PEOPLE 22We are well aware of the fact that the expertise and dedicationof our employees play a major role in our success.Good qualifications are also the basis for quality and development– this applies for the company as a whole, as wellas for its employees. In short: highly qualified employeesequal expert knowledge and satisfied customers. Withregard to a sustainable and value-oriented corporatestrategy, it is a given that we should continue to improveworking conditions for our employees and to remuneratethem in a way that reflects their excellent performance.Through a range of national programmes and initiativessuch as medical check-ups and “Health, Wellness, Discount”initiatives, we actively support the health of our employees.The topic of safety is also a top priority at <strong>Brenntag</strong> because aculture of excellence in safety is one of our core values asa company. Our employees around the globe have internalisedour Safety First principles. Regular training sessions helpto focus on this important topic.After all, information and vigilance are prerequisites for ensuringoccupational safety. Good education and training ismore important than ever. <strong>Brenntag</strong> promotes the careerambitions of its employees around the world via tailoredtraining and staff development measures. We are awareof the significance of long-term employee loyalty. With ourmeasures and career development programmes, we giveour employees an attractive incentive and make it easierfor them to decide to stay with <strong>Brenntag</strong> for the long term.We see safety and education as investments with addedvalue. This chapter will demonstrate the significance ofeducation, safety and employee commitment at <strong>Brenntag</strong>by way of a few select examples.The CASA programme –leading by exampleThe safety equipment is mandatory for all <strong>Brenntag</strong> employees who work inoperations.An ambitious <strong>Brenntag</strong> sustainability concept has beenrolled out in our Latin <strong>America</strong>n locations. Safety, qualityand environmental awareness are represented therethrough the CASA programme. CASA stands for quality (CAlidad),safety & health (Seguridad & salud), and enviroment(medio Ambiente). Energy-saving and water-saving measuresserve to reduce environmental pollution, as do ecofriendlybuildings and green areas. Optimised route planning,more efficient vehicles and teleconferencing help tofurther reduce emissions.Another feature of the sustainability concept is social responsibility.The CASA programme is represented by partnershipswith local institutions, schools and sustainabilityprogrammes in the city in question. All employees have theopportunity to take part in a company health programme.Employee trainings are a major characteristic of the CASAprogramme.Ecuador – gaining qualifications with commitment<strong>Brenntag</strong> Ecuador’s education programme was founded in2010 with the aim of supporting employees who had notyet gained school-graduation qualifications but who wantedto do so. For many people, earning qualifications is alife-changing opportunity from a personal, economic andsocietal standpoint. It sets a positive example for futureenerations who may be on the verge of making the samechoice to abandon their studies. Finishing school with adiploma enables people who graduate from the trainingprogramme to fulfil a very special dream, which has a positiveeffect on their confidence, general happiness and faithin their own abilities. Their personal success also has a positiveeffect for the company. Well-qualified employees aremore motivated and ready to take on new challenges. Supportfrom <strong>Brenntag</strong> Ecuador is offered in the way of financial helpfor enrollment and school books. The students are enrolledin two different types of studies: social philosophy andmathematical physics programmes. Their studies arecompleted in parallel to working at <strong>Brenntag</strong>.
120115_BRE_Arbeitssicherheit_E_RZ.indd 4 11.09.12 12:34PEOPLE 23This dual burden requires the participants to show a highdegree of commitment, motivation and will to succeed. In2012, 17 employees completed their secondary educationand earned school-leaving qualifications.Online university –path to more qualificationIn May 2011, <strong>Brenntag</strong> Latin <strong>America</strong> (BLA) rolled out an innovativenew system entitled “the BLA University” throughoutits region. This system is a one-stop shop for onlinetraining, further education and measureable employeedevelopment.The virtual university is a technological platform which offersvirtual courses, a skills assessment tool and a mediumfor interest groups to share information, consult specialistsand document best practices. In addition, the system allowsregions, countries and locations down to the individuallev-el to control and monitor the development programmesfor the purposes of accountability and tracking.The BLA University is part of the human resource strategy.This strategy consists of the four Ps: passion, people, performanceand patterns. It combines talent development andperformance, promoting commitment and shared values.It drives the improvement of abilities in the employees andseeks to improve synergies among the company leadershipfor the fulfilment of organisational objectives. Coursesprovided by the BLA University also include programmessuch as “Vision and Values”, “Code of Ethics”, and “CASA”(quality, safety and environment) policies. Employees arecertified in these core values on a yearly basis to ensuretheir skills are aligned with the company’s objectives.The BLA University is a platform for further education forthe professional development of each employee in Latin<strong>America</strong>, which encompasses technical and functional abilitiesas well as soft skills. BLA management acknowledgesthe required skills in specific areas, such as commerce, administration,finance and operations & logistics, and thetraining required. The tailored training programmes expandthe employees’ skill base and creates lasting added value.The internal training is focused on safety and client service.The will to serve others is fundamental; this is why the BLAUniversity is used to measure and improve customer serviceskills, which are key for sustained growth.Nina Uekermann,<strong>Brenntag</strong> Holding GmbH,Germany“It´s really great that we now canreact more quickly to errors andavoid them more effectively.“Incident / Accident prevention means to learn from mistakes in order to avoid them, thatwas our main objective for this cornerstone. Only with all employees involved we willmanage to achieve this. More about safety: www.brenntag.com/safety<strong>Brenntag</strong> Cornerstone<strong>Brenntag</strong> Europe launched a poster campaign forCornerstone where employees talk about safety.Safety - our CornerstoneOur safety culture is an important corporate value for us.Our employees, as part of the <strong>Brenntag</strong> community, havetaken in our Safety First approach. With the Cornerstoneprogrammes in <strong>North</strong> <strong>America</strong> and Europe, we will provide aconsistent framework for combining all the regional safetyinitiatives in one programme. The name “Cornerstone”clearly represents the meaning of the initiative: a cornerstoneis the most important foundation stone in a building,since all other stones depend on it. Safety is the foundationof our corporate culture. This value, which is shared by allemployees, increases affiliation with <strong>Brenntag</strong> and has apositive, lasting effect on the development of our Group.This is the essence of Cornerstone – unity. Every employeeneeds to work together with his or her colleagues to reachthe next level of safety performance – and this is valid forevery employee in Sales, Operations and Administration.Cornerstone was introduced at <strong>Brenntag</strong> <strong>North</strong> <strong>America</strong> toimprove safety in the workplace and keep employee vigilancehigh.For us, the only acceptable goal for safety performance hasbeen, and will continue to remain, zero injuries and zero incidents.<strong>Brenntag</strong> Cornerstone defines our core values andoperating practices at every level of the organisation.The programme is an important tool by which we can communicateour business principles and increase awarenessand visibility to our employees, customers, suppliers and allother stakeholders.