CELEBRATING 75 YEARS OF WHERE - Where Milan

A Note from the MayorWhere? These days in Milan, there’s one answer to that question: at the newMuseo del Novecento (Museum of 20th Century Art) in Palazzo dell’Arengario, next tothe Duomo: undoubtedly one of Milan’s most beautiful and striking places. It alone isworth a visit to Milan.Where? An innovative interior of contemporary design, housed in an exteriordating back to the 1930s, which also has been refurbished and improved.Where? Past and future, tradition and avant-garde: all coexist in a surprisingmuseum that we decided to open to the public free of charge.Its innovative features are noticeable even at a distance, with the neon sculptureby Lucio Fontana and the large spiral staircase rising up from the Metro to the highestfloor of the building.Museo del Novecento represents an investment of 30 million Euros to give Milan and the world an enchantingvenue for 400 masterpieces from the Civic Collections of Milan - from the Quarto Stato (“Fourth State”) by Pellizzada Volpedo to the futurist works by Boccioni, Balla, Depero, Carrà, and Severini, to early contemporary art.During the first week of its inauguration, more than fifty thousand people visited the museum: a record thatconfirms Milan’s role as a capital of culture and, increasingly, an international tourism in search of business, art,fashion, and design. Last year Milan registered a 7 percent increase in tourism, demonstrating a trend that countersthe national average.Milan boasts a distinguished artistic heritage. The Arengario is the new flagship of an extraordinary museum systemwhose symbolic synthesis lies in the museum’s proximity to Palazzo Reale, the Duomo, and the Duomo’s museum.The opening of the fully renovated Archaeological Museum will be another important achievement over thenext few months.From ancient art to contemporary art: in addition to its charm and beauty, Milan continues to offer the world anincreasing number of cultural opportunities.Best regardsBreaking NewsRecord visitor attendanceat the newly inaguratedMuseo del Novecento– LETIZIA MORATTIMayor of MilanPHOTO © DE LUNAJust before the January issue of Where went to press, Massimiliano FinazzerFlory, city councillor for culture, announced that the Museo del Novecento hadregistered record visitor attendance, exceeding the expected 100,000 visitortarget mark in just 13 days. The Museo is the latest addition to Milan’s fabulouscollection of museums. The editorial staff of this 75th anniversary issue ofWhere Magazine is honored to wish the city of Milan a long series of successesfrom now on, until the Expo 2015 and beyond. Free admission until February 28.The windows of the Museo del Novecento overlookingpiazza Duomowww.wheretraveler.com 3