INJURY PREVENTION CENTER - Arkansas Children's Hospital

TABLE OF CONTENTSLeadership .................................. 3Arkansas Injury –A Vision for the Future .............. 4Mission and Vision ..................... 5Putting InjuryPrevention Into Practice –Service, Education,and Advocacy ............................ 6Research –Our Foundation........................ 10Publications .............................. 12Funding Support ..................... 132 INJURY PREVENTION CENTER

LEADERSHIPTHE YEAR IN REVIEWDear Friends,It has been yet another exciting year for the Injury Prevention Center (IPC) at Arkansas Children’s Hospital (ACH). Thispast year, we have seen growth in both our research and education efforts. The combined efforts of our coalitions andcommunity partners have resulted in the creation of new programs and even more research questions to be answered.All of this progress would not be possible without the continued institutional support of Arkansas Children’s Hospital,the University of Arkansas for Medical Sciences, and Arkansas Children’s Hospital Research Institute.Some of the highlights of this past year include expansion of our safer teen driving efforts, evaluation of our all-terrainvehicle safety education research in South Carolina and Louisiana, growth of our child passenger safety satellite siteprogram, implementation of Safety Baby Showers, expanded distribution of IPC materials, the culmination of a threeyearresearch project to increase booster seat use in rural communities, and awareness building of available bike andpedestrian safety resources.While we are thrilled with the progress toward injury prevention efforts, we know there is still so much more to beaccomplished. According the latest data from the Centers for Disease Control and Prevention, Arkansas continuesto have higher unintentional injury fatality rates for children compared to the nation. This data also reports thatArkansas ranks third in the nation, behind Mississippi and South Dakota, for unintentional injury deaths to childrenages 1-19.Even though these statistics seem grim, we know that changes are already occurring in Arkansas that will save livesand improve the health of our children. We are excited about the formation of the Trauma System in Arkansas, theimplementation and enforcement of new safety laws, and enhanced partnerships between agencies serving children.Thank you again to everyone who has supported our mission to reduce child injury, death, and disability in Arkansas.The progress of the IPC would not be possible without you, and we look forward to future injury prevention endeavors.Please contact the IPC to hear more about our goals, activities, and opportunities for involvement.Sincerely,Mary E. Aitken, MD, MPHDirector, Injury Prevention Center at Arkansas Children’s HospitalProfessor of Pediatrics, University of Arkansas for Medical SciencesChief, Center for Applied Research and Evaluation at UAMS2009-2010 ANNUAL REPORT 3

ARKANSAS INJURY – A VISION FOR THE FUTUREFrom 2000-2006, a child died every two days in Arkansas from an unintentional injury (Centers for Disease Control andPrevention). For every child that dies, there are even more who are seriously injured and sustain life-long disabilities.During that time period, motor vehicle crashes were the leading cause of unintentional injury death to children frombirth to 19 years of age in Arkansas. A summary of leading causes of unintentional injury-related death by age groupis provided below in Figure 1.Figure 1LEADING CAUSES OF UNINTENTIONAL INJURY DEATH AMONG CHILDREN 0-19 YEARS, BY AGE GROUP,ARKANSAS, 1999-2006Source: Centers for Disease Control and Prevention, National Center for Injury Prevention and Control. Web-based Injury Statistics. Query and ReportingSystem (WISQARS).The IPC utilizes injury data to guide our priorities and evaluate our efforts. We have developed a series of goals for theIPC’s efforts and are tracking our progress as data becomes available. Two key measures that we strive toward can befound in Figure 2.4 INJURY PREVENTION CENTER

