Columbia Publishing Course - Columbia University Graduate ...
Columbia Publishing Course - Columbia University Graduate ...
Columbia Publishing Course - Columbia University Graduate ...
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>Columbia</strong><br />
<strong>Publishing</strong><br />
<strong>Course</strong><br />
formerly the Radcliffe <strong>Publishing</strong> <strong>Course</strong><br />
For Information<br />
Lindy Hess, Director<br />
Susan Caplan, Assistant Director<br />
The <strong>Graduate</strong> School of Journalism<br />
<strong>Columbia</strong> <strong>University</strong><br />
2950 Broadway, MC 3801<br />
New York, NY 10027<br />
Tel. 212-854-1898<br />
E-mail: publishing@jrn.columbia.edu<br />
www.journalism.columbia.edu/publishing<br />
The <strong>Columbia</strong> <strong>Publishing</strong> <strong>Course</strong> does not discriminate<br />
among applicants or students on the basis of race, religion,<br />
age, gender, sexual orientation, national origin,<br />
color, or handicap.<br />
<strong>Columbia</strong><br />
<strong>Publishing</strong><br />
<strong>Course</strong><br />
A Professional<br />
Experience in<br />
the Business<br />
of <strong>Publishing</strong><br />
June 17 – July 27, 2012<br />
<strong>Columbia</strong> <strong>University</strong><br />
<strong>Graduate</strong> School of Journalism<br />
New York City
<strong>Columbia</strong><br />
<strong>Publishing</strong><br />
<strong>Course</strong><br />
Careers in publishing have always attracted<br />
people with talent and energy. Those with a love<br />
of literature and language, a respect for the written<br />
word, an inquiring mind, and a healthy imagination are<br />
naturally drawn to an industry that creates, informs,<br />
and entertains. For many, publishing is more than a<br />
business; it is a vocation that constantly challenges and<br />
continuously educates. For people who have always<br />
worked on school publications, spent hours browsing<br />
in bookstores, or subscribed to too many magazines,<br />
choosing a career in publishing is a logical means to<br />
combine personal and professional interests.<br />
The <strong>Publishing</strong> <strong>Course</strong> was originally founded in 1947<br />
at Radcliffe College in Cambridge where it thrived as the<br />
Radcliffe <strong>Publishing</strong> <strong>Course</strong>. In 2001, the course moved<br />
to <strong>Columbia</strong> <strong>University</strong>’s <strong>Graduate</strong> School of Journalism.<br />
New York City is the heart of American publishing and<br />
the <strong>Publishing</strong> <strong>Course</strong> has taken every advantage of its<br />
new location while building on its strong legacy.<br />
For over sixty years, the <strong>Publishing</strong> <strong>Course</strong> has<br />
provided an intensive introduction to all aspects of<br />
book and magazine publishing as well as digital media,<br />
from evaluations of original manuscripts to the sales<br />
and marketing of finished products. Students learn<br />
from writers, editors, publishers, design directors and<br />
illustrators, advertising experts, and publicists—all are<br />
leaders in the industry and many are course graduates.<br />
More than 100 publishing professionals come to the<br />
<strong>Publishing</strong> <strong>Course</strong> each summer to describe the nature of<br />
their work, conduct workshops and seminars, and answer<br />
questions in classroom discussions and informal sessions.<br />
The curriculum is very intensive. Students learn<br />
about publishing through a rigorous schedule of<br />
lectures, seminars, and workshops, and by completing<br />
professionally evaluated assignments. By spending time<br />
with speakers at meals and in late-night discussions,<br />
working on assignments after class, and living with likeminded<br />
colleagues for six weeks, students take part in<br />
a total-immersion program that cannot be duplicated<br />
by a series of part-time courses. In the process, students<br />
discover a capacity to assimilate and produce more than<br />
they imagined possible.<br />
The <strong>Publishing</strong> <strong>Course</strong> provides a comparison of<br />
book, magazine, and new media publishing which<br />
< Hachette’s<br />
Chairman & CEO<br />
David Young with<br />
students after his<br />
keynote speech.<br />
x Elle’s Robbie Myers<br />
helps students determine<br />
their career preferences.<br />
During the first weeks, the<br />
course concentrates on book<br />
publishing, from manuscript<br />
to bound book, from bookstore<br />
sale to movie deal. Students<br />
study every element of the<br />
process: manuscript evaluation,<br />
agenting, editing, design, production, publicity, sales,<br />
e-books, and marketing. Students also learn about<br />
different types of publishing houses, publishing<br />
strategies, and career paths. The class then divides into<br />
smaller groups for a seven-day book workshop. Each<br />
workshop group simulates the operation of a publishing<br />
house, giving students a chance to apply what they’ve<br />
learned and to gain hands-on experience in a particular<br />
area of book publishing.<br />
The second section of the course is devoted<br />
to magazines and new media. Magazine and web<br />
professionals lecture on every facet of magazine and<br />
website publication, from planning, writing, and design to<br />
marketing, promotion, and distribution. Through lectures<br />
and regular assignments, students learn what it takes to<br />
publish a successful magazine and launch a profitable<br />
