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Your Career<br />

PassPort<br />

<strong>the</strong> sChool<br />

<strong>the</strong> Programmes<br />

<strong>the</strong> CountrY www.ritz.edu


index<br />

4 Why choose <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong>?<br />

5 A world of opportunities <strong>with</strong> <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong><br />

6 Quality and excellence in education<br />

9 Leadership Programme<br />

10 Bachelor programme overview<br />

11 Postgraduate Diploma / Master programmes overview<br />

13 Bachelor of International Business in Hotel & Tourism Management<br />

15 Postgraduate Diploma in International Hospitality Management<br />

17 Master of Arts in International Business in Hotel & Tourism Management<br />

19 Master of Science in International Hospitality Management<br />

20 Dual country experience<br />

21 Reputation and <strong>industry</strong> recognition<br />

22 Planning your career<br />

24 International Recruitment Forum<br />

26 Why study in Switzerland?<br />

28 Multi-campus experience<br />

30 Friends for life<br />

31 A worldwide alumni network<br />

32 Swiss Education Group<br />

33 Culinary Institute Switzerland<br />

34 English Foundation Programme<br />

35 Join <strong>the</strong> <strong>César</strong> <strong>Ritz</strong> family<br />

2 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


Welcome to <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland!<br />

It’s <strong>with</strong> <strong>great</strong> pleasure and pride that we present you <strong>with</strong><br />

‘Your Career Passport’ and hope that it will inspire you.<br />

Our mission is to offer world-class hospitality business education. Our<br />

priorities are academic rigour, Swiss professional training, multicultural<br />

awareness and a caring approach to <strong>the</strong> personal development of our<br />

students.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> offers you <strong>the</strong> unique chance to embark on a Swiss<br />

journey. With three campuses located in Le Bouveret, Lucerne and Brig,<br />

your experience will be truly Swiss, allowing you to discover different<br />

aspects of <strong>the</strong> famous Swiss hospitality culture. This Swiss journey,<br />

combined <strong>with</strong> our multicultural setting on campus, will ideally<br />

prepare you for an international career.<br />

Take <strong>the</strong> time to find <strong>the</strong> right programme for you. Talk to our<br />

competent admissions team or simply arrange a time to come and visit.<br />

Experience for yourself <strong>the</strong> friendly <strong>César</strong> <strong>Ritz</strong> family spirit and get a<br />

taste of what could be your future.<br />

Ronan Fitzgerald<br />

Managing Director<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland<br />

our Core Values<br />

Throughout <strong>the</strong> brochure you will see<br />

our passport stamp that represents<br />

<strong>the</strong> combination of our core values<br />

and your career journey.<br />

Excellence embodies our passion for<br />

academic rigour and excellence in <strong>the</strong><br />

quality of <strong>the</strong> education we provide you.<br />

We hope that you will continue to seek<br />

personal excellence in your career.<br />

Service represents <strong>the</strong> desire to give<br />

consistently good service in everything<br />

we do. You will <strong>the</strong>refore understand<br />

<strong>the</strong> importance of customer service in<br />

your professional life to exceed customer<br />

expectations!<br />

Leadership is a life-long skill that will<br />

ensure success for your personal and<br />

professional development. We encourage<br />

leadership skills so that you can<br />

inspire leadership in those around you<br />

and equip yourself <strong>with</strong> a range of<br />

transferable skills.<br />

Care plays a vital role in all of our<br />

activities; we care about our student<br />

family and provide a healthy and nurturing<br />

environment so that you can maximize<br />

your potential.<br />

Innovation involves constant reviewing<br />

of our existing activities and exploring<br />

ways to improve and offer exciting new<br />

services and study options. Inspiring<br />

innovation in your work environment will<br />

guarantee positive results.<br />

We trust that you will continue to live<br />

by <strong>the</strong>se core values throughout your<br />

personal and professional life and thus<br />

ensure your happy and successful future.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 3


whY Choose<br />

<strong>César</strong> ritz <strong>Colleges</strong>?<br />

Come and join <strong>the</strong> winning team at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland. We are here to help<br />

you discover your full potential. Let our experienced faculty support you in developing your<br />

career path and provide you <strong>with</strong> <strong>the</strong> superior education and leadership skills you need to<br />

succeed in a competitive world.<br />

insPiring leaders<br />

<strong>César</strong> <strong>Ritz</strong> graduates are <strong>industry</strong> professionals and leaders<br />

who exceed customer and employer expectations through <strong>the</strong>ir<br />

persistent dedication to excellence. Based on this philosophy, we<br />

developed <strong>the</strong> unique concept of <strong>the</strong> Leadership Programme to<br />

prepare you for success.<br />

Caring about Your future<br />

Our dedicated career team offers you on-campus recruitment,<br />

career fairs and overseas career trips for international internship<br />

and graduate positions.<br />

flexible studY oPtions<br />

Choose a start date to suit you from January, April, July or<br />

October and create your own experience. Start your Bachelor<br />

studies in Le Bouveret or in Lucerne, depending on your career<br />

aspirations and graduate <strong>with</strong> a Swiss and American degree.<br />