Figure 2GOAL STATEMENT INDICATOR BASELINE GOAL2006 2011 2014Reduce injury death rate for children ages 0-19 Injury death rate for AR 33.7 30 25in Arkansaschildren ages 0-19 per100,000 population(Source: CDC)Reduce injury hospitalizations for children ages Number of injury 2,744 2,528 2,4000-19 in Arkansas hospitalizations for ARchildren ages 0-19(Source: AR Department of Health)Injury fatality and hospitalization rates for children will only improve with concerted efforts to improve safetybehaviors. The IPC utilizes the Centers for Disease Control and Prevention’s four-step, public health approach toprevention.1. DESCRIBE THE PROBLEM AND PERFORM SURVEILLANCE.The IPC knows the burden injuries place on our children and families and has identified the injury mechanismswhich are particularly an issue in Arkansas. We continually review the injury surveillance data and use theexisting and emerging issues to guide our efforts.2. IDENTIFY CAUSES AND RISK AND PROTECTIVE FACTORS.The IPC analyzes injuries for children to distinguish what puts them at risk and what can be changed to eitherprevent the injury or improve the outcome. The IPC only promotes evidence-based and best-practicerecommendations in our education efforts.3. DEVELOP, IMPLEMENT, AND EVALUATE PREVENTION STRATEGIES.Education programs are tracked for proxy measures such as numbers reached and evaluated for increases inparticipant knowledge. Our research efforts are designed to evaluate novel education strategies to increasesafety knowledge and behaviors.4. DISSEMINATE AND ENSURE WIDE SPREAD ADOPTION.The IPC works with our community partners to implement evidence-based programs, provide best-practicerecommendations, and advocate for impactful legislation.Our vision of children leading safe and healthy lives in Arkansas will only be accomplished by following this fourstepprocess. Moment by moment, we are monitoring the problem, coordinating with communities, reviewing bestpractices, evaluating interventions, and offering solutions. It only takes a moment for the unthinkable to happen, butit also only takes a moment to practice safety and prevention.MISSION AND VISIONMISSIONTo reduce child injury, death, and disability in Arkansas through service, education, innovative research, andadvocacy.VISIONChildren leading safe and healthy lives in Arkansas.2009-2010 ANNUAL REPORT 5

PUTTING INJURY PREVENTION INTO PRACTICE –SERVICE, EDUCATION, AND ADVOCACYMOTOR VEHICLE SAFETY EDUCATIONThe goal of the IPC’s child passenger safety education (CPSE) program, sponsored by the National HighwayTraffic Safety Administration via the Highway Safety Office of the Arkansas State Police, is to educate the public on allaspects of child passenger safety. Education sessions are provided to health care, education, child welfare, and lawenforcement personnel, as well as parents and caregivers. Training is provided to certify community members aschild passenger safety technicians with instructor assistance from ACH’s Community Outreach Department andother organizations. Due to this outreach and education work, there are currently child passenger safety technicianresources available in 43 Arkansas counties.Satellite Sites are community CPSE resources with access to low income, minority, and/or rural families. Carseats and educational materials are provided. Current sites include churches, police departments, Early HeadStarts, AHECs, hospitals, pregnancy resource centers, and Hometown Health Coalitions. In the last year of fullreporting (October 2008-September 2009), 17 satellite sites loaned over 650 seats and ensured that 1,000 childrenwere restrained appropriately.With assistance from the Benton Police Department, the IPC has developed a child passenger safety ticket bookinsert. The insert is designed to fit inside a law enforcement officer’s ticket book holder and provides an overview ofrelevant child passenger safety laws as well as the correct seat for the child’s age and weight. These are available tolaw enforcement agencies upon request. A similar educational tool is being created to aid in the enforcement of thegraduated driver licensing law.Safer teen driving education programshave been provided via partnership withthe Youth Accident Prevention Programreaching over 2,500 high school studentsin Pulaski County each semester. DuringNational Teen Driver Safety Week over5,000 teens heard messages on safer teendriving through school and public serviceannouncements. The teens received“Ride Like a Friend. Drive Like You Care.”printed materials. These materials wereevaluated for use with teens by the theCenter for Injury Research and Preventionat The Children’s Hospital of Philadelphiawith funding from State Farm Insurance.The week’s events culminated with acompetition between North Little Rockand Central High Schools at their footballgame, with Central High completing themost student surveys and winning theBattle of the Belt trophy.Teen driving safety advocates, Peggy and Matt Hackett.The Allstate Foundation has funded the IPC to implement a Drive Smart Challenge for the spring 2010 schoolsemester. Seven local schools are currently competing in the student led challenge. Students complete observationsurveys of seat belt and cell phone use both before and after the challenge. Schools with the highest seat belt use,biggest increase in seat belt use, lowest cell phone use, and biggest decrease in cell phone use will win the challenge.The Building Consensus for Safer Teen Driving Coalition has been assisting IPC staff with safer teen driving bycollaborating on education projects including the development of education materials on graduated driver licensing,primary seat belt, and cell phone restriction laws.6 INJURY PREVENTION CENTER

