Customizing the Body (PDF file) - Print My Tattoo

Customizing the Body (PDF file) - Print My Tattoo Customizing the Body (PDF file) - Print My Tattoo

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175 Epilogue 2008 1990s, become an increasingly less common point of entry into the tattoo profession. One reason tattooing has thrived over the last two decades or so is that formally trained artists have come to be increasingly influential. While tattooing used to be a “craft” practiced by men who worked in seaports and other centers of the Americana tradition, the tattoo renaissance made tattooing available to new audiences and new practitioners who saw new potential in the medium. Beginning in the late 1980s, art-school students began trying their hands at tattooing. Their movement into tattooing intersected with rise of tattoo magazines and the influence of tattoo conventions described above. Magazines support themselves with advertising revenue, and tattoo equipment suppliers pay well for advertising space in tattoo magazines. For a number of years International Tattoo Art and Skin & Ink refused to accept advertising from equipment suppliers since, they reasonably assumed, the ready availability of tattoo equipment would lead to the influx of inexperienced and untrained people into the trade (that is, those who had not been apprentices). Eventually, however, economic necessity forced even these relatively upscale publications to give in. Armed with equipment purchased through the mail, novice artists typically began by practicing on themselves and their friends, and some eventually developed large enough followings to begin professional careers as tattoo artists. These self-taught practitioners (who, not infrequently, have formal art-school training) are often called New Skool tattooists. To be fair, apprenticeships are still the primary route through which people enter the tattoo trade. What has changed is the point at which novice tattooists enter the apprenticeship. While people wanting to become tattoo artists most commonly began their apprenticeships without any experience applying tattoos, now they often begin with experience and a portfolio of work. Thus, rather than learning the trade from scratch, they enter apprenticeships seeking to refine, rather than acquire, tattooing skills. Few would question the quality of the portfolios put together by many of these New Skool artists, but they have changed, undeniably and profoundly (for better or worse), the ethical and cultural landscape of the tattoo world. Due to the changed nature of the

176 Epilogue 2008 apprenticeship system, New Skool artists fail to acquire the institutional memory that had been passed from teacher to apprentice for decades. Having not received instruction in the ethics of tattooing, they engage in activities that sow discord in the tattoo community. Many of them, for example, have no compunction about copying other artists’ custom designs. This has led artistic visionaries to stop sending photographs of their work to magazines in order to protect their, and their clients’, investment of time and creative energy in designing unique tattoos. They break agreements with established artists not to open shops in the same neighborhood, and they derogate the people who provided them the opportunity to establish themselves. While blatantly unethical and disrespectful behavior of this type is more the exception than the rule, its prevalence is increasing and its source in the decline of the traditional apprenticeship system is clear. OTHER FORMS OF BODY MODIFICATION When Customizing the Body was first published, tattoos were still an effective means of symbolically thumbing one’s nose at conventional society. Visible tattoos served (however unjustly) as markers of a person’s willingness or desire to reject accepted behaviors and expected appearance. However, tattooing’s ability to shock, inflame, or upset more conventional members of society decreased as more people received tattoos, the artistic quality of the work available improved, and heavily tattooed people became increasingly visible. Piercing, scarification, and other dramatic and less popular forms of permanent body modification have provided an outlet for those who wish to arouse “conspicuous outrage.” So-called “radical” piercing is a shifting category, largely because “radical” is a relative term. However, there are a few forms that will likely continue to shock most people for the foreseeable future. These escalated symbols of outrage include hole stretching, facial piercing, and genital piercing. Hole stretching is practiced widely among “modern primitives” (see Vale and Juno, 2005 [1989]) who use body modification practices to demonstrate their alienation from contemporary consumer culture. Modern primitives emulate “primitive” cultures with “tribal” tattoos, stretched earlobes (and now even stretched holes in nose piercings), facial piercings (most commonly in the

176 Epilogue 2008<br />

apprenticeship system, New Skool artists fail to acquire <strong>the</strong> institutional<br />

memory that had been passed from teacher to apprentice<br />

for decades. Having not received instruction in <strong>the</strong> ethics of tattooing,<br />

<strong>the</strong>y engage in activities that sow discord in <strong>the</strong> tattoo<br />

community. Many of <strong>the</strong>m, for example, have no compunction<br />

about copying o<strong>the</strong>r artists’ custom designs. This has led artistic<br />

visionaries to stop sending photographs of <strong>the</strong>ir work to magazines<br />

in order to protect <strong>the</strong>ir, and <strong>the</strong>ir clients’, investment of<br />

time and creative energy in designing unique tattoos. They break<br />

agreements with established artists not to open shops in <strong>the</strong> same<br />

neighborhood, and <strong>the</strong>y derogate <strong>the</strong> people who provided <strong>the</strong>m<br />

<strong>the</strong> opportunity to establish <strong>the</strong>mselves. While blatantly unethical<br />

and disrespectful behavior of this type is more <strong>the</strong> exception<br />

than <strong>the</strong> rule, its prevalence is increasing and its source in <strong>the</strong><br />

decline of <strong>the</strong> traditional apprenticeship system is clear.<br />

OTHER FORMS OF BODY MODIFICATION<br />

When <strong>Customizing</strong> <strong>the</strong> <strong>Body</strong> was first published, tattoos were<br />

still an effective means of symbolically thumbing one’s nose at<br />

conventional society. Visible tattoos served (however unjustly) as<br />

markers of a person’s willingness or desire to reject accepted behaviors<br />

and expected appearance. However, tattooing’s ability to<br />

shock, inflame, or upset more conventional members of society decreased<br />

as more people received tattoos, <strong>the</strong> artistic quality of <strong>the</strong><br />

work available improved, and heavily tattooed people became increasingly<br />

visible. Piercing, scarification, and o<strong>the</strong>r dramatic and<br />

less popular forms of permanent body modification have provided<br />

an outlet for those who wish to arouse “conspicuous outrage.”<br />

So-called “radical” piercing is a shifting category, largely because<br />

“radical” is a relative term. However, <strong>the</strong>re are a few forms<br />

that will likely continue to shock most people for <strong>the</strong> foreseeable<br />

future. These escalated symbols of outrage include hole stretching,<br />

facial piercing, and genital piercing.<br />

Hole stretching is practiced widely among “modern primitives”<br />

(see Vale and Juno, 2005 [1989]) who use body modification practices<br />

to demonstrate <strong>the</strong>ir alienation from contemporary consumer<br />

culture. Modern primitives emulate “primitive” cultures<br />

with “tribal” tattoos, stretched earlobes (and now even stretched<br />

holes in nose piercings), facial piercings (most commonly in <strong>the</strong>

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