May 01, 2012 Issue 218Personally, I have had the privilege to travelling around the Sultanatesince 2007. During my trips, undertaken to turn my photographyprojects into reality, I do observe many aspects of the local cultureand understand their restraint in preserving those qualities. Thereare subtle measures taken to protect and retain its innate culturalintegrity. I have noticed that this cultural and societal integrity ispure, very often untouched by the modern environment. Anotherimportant aspect is the political stability, which is one of the mostvaluable treasures in this part of the world.Residents and even visitors/tourists would be aware that manyyears ago Sultanate of Oman was almost unknown in theworldwide tourism market. Compared to North African countries,the number of visitors was very tiny; the tourist infrastructure wasalso limited.Even today, most of the top branded hotels are located only in thebig towns and the average cost of an air ticket is more expensive,in <strong>com</strong>parison to travelling to other countries. Still, many peopleare, nevertheless, planning to visit Oman heedless of the cost orother inconveniences. One of the reasons for this could be thatmany people, especially in this decade, seek to experience puretraditions and local Omani culture, especially in the interiors. Verylittle, if at all, has changed in the local customs and habits ofpeople, and it is this that attracts visitors from abroad.In Oman, there are a few small but professional tourist serviceproviders, who are hard to locate in the worldwide cataloguesor high printed magazines or international newspapers. These<strong>com</strong>panies have tailormade programmes for customers withspecific expectations and needs from their holidays. Diving, dunebashing, bird- and turtle-watching, fishing, mountain trekking andbeach camping are just a few of the activities that make up theprogrammes’ agenda.To check out some facts, I spoke to Clara Zawawi, Chairpersonof the Ocean Blue International LLC, a <strong>com</strong>pany specialised inproviding original and high standard tourist offers, about touristdevelopments in the last few years. The Ocean Blue Oman, shesaid, has witnessed steady increase of 30 percent sale from 2007.Most of their visitors <strong>com</strong>e from Germany, Great Britain, France,Switzerland, Austria and Australia. The future for <strong>com</strong>panies likeLast but not least, the political and economic stability of theSultanate has performed a vital role in helping tourists decide infavour of this country.All the factors collectively put together have made Oman a muchmore popular destination now than it was years ago and it isdemonstrated by the fact that the number of visitors to the countrykeep on annually increasing.26
May 01, 2012 Issue 218Ocean Blue does look bright; diversity in the offerings and sustainedhigh standards make their products attractive for the visitors.The natural environment in Oman is relatively ‘undiscovered’, whichis what makes Oman a fantastic place for anyone who would liketo explore little known gorges and other locations. Uninhabiteddeserts, high mountains and hundreds of kilometres of emptybeaches make a good impression on those who live in highlyurbanised parts of the world and seek to spend their holidays in anatural environment.Oman is not for every kind of tourist; it is not for random peoplewho just want to spend a couple of weeks in a warm and sunnycountry.Empty Quarter (Rub Al Khali) is the largest sand desert in the world.The desert is spread over 670 000 km2 - around 1070km lengthand 540 km width. The terrain is covered with sand dunes that arereddish in colour, with heights of up to almost 300 meters. Theclimate there is very dry and in the summer the temperatures canreach over 50Cº. Empty Quarter is the second most oil rich regionin the world. In the past, Empty Quarter was a huge geographicalbarrier for the cultures that lived in the southern part of the ArabianPeninsula. Several centuries ago the Empty Quarter was the routefor many caravans that carried frankincense to the northern part ofthe Middle East as part of the Silk Route. In the last century, it wasfeatured in many books, movies and art around the world.I receive many questions about the Sultanate as a special destination.Most of these people would like to spend an unforgettablevacation, far away from the noise and modern civilisation’s <strong>com</strong>petitiveness.I mostly re<strong>com</strong>mend them to explore Omani interiors,especially mountains and the desert. In this issue, I would liketo share with the readers my experience of the trip to one of thelast pure, natural and almost uninhabited places on planet Earth -Empty Quarter (Rub'u Al Khali).Some months ago, I received a call with questions about theSultanate. After a few minutes, I recognised that my caller wasfull of appreciation for Oman and would like to visit some placesthat are still not available for the masses; places where he couldfind some isolation and experience real adventure in the pristineyet challenging environment. We decided to go to Empty Quarter,specifically to a place called Ramlat Hashman situated there.27
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- Page 36 and 37: Clint Derric EgbertDEVIUM DASHApple
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