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Complementarities between urban and rural areas in promoting ...

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COMPLEMENTARITIES BETWEEN URBAN AND RURAL AREAS IN PROMOTING EMPLOYMENT AND SOCIAL INCLUSIONNorthern Karelia, a number of municipalities<strong>and</strong> the F<strong>in</strong>nish Nurses’ Association, who allwork together on this project. Results so far<strong>in</strong>clude the tra<strong>in</strong><strong>in</strong>g of four nurses <strong>in</strong> substanceabuse prevention <strong>and</strong> the preparation of materialfor <strong>in</strong>clusion on the school curriculum ondrug prevention. The organisation “Mothersaga<strong>in</strong>st Drugs” has been founded <strong>in</strong> RussianKarelia. Cross-border student exchange visitshave been organised which deal with the themeof prevent<strong>in</strong>g substance abuse. There have alsobeen activities to promote social <strong>in</strong>clusion skillsamongst students. A computer classroom withten computers was established <strong>in</strong> a school. Therehave been a number of <strong>in</strong>direct results as well asthose, which are already visible. The streets havebecome safer as anti-drug education <strong>in</strong> schoolshas <strong>in</strong>creased <strong>in</strong> Russian Karelia.■ The role of local development <strong>in</strong> meet<strong>in</strong>g the challenges of unemployment<strong>and</strong> social <strong>in</strong>clusion: the EQUAL InitiativeGerhard Bräunl<strong>in</strong>g, DG Employment <strong>and</strong> Social Affairs, European CommissionEQUAL tests new ways of solv<strong>in</strong>g discrim<strong>in</strong>ation<strong>and</strong> <strong>in</strong>equality experienced by those <strong>in</strong> work <strong>and</strong>those who are unemployed. The key pr<strong>in</strong>cipals ofEQUAL are: transnational co-operation, <strong>in</strong>novation,empowerment, thematic <strong>and</strong> partnershipapproach, dissem<strong>in</strong>ation <strong>and</strong> ma<strong>in</strong>stream<strong>in</strong>g.Activities are structured on the four pillars of theEuropean Employment Strategy: Employability,Entrepreneurship, Adaptability <strong>and</strong> Equal Opportunitiesfor women <strong>and</strong> men. It is funded by theEuropean Social Fund (ESF).THE AIM OF THE INITIATIVEThe EQUAL <strong>in</strong>itiative is a response by the EuropeanCommission to a number of questions ontackl<strong>in</strong>g exclusion, discrim<strong>in</strong>ation <strong>and</strong> <strong>in</strong>equality<strong>in</strong> relation to the labour market. It is also designedfor those members of the workforce whohave problems start<strong>in</strong>g new work due to theirsocial, health or family situation. EQUAL promotesnew means of combat<strong>in</strong>g all forms of discrim<strong>in</strong>ation<strong>and</strong> <strong>in</strong>equalities <strong>in</strong> connection withthe labour market through transnational cooperation.EQUAL is an experimental programme to develop,validate <strong>and</strong> ma<strong>in</strong>stream new means of deliver<strong>in</strong>gemployment <strong>and</strong> social <strong>in</strong>clusion policy<strong>and</strong> to undertake this at the local <strong>and</strong> regionallevel. This is also a means by which to empowerlocal <strong>and</strong> regional actors. In other words, EQUALis a laboratory for new forms of <strong>in</strong>tegrative<strong>in</strong>clusive employment. As Ms Diamantopolouonce said: “If we were a production company,then EQUAL would be our laboratory, our developmentarm which develops <strong>and</strong> tests userorientedelements <strong>and</strong> implements them <strong>in</strong>tothe ma<strong>in</strong>stream policies at regional, national<strong>and</strong> European level.”At the European level, two major strategiesexist: The European Employment Strategy, currentlybased on the four pillars (employability,entrepreneurship, adaptability <strong>and</strong> equal opportunities)<strong>and</strong> the European Social Inclusion Strategy.Both strategies follow a similar pattern ofopen coord<strong>in</strong>ation <strong>and</strong> try to <strong>in</strong>tegrate local <strong>and</strong>regional actors <strong>and</strong> their experience. The problemis how this is done <strong>and</strong> one of the solutionsto this is through learn<strong>in</strong>g.EQUAL <strong>in</strong>itiatives br<strong>in</strong>g together all relevantactors. Transnationality is illustrated through acomb<strong>in</strong>ation of experience, learn<strong>in</strong>g from others<strong>and</strong> learn<strong>in</strong>g from experiences <strong>in</strong> other memberstates. Secondly, there is the aspect of partnership:there are no s<strong>in</strong>gle projects. These <strong>in</strong>dividualprojects are part of a set of projects whichare driven by partnership of local <strong>and</strong> regionalauthorities, social partners, tra<strong>in</strong><strong>in</strong>g agencies, aswell as NGOs. It cannot be assumed that partnershipswork. Consequently the fund<strong>in</strong>g arrangementwas changed <strong>and</strong> a preparation periodof at least 6 months was decided on. The idea— 19 —

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