website. During the magazine and online workshop,<br />
student groups develop proposals for new magazines or<br />
websites, researching possible audiences, establishing<br />
editorial mission statements, designing layouts and<br />
wireframes, assessing competitors, determining potential<br />
advertisers, and developing a web strategy. By the<br />
end of the six weeks, course graduates have a greater<br />
understanding of book, magazine, and new media<br />
publishing than many people now working in the field.<br />
The final week of the <strong>Publishing</strong> <strong>Course</strong> continues to<br />
focus on new media as well as career planning. Lectures by<br />
top online professionals give a broad exposure to writing<br />
and editing for the web. Individual and group career<br />
guidance sessions are offered throughout the course.
New York City<br />
The New York City publishing community continues<br />
to welcome students of the course to various special<br />
events. In the final week of the <strong>Publishing</strong> <strong>Course</strong>,<br />
students had the opportunity to spend a day at<br />
HarperCollins meeting with editors and executives in<br />
various departments. This year students also visited<br />
Scholastic Books and Newsweek/The Daily Beast. In past<br />
years RollingStone, Condé Nast, and Random House have<br />
also welcomed our students. The week following the<br />
course there is an annual reception for recent graduates<br />
and alumni at Christopher Cerf’s home.<br />
The <strong>Columbia</strong> <strong>Publishing</strong> <strong>Course</strong> provides an<br />
unparalleled overview of the entire publishing process,<br />
teaches basic publishing skills, and offers students the<br />
opportunity to meet and learn from top publishing<br />
professionals.<br />
<strong>Course</strong> Faculty<br />
The instructors and lecturers, drawn from all areas<br />
of the publishing industry, are recognized as experts in<br />
their fields. Many speakers are course regulars; others<br />
are invited to speak because they are setting trends<br />
or challenging traditional methods. Faculty members<br />
represent publishing’s diversity; some are executives<br />
in multinational conglomerates, others are successful<br />
entrepreneurs, some work for nonprofit organizations,<br />
others strive to reach specialized markets. The detailed<br />
list of the 2011 faculty is representative of the high<br />
caliber of instructors each year.<br />
Editing Seminars<br />
Short seminars are held during the course to<br />
teach the fundamentals of manuscript evaluation<br />
and magazine editing. For the manuscript evaluation<br />
seminar, each student reads an unpublished manuscript<br />
and writes a reader’s report recommending whether<br />
or not to publish. Students meet in small groups with<br />
editors to discuss the editing process and methods<br />
of manuscript evaluation. In the magazine editing<br />
seminar, students edit an article about to be published<br />
in a national magazine. Seminar sessions focus on<br />
developing effective leads, as well as editing for length<br />
and clarity.<br />
Workshops<br />
Students apply what they’ve learned in lectures<br />
during two hands-on workshops. These week-long<br />
workshops are intensive, collaborative simulations that<br />
require interaction with writers, agents, illustrators,<br />
and advertisers. Based on their particular areas of<br />
interest, students are assigned to one of ten workshop<br />
groups and have specific job responsibilities. Teams<br />
of carefully selected mentors work with each group,<br />
facilitating discussion and providing guidance and<br />
professional advice.<br />
Students have access to a computer lab equipped<br />
with custom software models for financial projections<br />
and sophisticated design software. At the end of each<br />
workshop, top publishing leaders carefully evaluate every<br />
group’s proposal, giving constructive criticism and real<br />
world feedback. These workshops equip students with<br />
the practical knowledge, experience, and confidence<br />
needed to succeed in their careers.<br />
Book Workshop<br />
During the book workshop each student group forms<br />
a publishing company that develops six potential titles<br />
for publication. Students are responsible for determining<br />
the company’s editorial mission, evaluating book ideas<br />
and manuscripts, and contacting authors and agents.<br />
Students create marketing, publicity, and subsidiary<br />
rights plans for each book and present their titles to the<br />
class at a simulated rights auction. They design book<br />
jackets, set production specs, and use computer models<br />
to create financial projections for each title and for the<br />
publishing house as a whole.<br />
Magazine and Digital Media<br />
Workshop<br />
For the magazine and digital media workshop, student<br />
groups develop original concepts for new magazines<br />
or websites. Each team finds underserved audiences,<br />
evaluates competitive titles and sites, and shapes the<br />
content and editorial voice of their magazine or site.<br />
They research story ideas and writers and determine<br />
regular features and departments. Students target<br />
advertisers, propose circulation or web audience<br />
development and promotion strategies, and set budgets.<br />
Designers create layouts that complement editorial<br />
content. The final results capture the look, feel, and tone<br />
of each magazine or website and include detailed longterm<br />
business plans.
