Tramore Local Area Plan - Waterford County Council

Chapter 6: TourismActivities in Tramore• Attractive Coastline with amenity walks• Horse Racing• Golfing• Pitch and Putt• Water based sport activities including swimming andsurfing• Horse riding• Fishing and angling• Tennis• Amusements• Soccer• GAA6.3 Tourism AccommodationThe main form of accommodation in Tramore is holiday home/caravan parkaccommodation to serve the huge influx of seasonal visitors. There are 5 Hotelswithin Tramore and these cater mainly for the holidaymakers in the vicinity ofthe beach area.The lack of a five star, high quality, hotel in Tramore hinders efforts to promoteTramore as a high class, year round tourist destination. It is necessary thatTramore caters for the higher end of the tourism market and to provide choice toconsumers and attract year round visitors. The provision of a conference centerwithin the town could also attract large numbers of business people and maycreate a spin off effect for the town in general.6.4 Promotion and MarketingPOLICYDiversificationof touristfacilities..The need to promote Tramore as more than solely a seaside resort is imperativeto its future success. Exclusive dependency on the attractive beach is notconducive to the expansion of a tourism product for the town. Promotion andmarketing are core components to the future development of Tramore as a highquality tourist and activity locationPolicyT1: To continue to work with relevant tourist and community bodies topromote and support the extension and diversification of the range oftourist facilities and attractions in Tramore.T2: To support the diversification of a range of a tourist facilities andattractions through the area, while protecting the surrounding naturalenvironment of Tramore.48