The implementation of this law led to the present two-tier system existing in Brazil. ECAD shall be referred to, in thisdocument, as a collecting society, while the copyright societies shall be called Collective Management Associations (CMA).1.4.3. STRUCTURE OF ECADECAD is a non-profit civil institution created exclusively to meet the needs of the associations. ECAD is run by a GeneralAssembly, which consists of managing directors of the different associations responsible for the public performance of music.ECAD, with its headquarters in Rio de Janeiro, has 25 collecting units, 780 employees, 45 lawyers, 130 service providers<strong>and</strong> 130 autonomous agencies as service providers located in all Brazilian states. It has a fully centralised computerisedsystem, which has 342 000 owners of works registered with 2,4 million works <strong>and</strong> 862 000 phonograms, which account for allregistered versions of each song. The music users of copyright works total 418 000 in the register of ECAD (Annual <strong>Report</strong>,ABRAMUS, 2009).The General Assembly meets every month. Its decisions are taken through voting, which are weighted according to themarket share of each society. However, most decisions are taken by consensus (Gloria Braga, interview, May 2011).The ECAD collects, whereas the association acts as a bridge, supplying information to ECAD (Gustav Gonsales interview,ABRAMUS, May 2011). The associations are responsible for documenting the repertoire of their represented rights holders inthe database of ECAD, centralising information of the rights holders from all associations.The amounts fixed on ECAD’s price list correspond to different types of user <strong>and</strong> usage. The user is any individual orcompany who uses music through public broadcast. The amount of money collected by ECAD (minus 25% administrativecosts) is passed on to the copyright owners.Brazil does not have one society per right, but rather there is one bureau that collects for all 10 associations <strong>and</strong> distributesto all the constituent associations on the basis of their repertoires.According to Ms Barbosa, Director of Intellectual Property Office in the Ministry of Culture, CMAs in Brazil are different fromthose in other countries, because they have composers, record companies, performers <strong>and</strong> authors all in one association(Ms Barbosa, Director of Intellectual Property, Ministry of Culture, interview, June 2011).There is no limit to the number of CMAs that can exist simultaneously. The minimum requirements for setting up a collectingsociety are determined by Civil <strong>Law</strong> <strong>and</strong> the only other requirement is that they must have rights holders as members.1.5. EFFECTIVENESS OF THE STRUCTURE OF THE ASSOCIATIONS CONCERNINGDISTRIBUTION OF AUTHORS’ RIGHTSIn terms of effectiveness, the existence of a central structure for collections allows for the associations to act consensually interms of setting tariffs <strong>and</strong> distribution. This rules out competition among the different associations on the basis of tariffscharged to users. With the collection function off their h<strong>and</strong>s, CMAs have greater capacity to improve their data-capturingsystems (developing their own software) <strong>and</strong> training their staff to provide good service to their members.- 124 -
There is healthy competition among associations as members are free to join any society or to move from one association toanother as long as they inform the society they are leaving. This competition provides incentives for associations to provide abetter service. Newly developed software gives instant <strong>and</strong> consistent feedback to ECAD as well as to member associations<strong>and</strong> members. Although there are no limits on the establishments of new associations, small associations are not sustainabledue to the technological infrastructure required to run an association successfully (Gustav Gonsalez, interview, ABRAMUS,May, 2011).The lack of competition among associations on tariff setting has led some critics to accuse ECAD of abusing its monopoly.On the matter of fraud, there have been allegations, defences <strong>and</strong> counter allegations. Recently, allegations of fraud withinECAD have led to a parliamentary enquiry. In its defence, ECAD responded by putting out a public statement on its websitethat ECAD is no different from any other organisation where individuals sometimes transgress. However, it is claimed thatwhenever a single act of fraud is detected, it is politically exploited by ECAD’s critics <strong>and</strong> large user corporations, such ascable television. (http://respostadoecad.ecad.org.br 2011/06/11)1.6. COLLECTION OF ROYALTIESTypes of agreements between collecting societies <strong>and</strong> users: There are no blanket licences given <strong>and</strong> royalties are onlycollected for the works of members according to information given by users. There are no differences between the private<strong>and</strong> public broadcasters’ obligation to pay royalties, rather different tariffs are charged. Collection from all the users is donecentrally by ECAD. ECAD collects on the behalf of the associations <strong>and</strong> provides the mechanism for representatives ofdifferent associations to reach consensus <strong>and</strong> make collective decisions. ECAD collects only for members of CollectiveManagement Societies <strong>and</strong> for members of foreign societies with whom local associations have agreements. There is thusno issue of non-members’ royalties.The amount collected has increased on an annual basis by more than 10% since the 1990s. In 1996, the collections of ECADrose by 14% to $68 million. Payments from television stations accounted for 21% of the total, <strong>and</strong> radio stations for 14%.General use payments represented 24% of the total. Payments from the cinema sector was only 0,3%. Over the years,ECAD has become more efficient, increasing rates of collection from users <strong>and</strong> distribution to associations, directly benefitingcomposers, performers, musicians, record