ISRAEL A HOME NEW WORLD

ISRAEL A HOME NEW WORLDNATIONAL HARDWARE SHOW LAS VEGAS MAY 7-9, 2013ISRAEL PAVILION: CENTRAL HALL - STAND 7845 NORTH HALL – 10676, 10674

Why Israel?• Innovative and unique designs• Eco- friendly products• Cutting-edge technologies• Worldwide leaders in the plastic industry• Optimized flexibility to customers specifications• Value for top-quality• Reliable and experienced partner• Free Trade Agreement with Europe and US• Complete package of services at your doorstep• Connections with International DIY Chains

Elgo Irrigation Ltd.Established in 1906, Elgo (formerly LEGO) is a global leader in thehome watering market.As a world innovator, Elgo brings state-of-the-art solutions to thehome garden, under the Elgo brand or private labels.Elgo integrates advanced water saving technologies to enableprecise home irrigation, using global standards.Elgo provides its customers with unique logistic solutions forefficient and optimal delivery.Mr. Dan Keren, Product Manager +972 54 466 3920 +972 4 911 1442dkeren@elgo.co.il www.elgo.co.ilCH 7845

EZ Pack Water Ltd.EZPack Water is a private Israeli company that develops, manufactures andmarkets unique proprietary solutions for portable water storage,preservation and mobility.Our products are targeted to serve the home and outdoor markets forcamping, fishing, boating, RVs and emergency preparedness.All of EZPack’s products are based on cutting-edge technology and areapproved by the Israeli Water Authorities.Mr. Alex Harel, CEO +972 54 430 4668 +972 3 942 4662alex@ezpackwater.com www.ezpackwater.comCH 7845

Galcon USA, Ltd.Galcon is a recognized world leader, manufacturing computerized irrigationcontrollers and systems for residential, commercial and municipallandscapes. Galcon achieved worldwide recognition for product reliabilityand durability in the harshest weather conditions, and is widely recognizedas the top provider of battery operated controllers - continuously leading thepack in development and innovation.Established in 1983, Galcon is headquartered and owned by Kibbutz KfarBlum in Northern Israel.Galcon sells its products in over 50 countries around the world.Mr. Roy Levinson, Director +1 415 760 4987 +1 415 455 9444royl@galconc.com www.galconusa.comNH 10674

Gator ClampsGATOR CLAMPS is a leading manufacturer of its own developed clamps made forprofessional woodworkers, DIYers, and hobbyists. Gator Clamps has generatedexcitement on the clamping scene. Our new products and merchandising ideashave prompted higher standards, increased quality, and broadened relevanceand exposure. We are committed to manufacturing original products derivedfrom our own research, design and development. Our products are strongerand easier to work with.We supply GATOR CLAMPS and private labels to major retailers anddistributors.Mr. Shai Shechter, Marketing Manager +972 50 646 3799 +972 4 987 2589shai@gatorclamps.biz www.gatorclamps.bizCH 7845

Graspego Ltd.Graspego Ltd.Graspego designs products that aim to solve familiar technical grip problemsby providing professional and DIY consumers with a variety of innovative andeffective possibilities for gripping every possible object. This new patented lineof products provides a high level of stability, improves the ergonomics oftechnical tasks conventionally used during handiwork, maintenance, andrenovations, including: gluing, painting, sawing, drilling, soldering, carving, andmore. Our products enable efficiency, improved safety, and are simple to use,making them worthwhile for consumers.Mr. Abe Grolman, CEO +972 54 462 5000 +972 3 509 0399abg@graspego.com www.graspego.comCH 7845

Greenbo LLCGreenbo was founded in 2008, bringing new design and creativity bymanufacturing high-end prestigious design and quality products to the homeand garden domain.Greenbo products are based on simplicity, innovation and efficiency, whilekeeping safety as a prime prerequisite.Greenbo products highly durable and sustainable, are made of high-qualitymaterials and provide high-quality design.We at Greenbo care about the environment and our earth’s resources. We usehigh-quality and recycled materials to ensure long lasting products.Mr. Liron Golan, VP Global Sales and Marketing +972 52 428 6758 +972 77 344 5941liron@greenbo.co www.greenbo.coNH 10676

Huliot Storage Solutions Ltd.Huliot A.C.S Ltd specializes in manufacturing contemporary and highly durablestorage solutions for DIY, medical, technical and industrial applications.All products are designed to maximize the efficiency and utility of storagesolutions through modularity in assembly and use.Huliot means interlinking elements. We design each product as aninterchangeable component in a flexible system. Each element is available inmultiple sizes and all elements are designed to complement and inter-assemblewith each other.Mr. Yuval Kaddar, CEO +972 52 428 9289 +972 3 688 9980yuvalk@huliot.com www.huliot-storage.com/en/CH 7845

Kapro Industries Ltd.For 30 years, Kapro has been making the finest quality spirit levels, laserlevels, layout and marking tools. We’ve built a reputation as the industry'sforemost innovator, and are renowned for quality products, outstandingservice, and cutting-edge designs.Kapro Industries is headquartered in Kadarim, Israel. Our U.S. subsidiary,Kapro Tools Inc., is located in Lake Mills, Wisconsin. Kapro owns and operatesstate-of-the-art facilities in Israel, the United States, and China. Itsmanufacturing facilities are certified compliant with ISO standards.Mrs Annabelle Evenhaime , VP Sales & Marketing +972 52 429 4802 +972 4 698 6253annabelle@kapro.com www.kapro.comCH 7845

OfertexOfertex transforms textile waste and virgin materials into exciting andfunctional products.We know that each fabric is greater than the sum of its threads. That’s whyevery day we work hard to transform textile and textile waste into an excitinginnovation. From cleaning cloths, to beach and outdoor mats, to modernfurniture, such as stools, cushions, rugs and carpets and even pet and littermats. Our goal is to deliver customized, exciting, high-quality products.Mrs. Shani Strenger, Head Office Sales Department +972 52 667 2204 +972 3 936 6567shani@ofertex.com www.ofertex.comCH 7845

Sterokem Ltd.SteroKem Ltd., is a leading Israeli manufacturer of unique cleaning andmaintenance products. Sterokem specializes in private label and the brandedmanufacturing of cleaning liquids and powders in diversified formulationsand packaging options, including unique and convenient single-dosepouches of concentrated cleaning and maintenance cleaners.SteroKem also manufactures specialty products for paint and wood careincluding wood/deck and T.S.P cleaners, and cleaning products for travel andthe outdoors.Our customers include both local and major multinational detergentcompanies.Mr. Avi Borenstein, Business Development Manager +972 50 210 6273 +972 4 846 8597avi@sterokem.com www.sterokem.comCH 7845

Inspired by innovation • Partnering for successIsrael Export InstituteThe Israel Export & International Cooperation Institute, supported bymember firms, private sector bodies and the government of Israel, advancesbusiness relationships between Israeli exporters and overseas businessesand organizations.The Israel Export & International Cooperation Institute is committed tobringing together home and family products’ buyers with Israeli companiesthat suit their needs, ensuring that consumers throughout the worldbenefit from the innovation, quality and market adaptability of Israel’shome and family products industry.Ms. Caroline Nave, Business Development Manager, Home and Family Products+972 3 514 2982 +972 54 457 8127nave@export.gov.il www.export.gov.ilCH 7845