01 Lines Berkley 2009.indd

HARD BAITS >>> POPPERSFrenzy ® LuresResearch - Analysis - Design - Technology - Innovation - Field Testing.They all go into making superior performing products. For over 70 years fisherman have relied on Berkleyproducts to catch more fish. Each and every Berkley product goes through a rigorous amount of testing andanalysis before it is delivered to the angler. The same is true for Berkley Frenzy Lures. The single goal of ourproduct development cycle is to provide you with the opportunity to catch more fish. We researched our baitsfor over four years before introducing them. Our state of the art testing facilities are complete with computeranalysis and motion research equipment. Frenzy researchers identified common attributes among the mostproductive lures by measuring and analysing the six motions impacting a baits action. From this analysis, over70 prototypes with multiple variations were designed and tested before our first lure was ever produced. Then,by applying the latest in technology and innovation, we were able to perfect thelures action and develop a product that consistently catches more fish.Pop Frog PopperPop Frog Popper1108841 028632170113 U(a28632*LRKLLn(X FPF6PW-AL 6cm 10g Albino 41108842 028632170120 U(a28632*LRKLMk(U FPF6PW-BFG 6cm 10g BullFrog 41108843 028632170137 U(a28632*LRKLNr(w FPF6PW-CH 6cm 10g Chartreuse 41108844 028632170144 U(a28632*LRKLOo(Y FPF6PW-LF 6cm 10g LeopardFrog 41108845 028632170151 U(a28632*LRKLPl(V FPF6PW-MF 6cm 10g MidnightFire 41108846 028632170168 U(a28632*LRKLQs(x FPF6PW-TF 6cm 10g TreeFrog 4Albino Bull Frog Chartreuse Leopard Midnight Fire Tree FrogFrenzy ® PopperFrenzy ® Popper1095829 028632156537 U(a28632*LPQPNr(w FP7-SM 7cm 9g ShoreMinnow 41095831 028632156551 U(a28632*LPQPPl(V FP7-BBB 7cm 9g BabyBass 41095832 028632156568 U(a28632*LPQPQs(x FP7-GG 7cm 9g GreyGhost 41095838 028632156629 U(a28632*LPQQMt(y FP7-BGD 7cm 9g BlackGold 4BAITSShore MinnowGrey GhostBaby BassBlack Gold68