Vanessa Mobley Brendan Curry Carolyn Pittis Chris Jackson Evan Schnittman Niko Pfund Geoff Kloske Marysue Rucci Sarah Touborg Dawn Davis<br />
2011 Book Program<br />
Book <strong>Publishing</strong>: A 21st Century Career<br />
David Young, Chairman & CEO, Hachette Book Group<br />
The Digital Future<br />
Madeline McIntosh, President of Sales, Operations & Digital,<br />
Random House<br />
My Life as an Editor<br />
Robert Gottlieb, Editor-at-Large, Alfred A. Knopf, Random House<br />
Agents’ Panel<br />
Doug Stewart, Literary Agent, Sterling Lord Literistic<br />
Amy Williams, Literary Agent, McCormick & Williams<br />
Children’s Books<br />
Brenda Bowen, Literary Agent, Sanford J. Greenburger Associates<br />
Young Adult <strong>Publishing</strong><br />
Megan Tingley, Senior Vice President & Publisher, Little, Brown Books<br />
for Young Readers, Hachette<br />
Marketing and E-Marketing<br />
John Fagan, VP Director of Marketing, Penguin<br />
Paul Lamb, Associate Marketing Manager, Penguin<br />
A Digital Vision: The Future from Black Plastic Glasses<br />
Evan Schnittman, Managing Director Group Sales and Marketing,<br />
Print and Digital, Bloomsbury <strong>Publishing</strong><br />
Textbooks<br />
Sarah Touborg, Editor-in-Chief, The Arts, Pearson Education/<br />
Prentice Hall<br />
Billy Grieco, Acquisitions Editor, Art & Humanities, Pearson Education<br />
Launching an Imprint<br />
William Shinker, President & Publisher, Gotham Books, Avery, &<br />
Viking Studio, Penguin<br />
Book Ideas/Life as an Editor<br />
Eric Chinski, Vice President and Editor-in-Chief, Farrar, Straus and<br />
Giroux<br />
Jordan Pavlin, Vice President and Senior Editor, Alfred A. Knopf,<br />
Random House<br />
How Do We Make Money at This?<br />
Peter De Giglio, CFO, Bloomsbury<br />
Digital Strategies<br />
Carolyn Pittis, SVP, Global Author Services, HarperCollins<br />
Reinventing the Reading Experience: From Print to Digital<br />
Nicholas Callaway, CEO & Chairman, Callaway Digital Arts<br />
Academic <strong>Publishing</strong><br />
Niko Pfund, Vice President & Publisher, Oxford <strong>University</strong> Press<br />
Publicity<br />
Kate Lloyd, Publicity Manager, Scribner, Simon & Schuster<br />
Independent <strong>Publishing</strong><br />
Morgan Entrekin, Publisher and President, Grove/Atlantic, Inc.<br />
Subsidiary Rights<br />
Kendra Poster, Rights Director, Workman <strong>Publishing</strong><br />
Contracts, Agenting, and Rock ‘n’ Roll<br />
Ed Victor, Director, Ed Victor Ltd.<br />
Book Jackets<br />
Chip Kidd, Associate Art Director & Editor-at-Large, Alfred A. Knopf,<br />
Random House<br />
Small Press <strong>Publishing</strong><br />
Dan Simon, Publisher, Seven Stories Press<br />
Book Editorial Seminar<br />
Helen Atsma, Senior Editor, Grand Central <strong>Publishing</strong>, Hachette<br />
Millicent Bennett, Senior Editor, Free Press, Simon & Schuster<br />
Brendan Curry, Senior Editor, W. W. Norton<br />
Kendra Harpster, Senior Editor, Random House<br />
Christopher Jackson, Executive Editor, Spiegel & Grau, Random House<br />
Geoffrey Kloske, Vice President & Publisher, Riverhead, Penguin<br />
Vanessa Mobley, Senior Editor, Crown, Random House<br />
Marysue Rucci, VP & Editorial Director, Putnam, Penguin<br />
The Making of a Bestseller<br />
Noah Eaker, Senior Editor, Dial Press, Random House<br />
Seth Fishman, Literary Agent, The Gernert Co.<br />
Susan Kamil, Publisher, Dial Press & Random House<br />
Jynne Martin, Associate Director of Publicity, Random House<br />
Téa Obreht, Author, The Tiger’s Wife<br />
Book Sellers<br />
Sessalee Hensley, Fiction Buyer, Barnes & Noble, Inc<br />
Digital <strong>Publishing</strong> Panel<br />
Brendan Cahill, Vice President & Publisher, Open Road Integrated<br />
Media<br />
Evan Ratliff, Co-Founder & Editor, Atavist.net<br />
Michael Solomon, Executive Editor, Byliner.com<br />
