Annual Report Maroc Telecom

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INNOVATE TO ACCOMPANYUSAGE GROWTHConsumer ServicesIn 2009, menara.ma was enhanced with new services:Menara SIAMMenara SIAM which started at Meknes’ International Agriculture Fair provideslocal information available to farmers and rural population in Darija, the Moroccandialect.Menara Ramadanin 2009 Menara Ramadan was amended: selection and distribution of videos, shortvignettes and field reports, questions and answers with experts on topics such ashealth, nutrition during the holy month, practicing a sport...Menara JuniorThe contents of Menara Junior launched in September2009, was welcomed by the young Moroccans Internetusers and their families. It offers children and teenagers,rich educational and entertaining content. Furthermore,70% of high school students have had access to the 2009Baccalaureate (high-school diploma) results publishedon Menara.ma. A quiz game on topics related to theBaccalaureate topics enabled graduates to win laptops withan Internet access provided by Maroc Telecom.2009 Annual Report
INNOVATE TO ACCOMPANYUSAGE GROWTHServices to businessesMaroc Telecom has based its relationship with large or small businesses on asustainable approach partnership. A quality, reliable and competitive service of thesolutions are the watchwords of the Group’s strategy for businesses. It is in a positionto provide a comprehensive range of communication while continuously improvingsolutions in terms of timing, implementation and customer relations.With Business Go - Maroc Telecom supports newly created companiesLaunched in December 2009,Business Go is an offer dedicatedto newly created businesses andprofessional activities granting thelatter a 50% discount on their first3 Landline, Mobile and InternetInvoices. To support them in startingtheir activities, Maroc Telecomprovides them with ADSL routers and3G modems at great prices and awide choice of fixed-line handsets ormobile starting at 0 dirham.Mobile Solutions for BusinessesOptimis - Flexibility for companiesLaunched in 2008 to facilitate intra-fleet calls at competitive standard rates this servicewas enhanced by Maroc Telecom in July 2009 with the Optimis Value Packages. Arange of services, offering many benefits and options Pay-as-you-go: free calls from8AM to 8PM after credit exhaustion, unique national pricing, carryover of unusedcredit, unlimited Intra fleet calls (the company’s landline and mobiles), unlimited textmessaging to all mobiles of the company, discounts on BlackBerry® subscriptionsand 3G Internet.In 2009, Maroc Telecom continued to market value-packed offers which areincreasingly sought after by companies, with a range of unlimited plans tailored totheir needs and distributed primarily in Maroc Telecom branches Dedicated to SMB-SMI customers and Corporate customers.2009 Annual Report
Page 12: KEY FIGURESKey figures for the Maro
Page 15: The IAM SECURITYFinancial meetings
Page 19: HighlightsJuneLower rates of intern
Page 23 and 24: Innovate to accompanyusage growthMa
Page 25 and 26: INNOVATE TO ACCOMPANYUSAGE GROWTHCo
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Page 35 and 36: INNOVATE TO ACCOMPANYUSAGE GROWTHIn
Page 37 and 38: ESTABLISHING OUR STRATEGYON SOLID F
Page 43 and 44: 8Stimulating the Developmentin Afri
Page 45 and 46: Stimulating the Developmentin Afric
Page 51: Stimulating the Developmentin Afric

Annual Report Maroc Telecom

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