HOME SAFETY EDUCATIONGenerous support from the Helena Health Foundation and the Olds Foundation has led to the implementation ofSafety Baby Showers in Phillips and Clark Counties. High-risk pregnant women are referred to attend the showerswhere they receive education on motor vehicle safety and home safety. Home safety topics include safe sleep, burn/fire/electrocution prevention, poison prevention, choking/suffocation prevention, and drowning prevention. Themoms-to-be leave the showers with a home safety bag including a home safety checklist, bath water thermometer,emergency phone number magnet, smoke detector, outlet covers, door knob covers, and cabinet latches.Key community partners include the DeltaArea Health Education Center and the ClarkCounty Parents as Teachers program. Thesepartners manage the referral process, helphost the showers, and complete individualcar seat installation and education sessionswhere moms receive a car seat followingthe showers. For an eight month period inPhillips County there were approximately247 births (AR Department of Health). Inthat same time period, 113 moms attendedthe Phillips County showers, representing a45% penetration rate. Moms attending theshowers have shown increases in knowledgeon motor vehicle and home safety.RECREATIONAL SAFETY EDUCATIONThe IPC is providing technical assistance tothe South Arkansas AHEC in El Dorado whohas received funding from the Share Foundationand State Farm to launch the showers inUnion County in the spring of 2010.Through funding from the Arkansas StateHighway and Transportation Department, theIPC has been working to increase the numberof children ages 5-14 safely walking and bikingto school through the Safe Routes to School(SRTS) program. This past year, IPC staff providedworkshops, promotional school rallies, anddistributed a web and paper-based marketingpacket and SRTS tool kit statewide. An Arkansasspecific SRTS website, www.arsaferoutes.org, hasbeen updated, and a SRTS Newsletter is beingdistributed as part of the promotional campaign.The primary goal of the project has been to buildawareness of SRTS to increase the number andquality of SRTS applications. There was a two-foldincrease in applications this past year with 44%of the applications receiving assistance from IPCstaff on development of their grants.All-terrain vehicle safety materials are being distributed to schools and other community partners for generaleducation and also as part of our ongoing ATV safety research efforts. “A Trip Unplanned,” a short educational videoon ATV safety targeting youth, is now available via YouTube and the ACH website for viewing.Fact sheets on water safety, life jackets, and personal water craft safety have been developed and are available for useby community partners.2009-2010 ANNUAL REPORT 7

ARKANSAS FOUNDATION FOR MEDICAL CAREThe Arkansas Foundation for Medical Care (AFMC) and the Arkansas Department of Human Services partnered withthe IPC this year for their annual quality improvement project. AFMC and IPC staff have tailored education materialson motor vehicle safety, all-terrain vehicle safety, burn prevention, pedestrian safety, bicycle safety, helmet safety,home safety, life jackets, water safety, and personal water craft safety. The materials are available in both English andSpanish for physician offices, hospitals, and school nurses at no cost to the providers, as is an anticipatory guidancechecklist. From June-September 2009, over 10,000 pieces of education material were distributed across 35 counties.AFMC staff members were also trained on use of the materials and provided ongoing support to physician offices onits use. Materials will be made available ongoing from the AFMC website for providers.EDUCATION FOR CURRENT AND FUTURE HEALTHAND EDUCATION PROFESSIONALSThis past summer IPC staff partnered with the UAMS Area Health Education Centers to provide programs for theMedical Application of Science for Health program (MASH). MASH is a two-week summer program for high schoolstudents interested in pursuing health care fields. Presentations on injury prevention, safer teen driving, water safety,and all-terrain vehicle safety were provided to the Lake Village, Nashville, Little Rock, and El Dorado MASH groups.Classroom lectures on injury prevention were conducted at University of Central Arkansas (UCA) and the UAMSCollege of Public Health. Students preparing for careers in public health and health care are frequent contributors tothe IPC. Health Sciences students from UCA and University of Arkansas at Little Rock (UALR) completed undergraduateinternships totaling over 750 hours in teen driving safety education and research. A pre-med student from Universityof Arkansas (UA) also assisted the teen driving study team through the Arkansas Children’s Hospital Research Institute(ACHRI) Summer Science Program. A doctoral student at the UAMS College of Public Health is working to improveaccess to resources for persons with traumatic brain injury. Two ACH nurses completing their undergraduate trainingin nursing at UALR RN-BSN completed projects, including an assessment of child passenger safety programs that willguide future directions for community events.Medical students receive injury prevention education in each year of their studies, including an extended lecture toapproximately 125 students during their junior year. A pediatric medicine resident completed an elective with theIPC where she furthered her understanding and interest in child maltreatment. Pediatric residents receive childpassenger safety anticipatory guidance during their continuity clinic experience. Nurse practitioners review pediatricinjury prevention and family education options.Informed Choices=Injury Prevention is an annual event where school nurses, health teachers, public health educators,and coaches receive education credits while also receiving resources for use in their schools and communities. Thisyear, over 70 participants learned new methods for preventing teen dating violence, addressing gang violence issues,implementing sports injury prevention strategies, and educating others on the impact of new injury prevention laws.8 INJURY PREVENTION CENTER