labels <strong>and</strong> music publishers. Collections in 2006 of R$268 368 828,00 increasedin 2007 to R$302 206 444, which increased in 2008 to R$332 298 825,06, which, in turn increased to R$374 255 580 in 2009<strong>and</strong> R$432 953 853 in 2010. In four years, the revenue of ECAD increased 38%.Royalties are collected at different times from different users <strong>and</strong> distributed to the associations on a monthly basis to ensurea regular income for rights owners.Use of cue sheets by some or all users <strong>and</strong> the alternatives: Where manual cue sheets are used, the data is processedelectronically by the associations. This applies to domestic as well as international data. Associations maintain a goodelectronic database. The accuracy of music usage information is ensured through an auditing process. ECAD <strong>and</strong> theassociations are in an ongoing process of developing better software to measure usage directly. Composers, publishers,performers <strong>and</strong> recording companies are beneficiaries of royalties collected for the performance <strong>and</strong> reproduction of sound- 125 -
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TABLE OF CONTENTSLIST OF ABBREVIATI
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11.8 RECOMMENDATIONS ..............
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LIST OF TABLESTable 1: Cases of Non
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NORMOSPsPOSAPPLPPL (India)ProLitter
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These problems are addressed in the
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xxi.The report considers developmen
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1.3.8. Determine whether all money
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1.4.9. The CRC derived considerable
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2.3 SUBMISSION BY THE DEPARTMENT OF
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Aspects of Intellectual Property Ri
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(1) Subject to the provisions of th
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Copyright Tribunal or an arbitrator
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society, the South African Recordin
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3.2.14. With the liquidation of SAR
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the final rate or rates to be appli
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(a)that payment is to be made to th
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information as to their use to enab
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The WCT and WPPT oblige members to
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Once the handset technology changed
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4.3.16. In 2009, in what was coined
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4.4.6. In exchange for the above li
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operators are licensed by NORM to p
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5.2 FUNCTIONING OF COLLECTING SOCIE
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the grant of licences. Article 17 o
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6.1.3. The CRC’s assessment of th
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6.3.3. SAMPRA should be given one y
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Corporate Governance GapsKing II Re
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King IIIPrincipleKing IIIRequiremen
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King IIIPrincipleKing IIIRequiremen
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8 COLLECTION OF MUSIC ROYALTIES8.1
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8.1.4.2. Needletime royalties are n
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8.1.7.4. For the past five years, V
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PRS (UK)SPRE (FRANCE)SUISA(SWITZERL
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DetailsPerformance RightsSound Reco
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8.2.7 Comparative Study Performed b
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y a collecting society. A rights ho
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agency, its rights being derived fr
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Mr Robinson said DALRO assumed the
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10.1.6. The distribution to publish
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- Page 106 and 107: about 30%, which is the highest amo
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- Page 124 and 125: Mr BrottelProtection of copyright m
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3.5.6 OMBUDSMANThe music industry s
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RECOMMENDATION 23:The MITT recommen
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The MITT further recommends that DA
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APPENDIX 4A: EXTRACTS FROM COPYRIGH
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(f)(g)doing, in relation to an adap
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(i)requiring notice of any intended
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(b)any organization claiming to be
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PERFORMERS’ PROTECTION ACTNO. 11
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the parties may agree to refer the
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ANNEXURE 6: SARRAL’S AUDIT REPORT
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TERMS OF REFERENCESNO’SREQUIREMEN
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TERMS OF REFERENCESNO’SREQUIREMEN
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TERMS OF REFERENCESNO’SREQUIREMEN
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TERMS OF REFERENCESNO’SREQUIREMEN
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TERMS OF REFERENCESNO’SREQUIREMEN
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