Park</strong> <strong>Lane</strong> for printing a preview of upcoming jewelry editions. It allows me to share it withcustomers and ramp up enthusiasm for what’s to come in the immediate future.”Our appreciation to Lynn for sharing a great way to harness the power of upcoming issues. This is a perfect exampleof the value of “future-think”. Lynn says, “My only question is... Why didn’t I think of doing this sooner?”<strong>Park</strong> <strong>Lane</strong>…as seen on TV!It’s another media sighting! This one, aceleb teen was seen wearing Sunburstnecklace on an April episode of MTVnetwork’s teen-favorite, “My Super SweetSixteen” show. Our thanks to DominiqueFillippi (Rizzi/Mruz organization) for capturingthe moment for us!"SAY YES" toLE ROSE ring…Le Rose, the designer-inspired, glitteringflower-shaped, crystal-encrusted ring is aknockout! Can anyone say “No” to thisgorgeous creation? Of course not. That’s whyit is our Say “YES!” offer for May hostesses!While its retail value tops $134.00, thehostess price for Le Rose ring is a mere$14.00 plus tax! What a bargain! What abuy! What a beautiful bonus!Spectacular Le Rose ring is celebrity-influenced and designer-inspired. Yourhostess can slip this mega-watt, dazzling faux diamond sparkler on her handand in a moment, she is Red-Carpet ready!Item #10847. Genuine Swarovski crystals.Available in sizes 5 to 10.Ten and Double… EXTENDED FOR <strong>MAY</strong>!Coach every hostess to obtain nothing short of TEN orders. Remind herthat absentee orders count. With TEN orders or more, the free shoppingcredit she earns on Star Two, DOUBLES from $20 per order to $40 perorder! And there is no limit!In addition, a hostess receives the stunning, designer-inspired InStylebracelet as a BONUS award for meeting the ten or more order level! Awin-win propostion… for your hostess, and for YOU!<strong>MAY</strong> 2010 9