Early Childhood Safetymore information or to schedule an• Which Toy for Which ChildTHE MOMENT, MEDIA, OUTREACH, AND UPCOMING PROJECTSThe IPC produces a bi-monthly newsletter titled The Moment, which isdistributed throughout the state. It contains the latest research and resources son injury prevention both locally and nationally. IPC staff members monitormedia for both injury incidents and prevention stories to identify and rectifyany inaccurate information and also track national and local initiatives.In Every IssueIt Only Takes a Moment...Partners in PreventionNew ResourcesCalendar of EventsIn This Issue•••••The MomentA Newsletter for Supporters and Friends of the Injury Prevention CenterThis December, take time to makesure gifts are safe for children. Keepin mind the following tips for asafe and happy holiday season.NOVEMBER/DECEMBER 2010It Only Takes a Moment...The Centers for Disease Control and Prevention and Ogilvy Public Relationsconducted a pilot campaign targeting parents titled “Parents Are the Key” inLittle Rock and Columbus, Ohio, to educate parents on their role in preventingteen crashes. The IPC and its Building Consensus for Safer Teen Drivingcoalition were key local partners in the campaign, providing support fordistribution of materials and interviews for print and radio media. The CDCis currently incorporating results of the campaign analysis for a nationwidelaunch.New Resources AvailableMotor Vehicle Safety“BUCKLE UP FOR HANNAH” Race CarVoted Second Runner UpWalk and Wheel Super School Winners,ATV Focus Group Participants Needed,ATV Simulation Project Presented at InjuryFree ConferenceRecreational Safety•••••Mark Your CalendarSafety Baby Shower InformationSessionsDec. 8 General Safety Baby ShowerInformation SessionSpring 2011 Getting Ready for Baby:Safety Baby ShowerLogisticsSpring 2011 Special Delivery: Training ofTrainers for Safety BabyShowersFor more information, contact Alison Roseat (501) 364-3414 or RoseBlissA@uams.edu•••••Child passenger safety seat checksoccur EVERY WEDNESDAY atArkansas Children’s Hospital. ForAlways choose age appropriatetoys and gifts.• Gear Up for SafetyInclude safety gear whenevershopping for sports-relatedgifts or ride-on toys, includingbicycles, skates, and scooters.• Location, Location, LocationBe aware of your child’s surroundings during play. Kids should avoid playing with ride-on toysnear automobile traffic, pools, or ponds. They also should avoid playing in indoor areas associatedwith hazards such as kitchens, bathrooms, and in rooms with corded window blinds.Once the gifts are open• Immediately discard plastic wrappings or other packaging on toys before they become dangerousplay things.• Keep toys appropriate for older children away from younger siblings.• Charging batteries should be supervised by adults. Chargers and adapters can pose burn hazardsto young children. Pay attention to instructions and warnings on battery chargers. Some chargerslack any mechanism to prevent overcharging.Source: Consumer Product Safety CommissionFor more information, visit http://www.cpsc.gov/cpscpub/prerel/prhtml11/11042.htmlPartners in PreventionLIEUTENANT CODY BURKThe Injury Prevention Center would like to recognize Lieutenant Cody Burk of the Pulaski CountySheriff’s Department (PCSD) as a Partner in Prevention for his efforts concerning safer teen driving.Lt. Burk has represented law enforcement and the PCSD on the Building Consensus for SaferTeen Driving Coalition since 2007. He has been an exceptional leader with one of the IPC’s latestprojects – “Drive By the Rules. Keep the Privilege.” – funded by the National Highway Traffic SafetyAdministration. This project aims to reduce preventable motor vehicle injuries and deaths for teensby engaging parents and law enforcement. In correlation with “Drive By the Rules,” Lt. Burk hasappeared on several media outlets delivering messages concerning underage drinking and driving andFuture projects from the IPC include the ACH Safety Kiosk and an Arkansasspecificchild passenger safety website. Families can access the kiosk surveyat ACH and via the web. They will complete a simple survey about theirfamily’s home, recreational, and motor vehicle safety practices and will receive personalizededucation materials. The car seat website will guide families to local resources in their community and providegeneral education.ADVOCACY RECOGNITIONEmergency Medical Services for Children (EMSC) honors individuals each year who have displayed tremendouscommitment to children’s emergency health issues with their National Hero Awards. Governor Mike Beebe receivedthe Emergency Medical Services forChildren Policy Leader of Distinction2009 for his leadership in the 2009Arkansas General Assembly whichled to a number of important injuryprevention policies and the fundingfor a trauma system. Peggy andWayne Hackett have been activemembers of the Building Consensusfor Safer Teen Driving Coalitionand powerful advocates for saferteen driving and seat belt use sincethey suffered the loss of their 17-yearold daughter Hannah in a car crash in2006. The Hacketts and family werehonored with EMSC’s National HeroesFamily Volunteer of the Year Award.appointment ca l (501) 364-3370.other motor vehicle safety issues. He also has made himself available for educational and awarenessbuilding at several of the IPC’s outreach events and has allowed the IPC to partner with the PCSDon sobriety checkpoints in order to provide education to any teens that may be stopped. Thank youto Lt. Burk for his ongoing work to keep Arkansas’ teen drivers safe!Thank you for supporting the Injury Prevention Center at Arkansas Children’s Hospital. Contact us for more information or to subscribe to The Moment:1 Children’s Way, Slot 512-26 Little Rock, AR 72202 • (501) 364-3400 or (866) 611-3445 • Fax: (501) 364-3112 • E-mail: injuryprevention@archildrens.orgDr. James Graham, John Nixon, Dr. Mary Aitken, Wayne Hackett, Peggy Hackett, and Hope Mullinsat the EMSC National Hero Award ceremony.2009-2010 ANNUAL REPORT 9

