THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
THE BUILDING BLOCKS OF THE YMCA BRAND - YMCA Canada
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Version 1.3 11 May 2012<strong>YMCA</strong>BrandCamp.ca will always have the most up-to-date set of <strong>YMCA</strong> Brand Guidelines.Page 3.23 | Visualizing the <strong>YMCA</strong> BrandCo-branding with partner organizations<strong>YMCA</strong>-YWCA<strong>YMCA</strong> – YWCANational Capital Region4 colour – spot colour inks3 colour – 2 spot colour reds+ tint of blackone colour – blackThe preferred identification of<strong>YMCA</strong>-YWCA is to use the <strong>YMCA</strong>brandmark with the YWCAidentified in the descriptor.<strong>YMCA</strong>-YWCA’s may chooseto display the YWCA trianglesymbol. The co-branded lock-upof the two logos is shown here.one colour – whiteOther versions of the <strong>YMCA</strong>-YWCA lock-up where colour islimited.<strong>YMCA</strong>-YWCAs may also beco-branded with a third party.The partner logo may appearwith either the lock-up includingthe YWCA triangles, or with the<strong>YMCA</strong> brandmark alone.or
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