Magazine 2/2010 - Emma

ASK!Does some artterm puzzle you?Send your questions to:info@emma.museumWhat doesLambdamean?Or Diasec orChromogeniccolour print?xhibition visitors are often bewildered byE the terms used to describe the varioustechniques in photography. Is the work on thewall a photograph even though the techniqueis called ”Lambda”? EMMA’s photographerMilja Laurila reveals all the secrets behind theterms on labels.Get to know these techniques by visiting theEMMA Prize exhibition and the SaastamoinenFoundation collection.LambdaThis is the name used for photographs printedon genuine photographic paper from a digitalfile. The computer generated digital image isexposed onto photographic paper by lasers,which is then developed using traditional photographicchemicals. Lambda is the name forthe equipment of one manufacturer – the usualterm for this technique is digital colour print.Chromogenic colour printA print developed from a negative onto photographicpaper. The image is reflected ontophotographic paper via an enlarger and theexposed paper developed with photographicchemicals. Traditional ”10 x 15” prints arechromogenic colour prints. Another term forthe process is analogical colour printas opposed to a digital colour print.DiasecThis is a patented process for face-mountingphotographic prints on approximately 1 centimetre-thick,transparent acrylic glass. This isthen fixed to a carrier at the backside, like athin sheet of aluminium, with the result thatthe print lies between two sheets. It is saidthat Diasec enhances the detail and colourof photographs which is why the process hasbecome popular with exhibiting photographers.Diasec is not available in Finland which usesan equivalent, optical silicon process calledSilisec.MountingThe finished print is bonded to a thin sheet ofeither aluminium or acrylic glass. This makes itpossible to fix a profiled bar behind the photoenabling it to be hung on the wall. The photocan also be framed. An aluminium-bondedprint will keep its shape and can be hung on awall without damaging the photograph itself.Aluminium-bonded photographs in exhibitionsare often laminated with a transparentprotective film with either a gloss or matt finish(rather in the same way as protecting bookswith contact paper).Guided tours and workshopsIn July we will also be arranging a short-noticeArt Quarter in English. Ask from the EMMAInfo Desk on the ground floor for the day’sprogramme.Guided tour reservations in advance only.Mon–Fri, 9.00–12.00.Tel. +358 (0)9 8163 0493.Art QuarterWeekdays 45€, Sat–Sun 70€This is a short introduction to a varying individualwork in the current exhibition. The ArtQuarter guide will answer questions and holddiscussions. Group size 25 persons max.Duration 15 min.Art HourWeekdays 45€, Sat–Sun 70€A tour of selected works in the currentexhibition. Group size 25 persons max.Duration 45 min.Supervised workshopsWeekdays 100€, Sat 120€,children under 18 years 80€Introduction to the exhibitions and differentways of working with art. Recommended groupsize 25 persons max. Duration 1h 30 min– 2 h30 min. Larger groups may be split between2 guides when the charge is doubled.Art fairy workshop invitationsFor children over 4 years. The invitationincludes fairytale guidance around theexhibition, supervised workshop inclusive ofmaterials and a fabulous meal at Café WeeGee.Duration 2 h + (unsupervised) meal ½ h.Group size max. 15 children + 5 adults.Reservations to be made at least oneweek before the invitation.Charge: 80 € / group and optionalmenu 7.30 € / personAUDIO GUIDEIn Between the dog and the wolf, painter andwriter Hannu Väisänen takes the listener intothe world of black, white and grey.Languages: Finnish, Swedish, English, French.Duration: 15 min.No charge.Juneand JulyArt QuarterIntroduction to Red, the new hangingof works from the SaastamoinenFoundation collection. Duration 15 min.Sundays in English at 2 pm.11