GUIDELINES TO NRDC feb 24 2014

Ethics and Values, ContinuedPersonal andprofessionalvaluesPeople hold two sets of values: personal values and professional ororganizational values. Often both sets are the same, but not always. If bothorganizational and personal values align, the organization is likely to maintainhigh ethical standards.ConflictingvaluesIf they conflict, ethical dilemmas arise. To be credible, values must serve asmore than mere ideas.Example: An organization advocates service to customers yet punishesemployees who can't meet vague or unrealistic standards. To cope with thispressure and protect themselves, they may resort to unethical behavior:H ey driver, whydidn’t ya stopfor those folks?Cause I’m b ehindsched ule, and I’ll g etwritten up if I’m late!B u sStopFigure 10-1. Conflicting values cause unethical behaviorCore valuesCore values are key values an organization adopts to achieve its purpose andensure its survival. They're so vital, that conduct which threatens or harms themis considered unethical and a threat to the organization's ultimate survival.The next section describes any Army core values.NRDC GRC – Staff Handbook 10-3