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Matth. Hohner AG

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Terrence Simien<br />

Jorge Hernandez,<br />

Los Tigres del Norte<br />

Cynni, Chicas de Canela<br />

New POP displays and Merchandise Designs for the young generation of accordion players,<br />

especially in the Latino scene.<br />

Michael Mc Donald<br />

Texmaniacs<br />

The “HOHNER Squeeze Box App” simulates a Corona Classic accordion on the<br />

iPad. The App made it to no.1 in the Columbian itunes charts.<br />

In the new HOHNER Cshop, both retailers and end customers can<br />

order spare parts and merchandising articles online:<br />

hohner-cshop.de<br />

The new “Fun Nova” accordions combine the technology of the successful Nova button<br />

accordions with the modern design of the Fun Line.<br />

The popular HOHNER Youtube channel presents the world of HOHNER<br />

in numerous videos, ranging from artist portraits to documentaries and<br />

product videos. It has already had more than 200.000 video views.<br />

youtube.com/user/<strong>Hohner</strong>HMI<br />

HOHNER managing director Klaus Stetter and HOHNER<br />

product manager Gilbert Reyes at the world-famous<br />

Vallenato Festival in Columbia.<br />

30 HOHnER ACCORDIOn nEWS<br />

HOHnER ACCORDIOn nEWS<br />

31

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