THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
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Version 1.3 11 May 2012<strong>YMCA</strong>BrandCamp.ca will always have the most up-to-date set of <strong>YMCA</strong> Brand Guidelines.Page A1.3 | Appendix 1 – <strong>YMCA</strong> Strong Kids<strong>YMCA</strong> Strong kidsColour versions of the <strong>YMCA</strong> Strong Kids graphic<strong>YMCA</strong><strong>YMCA</strong>STRONG<strong>YMCA</strong>STRONGKIDSKIDSCAMPAIGNCAMPAIGN<strong>YMCA</strong><strong>YMCA</strong>STRONG<strong>YMCA</strong> <strong>YMCA</strong> STRONG<strong>YMCA</strong><strong>YMCA</strong> <strong>YMCA</strong> STRONG <strong>YMCA</strong><strong>YMCA</strong> <strong>YMCA</strong> <strong>YMCA</strong>STRONGSTRONG STRONGSTRONG STRONGSTRONGKIDSKIDSKIDSKIDSKIDS KIDSKIDS KIDSKIDSCAMPAIGNCAMPAIGNCAMPAIGNCAMPAIGNCAMPAIGN<strong>YMCA</strong><strong>YMCA</strong>CAMPAIGNCAMPAIGN<strong>YMCA</strong><strong>YMCA</strong>CAMPAIGNCAMPAIGNAlternate colour versions ofthe <strong>YMCA</strong> Strong Kids graphicmay be used for promotionalitems such as T-shirts.<strong>YMCA</strong>YSTRONGKIDSKIDThe standard colour versionshould be used in advertising,brochures or websites.CAMPAIGNStandard colour use(preferred)Acceptable alternate versions using colours from secondary palette – Green, Fuchsia and BlueSimplified colour use<strong>YMCA</strong><strong>YMCA</strong>STRONGKIDSCAMPAIGNTwo colour red<strong>YMCA</strong><strong>YMCA</strong>STRONGKIDSCAMPAIGN<strong>YMCA</strong><strong>YMCA</strong><strong>YMCA</strong> STRONG<strong>YMCA</strong><strong>YMCA</strong>STRONGSTRONGKIDSKIDSKIDSCAMPAIGNCAMPAIGNCAMPAIGNGreyscale Black White<strong>YMCA</strong><strong>YMCA</strong>are problematic, one of the<strong>YMCA</strong> STRONG<strong>YMCA</strong><strong>YMCA</strong> simplified <strong>YMCA</strong> colour <strong>YMCA</strong> versions <strong>YMCA</strong> ofthe <strong>YMCA</strong> Strong Kids graphicSTRONGSTRONG STRONGSTRONGKIDSmay be usedKIDSCAMPAIGN KIDSKIDSKIDSCAMPAIGNCAMPAIGNIn instances where the fullcolour versions of the logoCAMPAIGNCAMPAIGN<strong>YMCA</strong> <strong>YMCA</strong> <strong>YMCA</strong>STRONGSTRONGKIDSKIDSCAMPAIGNCAMPAIGN<strong>YMCA</strong>
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