RESEARCH – OUR FOUNDATIONTARGETED ATV SAFETY EDUCATION STRATEGIESFOR RURAL CHILDRENOur ATV safety research entered its final year of funding from the HealthResources and Services Administration, EMSC. The overall goal of thisresearch is to reduce the number of deaths and injuries caused by ATVrelatedcrashes through high-impact educational interventions. Initialwork of the project included focus groups with adults and children todetermine ATV messaging preferences which led to the production of “ATrip Unplanned.” “A Trip Unplanned” is a short education video targetingyouth that was developed in collaboration with the Arkansas Gameand Fish Commission and UAMS. The video was test-piloted by huntersafety educators around Arkansas who provided feedback on additionaleducation materials to accompany the video.ACCOMPLISHMENTS OF THE PAST YEAR INCLUDE:• Design and evaluation of an ATV Safety Tool Kit which includesposters, brochures, and a discussion guide to accompany “A TripUnplanned.” The tool kit was disseminated to the South CarolinaGame and Fish Commission’s Hunter Safety Educators, Arkansas school nurses and health teachers, and aLouisiana Parish school district for evaluation. The IPC has conducted focus groups in South Carolina andLouisiana and has engaged in debriefing with Arkansas school teachers on usefulness of the tool kit. The toolkit will be modified based on evaluation results and will be available for distribution by the fall of 2010.• Evaluation of running an ATV safety public service announcement in a movie theatre was completed inMonticello.• The IPC provided technical assistance to the northeast region of the Child Safety Network as seven statesincreased their injury prevention efforts to rural children, particularly in the area of ATV safety. A presentationwas made to community representatives in Baton Rouge, Louisiana, who were starting an ATV safety coalition.RESULTS OF THE ATV SAFETY RESEARCH WERE REPORTED AT THE FOLLOWINGPROFESSIONAL AND SCIENTIFIC CONFERENCES:• Oral Presentations– Miller BK. Rural Child Injury Prevention. Children’s Safety Network, NE Regional Community of Practice onRural Injury Prevention, Boston, MA, September 2009.– Aitken ME, Klumpp M. Children and ATVs. 8th Annual Iowa Child and Youth Injury Prevention Conference,Blank Children’s Hospital, Des Moines, Iowa, September 15, 2009.– Graham J. The Growing Epidemic of All-terrain Vehicle Injury. Presented at the National Association of StateEMS Officials Annual Meeting, Little Rock, Arkansas, September 22, 2009.– Aitken ME. ATV Injury Prevention: Vulnerability, Resilience, and Resistance. Farm Bureau of LA and Lady ofthe Lake Trauma Program, Baton Rouge, LA, October, 2009.– Aitken ME. Increasing Public Awareness and capacity though Injury Prevention Tool Kits. Injury FreeCoalition for Kids, Ft. Lauderdale, FL, December, 2009.– Long G,Thompson TM , Graham J. Cranial Impalement of an All-Terrain Vehicle Brake Handle in a HelmetedChild. Presented at the Southern Societies of Pediatric Research. New Orleans, LA, February 2010.– Miller BK, Mullins SM, Aitken ME. Increasing public awareness and capacity through injury prevention toolkits. Presented at the National Association of Children’s Hospitals and Related Institutes, San Diego, CA,March 2010.– Aitken ME. Injury Risk in Rural Communities: Perception versus Reality. Presented at the Society of TraumaNurses 13th Annual Conference, Orlando, FL, April 7, 2010.– Aitken ME. ATVs and children under 16. Lifesavers Conference, Philadelphia, PA, April, 2010.– Bowman SM, Aitken ME. Still unsafe, still in use: The ongoing epidemic of all-terrain vehicle injuryhospitalizations among children. Pediatric Academic Societies, Vancouver, BC, Canada, May, 2010.10 INJURY PREVENTION CENTER

