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Online Social Networks and E-Commerce - MIT Computer Science ...

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Table of Contents<br />

Clarence Lee <strong>and</strong> Shirley Fung<br />

Introduction..........................................................................................................................<br />

6<br />

Background............................................................................................................................<br />

6<br />

<strong>Social</strong> Networking <strong>and</strong> Facebook......................................................................................<br />

7<br />

<strong>Online</strong> Merchants <strong>and</strong> Amazon........................................................................................<br />

8<br />

Joint Services <strong>and</strong> Advantages for Marketers..................................................................<br />

9<br />

Privacy Protection on Data Collected by Amazon <strong>and</strong> Facebook......................................<br />

10<br />

Data Collected by Facebook<br />

........................................................................................... 10<br />

Profile.......................................................................................................................................................<br />

10<br />

<strong>Social</strong> <strong>Networks</strong>.......................................................................................................................................<br />

13<br />

News Feeds..............................................................................................................................................<br />

14<br />

Photos.......................................................................................................................................................<br />

15<br />

Events.......................................................................................................................................................<br />

16<br />

Communications......................................................................................................................................<br />

16<br />

Status........................................................................................................................................................<br />

17<br />

Facebook Applications.............................................................................................................................<br />

17<br />

Third-Party Applications.........................................................................................................................<br />

19<br />

Automatic Information...........................................................................................................................<br />

20<br />

Data Collected by Amazon..............................................................................................<br />

20<br />

Purchase History......................................................................................................................................<br />

21<br />

Wish Lists.................................................................................................................................................<br />

21<br />

Browsing History <strong>and</strong> Other Automatic Information.............................................................................<br />

21<br />

Affiliates <strong>and</strong> Third-Party Advertisers....................................................................................................<br />

22<br />

Problems with Privacy Protection for <strong>Online</strong> Data <strong>and</strong> Activities....................................<br />

22<br />

Page 2

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