Smart Arts - Creative New Zealand
Smart Arts - Creative New Zealand Smart Arts - Creative New Zealand
from creativenz.govt.nz
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12.07.2015
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Published by Creative New ZealandArts Council of New Zealand Toi AotearoaDesign: Catherine Griffiths, epitomeTypesetting: The FoundryPrinting: Astra Print LimitedAugust 2003ISBN 0-477-06543-0
- Page 27 and 28: A B C D EThe ultimate aim of promot
- Page 29 and 30: 4Communicatingyour messageThis chap
- Page 31 and 32: RETURNTHEFAVOUROnce you have somesp
- Page 33 and 34: THE EYESHAVE ITFaces and eyes have
- Page 35 and 36: Using graphic imagesIllustrations o
- Page 37 and 38: MÄORIAUDIENCESKnowing your target
- Page 39 and 40: Printed material:from research to d
- Page 41 and 42: Effective advertising ofthe Aucklan
- Page 43 and 44: Can’t stop hip hop …an image th
- Page 45 and 46: A MATTER OFCONFIDENCEIn the end, it
- Page 47 and 48: THE VIRTUESOF E-MAILKiosk is a perm
- Page 49 and 50: MAKEITEASYWith direct mail, make it
- Page 51 and 52: • Ask if this is a convenient mom
- Page 53 and 54: 5The mediaThis chapter discusses pu
- Page 55 and 56: The title graphic isdistinctive, in
- Page 57 and 58: • hand delivery - for a novelty i
- Page 59 and 60: CROSSINGBORDERS“I wanted to targe
- Page 61 and 62: • Find out if the programme is pr
- Page 63 and 64: When supplying your own photo, labe
- Page 65 and 66: 6Marketing onthe webThis chapter ha
- Page 67 and 68: HIGHQUALITYFor a website to make ap
- Page 69 and 70: THREETIPS1. Many of the onlinepubli
- Page 71 and 72: 7Good businesspracticeThis chapter
- Page 73 and 74: Keep a written record• Keep a jou
- Page 75 and 76: 8AppendixUseful readingGuide to Art
- Page 77: Australian marketThe Australia Coun
Published by <strong>Creative</strong> <strong>New</strong> <strong>Zealand</strong><strong>Arts</strong> Council of <strong>New</strong> <strong>Zealand</strong> Toi AotearoaDesign: Catherine Griffiths, epitomeTypesetting: The FoundryPrinting: Astra Print LimitedAugust 2003ISBN 0-477-06543-0
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