INJURY PREVENTION CENTER - Arkansas Children's Hospital

Early Childhood Safetymore information or to schedule an• Which Toy for Which ChildTHE MOMENT, MEDIA, OUTREACH, AND UPCOMING PROJECTSThe IPC produces a bi-monthly newsletter titled The Moment, which isdistributed throughout the state. It contains the latest research and resources son injury prevention both locally and nationally. IPC staff members monitormedia for both injury incidents and prevention stories to identify and rectifyany inaccurate information and also track national and local initiatives.In Every IssueIt Only Takes a Moment...Partners in PreventionNew ResourcesCalendar of EventsIn This Issue•••••The MomentA Newsletter for Supporters and Friends of the Injury Prevention CenterThis December, take time to makesure gifts are safe for children. Keepin mind the following tips for asafe and happy holiday season.NOVEMBER/DECEMBER 2010It Only Takes a Moment...The Centers for Disease Control and Prevention and Ogilvy Public Relationsconducted a pilot campaign targeting parents titled “Parents Are the Key” inLittle Rock and Columbus, Ohio, to educate parents on their role in preventingteen crashes. The IPC and its Building Consensus for Safer Teen Drivingcoalition were key local partners in the campaign, providing support fordistribution of materials and interviews for print and radio media. The CDCis currently incorporating results of the campaign analysis for a nationwidelaunch.New Resources AvailableMotor Vehicle Safety“BUCKLE UP FOR HANNAH” Race CarVoted Second Runner UpWalk and Wheel Super School Winners,ATV Focus Group Participants Needed,ATV Simulation Project Presented at InjuryFree ConferenceRecreational Safety•••••Mark Your CalendarSafety Baby Shower InformationSessionsDec. 8 General Safety Baby ShowerInformation SessionSpring 2011 Getting Ready for Baby:Safety Baby ShowerLogisticsSpring 2011 Special Delivery: Training ofTrainers for Safety BabyShowersFor more information, contact Alison Roseat (501) 364-3414 or RoseBlissA@uams.edu•••••Child passenger safety seat checksoccur EVERY WEDNESDAY atArkansas Children’s Hospital. ForAlways choose age appropriatetoys and gifts.• Gear Up for SafetyInclude safety gear whenevershopping for sports-relatedgifts or ride-on toys, includingbicycles, skates, and scooters.• Location, Location, LocationBe aware of your child’s surroundings during play. Kids should avoid playing with ride-on toysnear automobile traffic, pools, or ponds. They also should avoid playing in indoor areas associatedwith hazards such as kitchens, bathrooms, and in rooms with corded window blinds.Once the gifts are open• Immediately discard plastic wrappings or other packaging on toys before they become dangerousplay things.• Keep toys appropriate for older children away from younger siblings.• Charging batteries should be supervised by adults. Chargers and adapters can pose burn hazardsto young children. Pay attention to instructions and warnings on battery chargers. Some chargerslack any mechanism to prevent overcharging.Source: Consumer Product Safety CommissionFor more information, visit http://www.cpsc.gov/cpscpub/prerel/prhtml11/11042.htmlPartners in PreventionLIEUTENANT CODY BURKThe Injury Prevention Center would like to recognize Lieutenant Cody Burk of the Pulaski CountySheriff’s Department (PCSD) as a Partner in Prevention for his efforts concerning safer teen driving.Lt. Burk has represented law enforcement and the PCSD on the Building Consensus for SaferTeen Driving Coalition since 2007. He has been an exceptional leader with one of the IPC’s latestprojects – “Drive By the Rules. Keep the Privilege.” – funded by the National Highway Traffic SafetyAdministration. This project aims to reduce preventable motor vehicle injuries and deaths for teensby engaging parents and law enforcement. In correlation with “Drive By the Rules,” Lt. Burk hasappeared on several media outlets delivering messages concerning underage drinking and driving andFuture projects from the IPC include the ACH Safety Kiosk and an Arkansasspecificchild passenger safety website. Families can access the kiosk surveyat ACH and via the web. They will complete a simple survey about theirfamily’s home, recreational, and motor vehicle safety practices and will receive personalizededucation materials. The car seat website will guide families to local resources in their community and providegeneral education.ADVOCACY RECOGNITIONEmergency Medical Services for Children (EMSC) honors individuals each year who have displayed tremendouscommitment to children’s emergency health issues with their National Hero Awards. Governor Mike Beebe receivedthe Emergency Medical Services forChildren Policy Leader of Distinction2009 for his leadership in the 2009Arkansas General Assembly whichled to a number of important injuryprevention policies and the fundingfor a trauma system. Peggy andWayne Hackett have been activemembers of the Building Consensusfor Safer Teen Driving Coalitionand powerful advocates for saferteen driving and seat belt use sincethey suffered the loss of their 17-yearold daughter Hannah in a car crash in2006. The Hacketts and family werehonored with EMSC’s National HeroesFamily Volunteer of the Year Award.appointment ca l (501) 364-3370.other motor vehicle safety issues. He also has made himself available for educational and awarenessbuilding at several of the IPC’s outreach events and has allowed the IPC to partner with the PCSDon sobriety checkpoints in order to provide education to any teens that may be stopped. Thank youto Lt. Burk for his ongoing work to keep Arkansas’ teen drivers safe!Thank you for supporting the Injury Prevention Center at Arkansas Children’s Hospital. Contact us for more information or to subscribe to The Moment:1 Children’s Way, Slot 512-26 Little Rock, AR 72202 • (501) 364-3400 or (866) 611-3445 • Fax: (501) 364-3112 • E-mail: injuryprevention@archildrens.orgDr. James Graham, John Nixon, Dr. Mary Aitken, Wayne Hackett, Peggy Hackett, and Hope Mullinsat the EMSC National Hero Award ceremony.2009-2010 ANNUAL REPORT 9