– Aitken ME. Developing a Focused Injury Prevention Message for ATV use for Adolescents. EMSC AnnualGrantee Meeting, Bethesda, Maryland, May, 2010.– Aitken ME. Injury Risk in Rural Communities: Perception, Reality, and Prevention. Children’s Safety Network,June, 2010.– Graham JC, Aitken ME. ATVs and Children. Safe Kids of Delaware, Dover, DE, June 2010.• Poster Presentations– Aitken ME, Miller BK. Translating Injury Prevention Research in Rural Environments. Injury Free Coalition forKids, Ft. Lauderdale, FL, December, 2009.STRIKE OUT CHILD PASSENGER INJURYThis CDC-funded multi-state study evaluated usinga community sports program to increase the useof booster seats in children ages 4-7 living in ruralcommunities. The project concluded this past yearand included sites in Arkansas, Alabama, Illinois, andIndiana. Preliminary results show that the projectwas effective in increasing appropriate restraint forrural children in the targeted age range. A meetingwas held in October at ACH with representativesfrom each state. An implementation guide forcommunities based on the study results is currentlybeing completed.RESULTS OF THE STRIKE OUT CHILD PASSENGER SAFETY RESEARCH WERE REPORTED AT THE FOLLOWINGPROFESSIONAL AND SCIENTIFIC CONFERENCES:– Miller BK, Mullins SM, Aitken ME et al. New research in booster seat effectiveness. Lifesaver’s Meeting,Philadelphia, PA, April, 2010.– Aitken ME, Miller BK, Anderson BL, Jo CH, Monroe KW, Daniels D et al. Community sports interventionincreases booster seat use in rural communities. Pediatric Academic Societies meeting, Vancouver, BC,Canada, May, 2010.BUILDING CONSENSUS FOR SAFER TEEN DRIVINGThis project was originally supported by the Allstate Foundation, but is currently funded through an ACHRI IntramuralGrant. The goal of the project is to increase awareness of safety issues for novice teen drivers via the completion ofa parent-teen driving contract. Families in the study learn about the risk factors for teen drivers and the principles ofgraduated driver license laws. They also receive social development training for completion of their in-home parentteendriving contract. Follow up surveys are completed at three, six, and 12 months with families.The Building Consensus for Safer Teen Driving coalition was formed at the beginning of this project in 2007 withinitial funding from Allstate. The coalition is still very active with members providing education to the public on saferteen driving concerns.A COMPREHENSIVE COMMUNITY CAMPAIGN TO INCREASEPARENTAL RESPONSIBILITY IN TEEN DRIVINGThe IPC received the only National Highway Traffic Safety Administration Cooperative Agreement award this pastyear. The goal of the project is to prevent motor vehicle related deaths and injuries for teens by focusing on access toalcohol, graduated driver licensing, and seat belt use. The project will evaluate use of media, education, and outreachactivities targeting the general public, law enforcement, and parents of teen drivers. The aims of the project are toraise public awareness of strategies to reduce risk of serious injury or death among teen drivers, increase the effectiveuse of rules and monitoring within families on issues impacting teen drivers, and increase law enforcementinvolvement with teen driver motor vehicle laws.2009-2010 ANNUAL REPORT 11