Book Workshop Instructors<br />
Lisa Adams, Director, The Garamond Agency<br />
Shaye Areheart, <strong>Publishing</strong> Consultant<br />
Julie Cepler, Associate Marketing Director, Crown & Hogarth,<br />
Random House<br />
Doe Coover, Owner, The Doe Coover Agency<br />
Erin Curler, Director of Print-on-Demand and Self-<strong>Publishing</strong>,<br />
McNally Jackson Books<br />
Sara Eisenman, Freelance Book & Jacket Designer<br />
Susan Ferber, Executive Editor, Oxford <strong>University</strong> Press<br />
Christopher Franceschelli, President & Publisher, Handprint &<br />
SmartInk Books<br />
Christina Harcar, Director, Editorial Development, Audible.com<br />
Gerry Helferich, <strong>Publishing</strong> Consultant<br />
Cathy D. Hemming, Literary Agent, Cathy D. Hemming<br />
Literary Agency<br />
Anna Knutson, Freelance Reader & Editor<br />
David Miller, SVP & Publisher, Island Press<br />
Teresa Nicholas, Freelance Writer and <strong>Publishing</strong> Consultant<br />
Rachel Rokicki, Publicity Manager, Crown, Random House<br />
Julie Romeis, Editor, Chronicle Books<br />
Krystyna Skalski, Freelance Designer<br />
Paul Von Drasek, Trade Sales Manager, Capstone Publishers<br />
Jason Wells, Executive Director of Children’s Publicity and Marketing,<br />
Harry N. Abrams, Inc.<br />
Book Workshop Evaluators<br />
Donna Bray, Co-Publisher, Balzer + Bray, HarperCollins<br />
Sarah Crichton, Publisher, Sarah Crichton Books, FSG<br />
Dawn Davis, VP & Publisher (Amistad) & Exec. Editor (Ecco),<br />
HarperCollins<br />
Jennifer Hershey, Senior VP & Editor-in-Chief, Ballantine Bantam Dell,<br />
Random House
Sarah Gray Miller Luke Hayman Will Dana Michael Solomon Julia Turner Evan Ratliff Brandon Holley Jessica Kleiman Lorin Stein Chris Knutsen<br />
Elizabeth Law, VP & Publisher, Egmont<br />
Bruce Nichols, SVP & Publisher, Adult Trade, Houghton Mifflin<br />
Harcourt<br />
Amber Qureshi, Executive Editor, Viking, Penguin<br />
William Shinker, President & Publisher, Gotham Books, Avery, &<br />
Viking Studio, Penguin<br />
Brian Tart, President & Publisher, Dutton, Penguin<br />
Eric Zinner, Assistant Director & Editor-in-Chief,<br />
New York <strong>University</strong> Press<br />
2011 Magazine &<br />
Digital Media Program<br />
The Future of Magazines<br />
Peter Kaplan, Editorial Director, Fairchild Fashion Group<br />
The Publisher<br />
Vicki Wellington, VP & Publisher, Food Network Magazine<br />
Digital Magazines and Apps<br />
Scott Dadich, Vice President of Digital Magazine Development,<br />
Condé Nast<br />
Wyatt Mitchell, Design Director, Editorial Development Group,<br />
Condé Nast<br />
Newsweek/The Daily Beast<br />
Tina Brown, Editor-in-Chief, Newsweek & The Daily Beast<br />
Magazine Editorial Seminar<br />
Lea Goldman, Deputy Editor, Marie Claire<br />
Chris Knutsen, Senior Editor, Vogue<br />
Corby Kummer, Senior Editor, The Atlantic Monthly<br />
Cori Murray, Entertainment Director, Essence<br />
Doug Stumpf, Executive Editor, Vanity Fair<br />
Carl Swanson, Editor-at-Large/Acting Culture Editor, New York<br />
Molly Triffin, Features Director, Cosmopolitan<br />
Julia Turner, Deputy Editor, Slate.com<br />
Design<br />
Luke Hayman, Partner, Pentagram<br />
The Editor<br />
Robbie Myers, Editor-in-Chief/Brand Consultant, Elle<br />
Editorial Visions<br />
Will Dana, Managing Editor, RollingStone<br />
Sarah Gray Miller, Editor-in-Chief, Country Living<br />
Publicity<br />
Alexandra Carlin, Executive Director, Public Relations,<br />
Hearst Magazines<br />
Jessica Kleiman, VP, Public Relations, Hearst Magazines<br />
Marisa Ollins, Associate Director, Public Relations, Hearst Magazines<br />
Rodale Goes Digital<br />
Steve Madden, VP of Creative Services & Digital Product Development,<br />
Rodale, Inc.<br />
From Zine to Paper Magazine<br />
Mickey Boardman, Editorial Director, Paper<br />
