with Singapore - US Chamber of Commerce

HEALTH/MEDICALMANUFACTURINGIndustry: Distributor of Medical ProductsNumber of U.S. Employees: 12Major Products Sold to Singapore: Medical ProductsYears of Involvement in Singapore: 5Industry: Heavy ManufacturingNumber of U.S. Employees: 600Major Products Sold to Singapore: Open and Closed CircuitCooling TowersYears of Involvement in Singapore: 10WORLD MEDICAL TRADE ORGANIZATION, INC.Newport Beach, CaliforniaOlivia Ho Cheng, Presidentwww.wto-medical.comLocated in Newport Beach, California, the World MedicalTrade Organization (WMTO) markets and distributesmedical-related products throughout the world. Theorganization is comprised of many international companies thatare well established and experienced in manufacturing and/ordistributing medical products. The company leverages itsexperience in the medical, clinical, regulatory, banking, legaland marketing areas to help members effectively commercializein their respective territories.The medical equipmentindustry provides extensiveopportunities for U.S.companies. When WMTOdecided to introduce keyproducts, such as ViziLiteand OraTest (early detectiondevices for oral cancer), tothe South and SoutheastAsian markets, the companyknew that Singapore’sbusiness infrastructure,capital and resources wouldprovide a natural gatewayto these strategic markets.Finding the right partners in a particular market territoryis a key factor of WMTO’s success. Members of WMTO nowbenefit from close working relationships with each otherthrough effective channels of communication, frequentinteractions and sincere cooperation. WMTO credits theU.S. Foreign Commercial Service office in Singapore withfacilitating cross-border relations.WMTO has enjoyed prosperous relations with Singaporeover the past several years. However, the president of WMTO,Olivia Ho Cheng, says, “The free trade agreement withSingapore will make it easier for us to find better businesspartners in the region. As a U.S. company specializing inopening Asian markets for medical-related products,forging a strong network in Asia will only help to furthergoodwill and promote a better economy.”BALTIMORE AIRCOIL COMPANY, INC.Baltimore, MarylandGary Rugel, Director, Global Thermal Storage andExport Saleswww.baltimoreaircoil.comBaltimore Aircoil Company manufactures evaporativecooling and ice thermal storage equipment for airconditioning in large commercial systems and processcooling for industrial applications. The company has sold openand closed circuit cooling towers in Singapore for 10 years andexpects to begin selling ice thermal storage products to thatmarket in the near future. Baltimore Aircoil’s business inSingapore comes from the many construction projects that callfor high-end evaporative cooling products.Baltimore Aircoil constantly competes with other foreignmanufacturers that havebetter access to theSingapore market.Reduced trade barrierswould increase tradeand create moreopportunities forBaltimore Aircoil tosell its products.“With an FTA, wecould easily double oursales to Singapore,”says Gary Rugel,director for globalthermal storage andexport sales. “Thiswould mean more jobs,better job security,and improvement in the economic base in Baltimore.Without an FTA with Singapore, other countries will simplytake the business away from us. “13