PUBLICATIONSRECENTLY PUBLISHED RESEARCH• Bowman SM, Aitken ME, Helmkamp JC, Maham SA, Graham CJ. Impact of helmets on injuries to riders ofall-terrain vehicles. Injury Prevention 2009; 15(1):3-7.• Helmkamp JC, Aitken ME, Lawrence BA. ATV and bicycle deaths and associated costs in the United States,2000-2005. Public Health Report 2009; May-June: 124(3):409-418.• Bowman SM, Aitken ME, Sharp GB. Disparities in injury death location for people with epilepsy/seizures.Epilepsy Behavior 2010; 17(3):369-72. Epub 2010 Jan 6.• Bowman SM, Aitken ME, Sharp GB. Disparities in hospital outcomes for injured peopled with epilepsy/seizures.Epilepsia 2010; 51(5):862-7. Epub 2010 Jan 7.• Bowman SM, Aitken ME, Maham SA, Sharar S. Trends in hospitalizations associated with pediatric burns. InjuryPrevention, in press.• Graham CJ, Newton BW, Gaddy D, Tariq S, Aitken ME. Development of a longitudinal injury preventioncurriculum for undergraduate medical students. Injury Prevention 2010; 16:267-271. Epub ahead of print.• Whiteside-Mansell L, Johnson D., Aitken ME, Bokony PA, Conners-Burrow NA , McKelvey, L. Head Start andUnintended Injury: The Use of the Family Map Interview to Document Risk. Early Childhood Education Journal2010; 38:33-41.PROFESSIONAL REPORTS• Miller BK, Anderson BL, Mullins SH, Aitken ME. Report on Preventable Injury to Children in Arkansas,January 2010.12 INJURY PREVENTION CENTER

FUNDING SUPPORTTHE INJURY PREVENTION CENTER GRATEFULLY ACKNOWLEDGESSUPPORT FROM THE FOLLOWING SPONSORS:• Arkansas Children’s Hospital• Arkansas Children’s Hospital Foundation• Arkansas Children’s Hospital Research Institute• University of Arkansas for Medical SciencesSPONSORED RESEARCH AND PROGRAMS• Allstate Foundation, Southern Region• Arkansas Commission on Child Abuse, Rape, and Domestic Violence• Arkansas Children’s Hospital Research Institute CUMG Research Development Fund• Centers for Disease Control and Prevention, grant #5 R49 CE000975• Grand Masonic Lodge of Arkansas• Health Resources and Services Administration, Emergency Medical Services for Children Targeted Issues,grant #6 H34MC08514• Helena Health Foundation• National Highway Traffic Safety Administration Cooperative Agreement, grant #DTN H22-09-R-00203• National Highway Traffic Safety Administration via the Arkansas Highway Transportation Department• National Highway Traffic Safety Administration via the Highway Safety Office of the Arkansas State Police• Olds Foundation2009-2010 ANNUAL REPORT 13

INJURY PREVENTION BUDGET SUPPORT14 INJURY PREVENTION CENTER

2009-2010 ANNUAL REPORT 15

1 Children’s Way, Slot 512-26Little Rock, AR 72202(501) 364-3400 • www.archildrens.org/injury_prevention