Direct Mail<br />
Elaine Tyson, President, Tyson Associates, Inc.<br />
Circulation<br />
Richard Fontaine, SVP, Consumer Marketing,<br />
Martha Stewart Living Omnimedia<br />
The Paris Review<br />
Lorin Stein, Editor, The Paris Review<br />
The App Lab<br />
Chris Wilkes, VP, Digital Editions, Hearst Magazines<br />
Bloggers<br />
Alex Leo, Product Manager, Reuters.com<br />
Chris Rovzar, Senior Online Editor, NYmag.com<br />
Choire Sicha, Co-Founder, TheAwl.com<br />
Sadie Stein, Contributing Editor, TheParisReview.org<br />
Social Networking<br />
Brandon Holley, Editor-in-Chief, Lucky<br />
Magazine Ideas<br />
Chris Kimball, President & Publisher, Boston Common Press<br />
Life at The New Yorker<br />
Dorothy Wickenden, Executive Editor, The New Yorker<br />
<strong>Publishing</strong> Across Platforms<br />
Christopher Cerf, President, Christopher Cerf Associates<br />
& Sirius Thinking<br />
Magazine & Digital Media<br />
Workshop Instructors<br />
Vince Bailey, Regional Manufacturing Manager, Time Inc.<br />
Regina Buckley, Vice President of Finance, Time Inc. Style &<br />
Entertainment Group<br />
Lisa Chase, Contributing Editor, Elle<br />
Byron Freney, Brand Strategy & Communications Consultant<br />
Amy Goldwasser, Editorial Consultant<br />
Matt Haber, Freelance Writer and Editor<br />
Gail Horwood, VP, Digital Strategy & E-Commerce, Johnson & Johnson<br />
Doug Johnston, Owner, Midway Communications<br />
Mike Kelly, Creative Director, Hudson Union<br />
Josh Klenert, Creative Director/VP, Clear Channel Radio—Digital<br />
James Reyman, Founder, Reyman Studio<br />
Sam Schulman, Senior Advisor, The Heartland Institute<br />
Susan Segrest, Freelance Editor & Writer<br />
Michael Solomon, Executive Editor, Byliner.com<br />
Susan Soriano, Strategic Communications Executive<br />
Phil Whitney, Vice President of Online Media,<br />
American Express <strong>Publishing</strong><br />
Magazine & Digital Media<br />
Workshop Evaluators<br />
Bryan Curtis, National Correspondent, Newsweek/The Daily Beast<br />
Richard Fontaine, SVP, Consumer Marketing,<br />
Martha Stewart Living Omnimedia<br />
Brian Kroski, Chief Digital Officer, YourTango.com<br />
Sara Nelson, Books Director, O, The Oprah Magazine<br />
Frances Reilly, <strong>Publishing</strong> Consultant, Reilly Emerging Media<br />
Shelley Ridenour, Executive Editor, Country Living<br />
Jennifer Romolini, Editor-in-Chief, Yahoo! Shine<br />
Carol Smith, VP, Publisher, & Chief Revenue Officer, Harper’s Bazaar<br />
Lauren Stanich, Media and E–Commerce Consultant<br />
Cyndi Stivers, Digital Media Consultant & Adjunct Faculty,<br />
<strong>Columbia</strong> <strong>University</strong> <strong>Graduate</strong> School of Journalism
y Author Teá Obreht<br />
(second from right) and<br />
her publishing team<br />
> Publisher & President of<br />
Grove/Atlantic Morgan<br />
Entrekin<br />
Career Planning and<br />
Placement<br />
Over the years, publishers have come to<br />
recognize the advantages of hiring applicants who<br />
possess the skills and knowledge gained at the<br />
<strong>Columbia</strong> <strong>Publishing</strong> <strong>Course</strong>. The percentage of course<br />
graduates placed in publishing jobs each year is excellent.<br />
A career fair is held in New York the week after the<br />
course ends. Representatives from a wide range of book,<br />
magazine, and new media publishing companies meet<br />
with graduates to discuss employment opportunities. At<br />
a reception honoring the class, students are introduced<br />
to publishing professionals working in New York City<br />
and have a chance to connect with the courses’ active<br />
alumni network.<br />
During the course every effort is made to prepare<br />
students for entry into the job market. Workshops are<br />
held on resume and cover letter writing. Students meet<br />
