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Uncovered: assessing media and communications needs ... - ICAR

Uncovered: assessing media and communications needs ... - ICAR

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<strong>Uncovered</strong>: <strong>assessing</strong> <strong>media</strong> <strong>and</strong> <strong>communications</strong> <strong>needs</strong> <strong>and</strong> capacity of marginalised communities5 CONCLUSIONS 385.1 Attitudes to <strong>media</strong> <strong>and</strong> <strong>communications</strong> 395.2 Current availability of training 395.3 Training <strong>needs</strong> 405.4 Training delivery 405.5 Evaluation 416 RECOMMENDATIONS 426.1 Engage with the <strong>media</strong> 426.2 Engage with local infrastructure <strong>and</strong> support organisations 426.3 Design training courses 426.4 Promote training 436.5 Address capacity constraints 436.6 Special issues 436.7 Evaluation 436.8 Suggestions for further research 43Appendix 1 – Organisations contacted for this research 44Appendix 2 – National organisations offering <strong>media</strong> training 45Appendix 3 – Media Trust survey 46Figures <strong>and</strong> TablesFig.1 Paid officers 18Fig 2. Communication outputs 19Fig 3. Contact with the <strong>media</strong> 20Fig 4. Knowledge about contacting the <strong>media</strong> 21Fig 5. Satisfaction with <strong>media</strong> coverage 22Fig 6. Reaching people of influence 23Fig 7. Aims of <strong>communications</strong> activities 24Fig 8. Frequency of <strong>communications</strong> strategies 25Fig 9. Extent of <strong>media</strong> training 27Fig.10. Available budgets for <strong>media</strong> training 28Fig 11. Preferences for targeting 31Fig 12. What sort of training would you like to receive? 33

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