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Online Social Networks and E-Commerce - MIT Computer Science ...

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Clarence Lee <strong>and</strong> Shirley Fung<br />

Figure 6 – Example of the Where I’ve Been application displayed on a Facebook profile<br />

The Where I’ve Been application allows users to specify what areas in the world he has visited, lived, or<br />

desires to visit. Aside from storing all of a user’s past travel information, the application also stores the<br />

user’s profile <strong>and</strong> social network information. From the social network information, it gathers about you,<br />

the application allows you to compare your travel map with your friends.<br />

Automatic Information<br />

Aside from the information collected by the various components of Facebook above, there is a certain<br />

amount of information that is automatically aggregated whenever you visit a commercial website.<br />

Information such as the IP address, browser type, pages visited, time visited, <strong>and</strong> click stream data are all<br />

collected by Facebook. In addition, Facebook explicitly states in their Privacy Policies that your IP address<br />

may be sent to third-party advertisers. In addition, companies who advertise with Facebook may<br />

download cookies <strong>and</strong> “web beacons” on to your machine to track the effectiveness of their<br />

advertisements. Users should be aware that Facebook states that once the information is out of their<br />

h<strong>and</strong>s, they are not held responsible for how third parties use the collected information.<br />

Data Collected by Amazon<br />

Amazon.com collects a lot of information as soon as a user visits the Web site. We requested a short<br />

interview with a representative from Amazon.com to underst<strong>and</strong> what procedures are taken to protect<br />

consumer privacy against government intrusions. It appears that Amazon.com does consider consumer<br />

privacy as an important concern, underst<strong>and</strong>ing that book sale records are sensitive personal information.<br />

Patty Smith, the Director of Corporate Communications at Amazon.com, stated that “in some cases,<br />

[Amazon.com] have challenged the validity of subpoenas when the party seeking the information failed to<br />

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