with course staff throughout the program to discuss<br />
career plans, interests, and goals. Faculty members are<br />
also valuable resources for those seeking information and<br />
advice. Recent graduates often visit the course to share<br />
their job-seeking experiences as well as their impressions<br />
of entry-level positions.<br />
While students are not guaranteed job placement, the<br />
course offers extensive career placement and support<br />
services. New job listings are posted frequently during<br />
the program and are available throughout the year. The<br />
extensive network of course graduates provides students<br />
with access to individual companies and publications as<br />
well as information about specific openings and general<br />
employment opportunities.<br />
2011 Career Resources<br />
< Peter Kaplan,<br />
Editorial Director<br />
of Fairchild Fashion<br />
Group, spoke about<br />
the history and future<br />
of magazines.<br />
x Nicholas Callaway,<br />
CEO & Chairman of<br />
Callaway Digital Arts,<br />
showcases an app.<br />
Extreme Professional Makeover<br />
Ellen Reeves, Author, Can I Wear My Nose Ring to the Interview?<br />
Alumni Panel<br />
Lucie Alig, Production Assistant, Callaway Digital Arts<br />
Mally Anderson, Editorial Assistant, The Penguin Press<br />
Alexandra Crowley Gottlieb, Sales Associate, WIRED<br />
Gabriella Doob, Editorial Assistant, Farrar, Straus and Giroux<br />
Kathleen Hou, Associate Editor, G+, The Gerson Lehrman Group<br />
Manuela Jessel, Literary Agency Assistant & Office Manager, Sarah<br />
Lazin Books<br />
Kaela Myers, Editorial Assistant, Random House<br />
Alex Nagorski, Executive Assistant (Publicity), DC Comics<br />
Nora O’Malley, Publicity Assistant, Crown, Random House<br />
Lauren Piro, Editorial Assistant, Ladies’ Home Journal<br />
Danielle Post, Assistant, Penguin Speakers Bureau & Content<br />
Development<br />
Adam Risman, Assistant Editor, Time Inc. Content Solutions
y Tina Brown of<br />
Newsweek & The Daily<br />
Beast with a student<br />
> The Paris Review<br />
blogger Sadie Stein<br />
Kelly Stout, Editorial Assistant & Editorial Digital Projects Coordinator,<br />
The New Yorker<br />
Hayley Wagreich, Editorial Assistant, Disney Hyperion Books<br />
(Children’s)<br />
Who Should Apply<br />
The course is aimed primarily at recent college<br />
graduates but other applicants are not discouraged.<br />
Many students have worked in publishing briefly<br />
and would like to broaden their understanding of the<br />
field or have decided to make a career change from an<br />
unrelated field.<br />
The choice of college major is incidental to<br />
acceptance, but applicants must have successfully<br />
completed all requirements for a BA or BS degree by<br />
June, 2012. <strong>Publishing</strong> is by no means restricted to the<br />
editorial function. While most applicants have majored<br />
in English and the humanities, many have majored in<br />
other disciplines, particularly art, economics, business,<br />
law, music, and the sciences.<br />
Students with a demonstrated interest in publishing<br />
have always gained the most from the course. Those<br />
who have held publishing internships or worked on<br />
high school or college publications are familiar with<br />
publishing’s long hours and constant deadline pressure.<br />
< Executive Editor of<br />
The New Yorker<br />
Dorothy Wickenden<br />
x Wyatt Mitchell and Scott<br />
Dadich of Condé Nast’s<br />
digital development group<br />
answer students’ questions.<br />
Those with bookstore, library, or office experience have<br />
skills and insights that publishers find valuable. Many<br />
types of interests, work, or volunteer experiences can<br />
be considered related to publishing. Photography,<br />
graphic arts, sales, or marketing experience can be<br />
good training.<br />
Because of other available educational opportunities,<br />
the course does not emphasize instruction in journalism<br />
or creative writing. Applicants with writing experience<br />
who seek new ways to apply their skills within the<br />
world of publishing—as editors, publicists, designers,<br />
marketing and business managers, or publishers—are<br />
encouraged to apply.<br />
Applicants should note that the <strong>Columbia</strong> <strong>Publishing</strong><br />
<strong>Course</strong> is a highly intensive six-week session, with<br />
students expected to attend classes and workshops<br />
every morning, afternoon, and evening, as well as many<br />
weekends. As a result, students can expect little free time<br />
during the course.
Applications<br />
y VP & Publisher of<br />
Food Network Magazine<br />
Vicki Wellington<br />
> Executive Editor at<br />
Viking, Penguin<br />
Amber Qureshi<br />
< Director Lindy Hess,<br />
<strong>Columbia</strong> <strong>Publishing</strong><br />
<strong>Course</strong><br />
Applications are accepted any time after<br />
December 1, 2011. The following items must<br />
be postmarked by Monday, March 19, 2012, to<br />
complete the application process:<br />
1. A completed application form<br />
2. $50.00 application fee (payable by check or wire<br />
transfer only)<br />
3. A two-page personal statement and a short answer<br />
response (suggested topics are listed on the<br />
application form)<br />
4. Two letters of recommendation from employers or<br />
professors<br />
5. A certified college transcript listing degree date or<br />
projected degree date<br />
Interviews are not required but are conducted at the<br />
career services offices of several colleges during the first<br />
half of the spring semester; graduating seniors should<br />
check with their career counselors to determine whether<br />
a visit to campus is planned.<br />
Applicants will be notified of admissions decisions on<br />
or before April 16, 2012. Those accepted are required to<br />
make a $1,000.00 non-refundable deposit by May 4 to<br />
guarantee enrollment.<br />
Advance Assignments<br />
In preparation for the program, all students must<br />
complete advance reading and assignments. These<br />
assignments cover many of the topics to be discussed in<br />
lectures and are evaluated by publishing professionals.<br />
They are short, practical, and require students to perform<br />
tasks related to the publishing process.<br />
Fees<br />
> Madeline McIntosh<br />
spoke about the<br />
business model<br />
for e-books.<br />
x Editors Jordan<br />
Pavlin and<br />
Eric Chinski<br />
evaluated students’<br />
book ideas.<br />
Tuition & Workshops ........ $4,700<br />
Room ................................. $1,850<br />
Board ................................. $ 886<br />
The mandatory board plan includes breakfast, lunch,<br />
and dinner on weekdays. Students living off campus will<br />
be assessed an $886 fee for the mandatory board plan.<br />
Limited financial aid is available. Aid applications<br />
can be downloaded from our website and must be<br />
postmarked by March 19, 2012. Applications are evaluated<br />
by the scholarship committee and notification of<br />
financial aid decisions will be mailed after acceptance.<br />
Due to the short length of this course, federally<br />
funded financial aid is not available. If you require<br />
financial assistance, we suggest you explore direct-toconsumer<br />
private loans in addition to applying for the<br />
course’s modest financial aid fund.<br />
International students please note: because of the<br />
added expense of mailing materials abroad, admitted<br />
international students will be charged an additional<br />
$150.00 to cover mailing costs.<br />
ART DIRECTION: REYMAN STUDIO