Take advantage of <strong>industry</strong> specific electives and partner programmes<br />

worldwide.<br />

4 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

worldwide reCognition<br />

and aCCreditation<br />

In addition to Swiss and worldwide recognition and accreditation,<br />

we have developed a network of prestigious partner<br />

universities. Fur<strong>the</strong>rmore, we are <strong>the</strong> only Swiss hotel<br />

management school to receive <strong>the</strong> prestigious TedQual<br />

certification from <strong>the</strong> United Nations World Tourism Organization.<br />

<strong>César</strong> ritz familY sPirit<br />

Small class sizes and personal advisers guarantee you individual<br />

attention. Come and join our ‘family’ of over 10,000 graduates<br />

worldwide.


a world of oPPortunities<br />

<strong>with</strong> <strong>César</strong> ritz <strong>Colleges</strong><br />

Today’s global business environment requires highly qualified managers and leaders<br />

who can process complex services in a multicultural and international environment.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> understands <strong>the</strong> needs of <strong>the</strong> hospitality and<br />

tourism <strong>industry</strong>, and prepares students using <strong>the</strong> latest research<br />

and training methods to lead <strong>the</strong> way in this fast-growing sector.<br />

exCiting Career oPtions<br />

Imagine a career that takes you all over <strong>the</strong> world and in<br />

which you have <strong>the</strong> skills and confidence to be a leader in your<br />

chosen field. Then turn your imagination to a high-flying career<br />

in hospitality.<br />

If this is your burning ambition, <strong>the</strong>n <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong><br />

Switzerland offers a unique opportunity for you to embark on a<br />

successful career in tourism and hotel management.<br />

Explore a wealth of career options in an <strong>industry</strong> that is right for you.<br />

Hotel operations<br />

• Banquets and Conferences<br />

• Culinary<br />

• Food and Beverage<br />

Management<br />

• Front Office<br />

• Housekeeping<br />

• Restaurant<br />

Management<br />

• Corporate<br />

• General Management<br />

• Human Resources<br />

• Public Relations<br />

• Sales and Marketing<br />

Tourism<br />

• Airlines<br />

• Casino<br />

• Consulting<br />

• Cruises<br />

• Spa and Wellness<br />

• Travel<br />

A bright future for hospitality<br />

and tourism careers<br />

Fur<strong>the</strong>r opportunities<br />

• Catering<br />

• Education<br />

• Event Management<br />

• Finance<br />

• Information Technology<br />

• Non-profit Organizations<br />

• Real Estate<br />

The hotel and tourism <strong>industry</strong> is <strong>the</strong> largest<br />

employer in <strong>the</strong> world. The World Travel and<br />

Tourism Council <strong>has</strong> forecast 297 million jobs<br />

by 2018.<br />

Figures from <strong>the</strong> World Travel & Tourism Council (www.wttc.org)<br />

“<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong>’ alumni network<br />

was extremely helpful to me at <strong>the</strong> start<br />

of my career and remains very enjoyable<br />

to this date.”<br />

Tuomas Laakso (Finland)<br />

Director International Hotel Development, Europe<br />

Marriott International & The <strong>Ritz</strong>-Carlton Hotel Company<br />

Zurich, Switzerland<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 5


QualitY and exCellenCe<br />

in eduCation<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland <strong>has</strong> a global reputation for quality and excellence<br />

in education that spans over 30 years.<br />

We offer a wide range of programmes in International Business,<br />

Tourism and Hospitality Management.<br />

Maximize your learning experience<br />

A wide range of subjects is available supported <strong>with</strong> <strong>industry</strong><br />

specific electives, guest seminars and educational field trips to<br />

hotels, trade fairs and international corporate headquarters.<br />

Paid internships are also an important part of <strong>the</strong> programme.<br />

All <strong>the</strong>se will help you fully explore your career path options.<br />

Prepare to be inspired<br />

Our faculty includes published authors and researchers,<br />

internationally recognized professors and experienced profes-<br />

s ional instructors. These inspiring and dedicated tutors will bring<br />

you a wealth of experience from many specialist areas of <strong>the</strong><br />

tourism and hospitality sector, including five-star luxury hotel<br />

management, mystery shoppers, cruise ship operations, professional<br />

chefs, human resources, marketing and environmental<br />

tourism.<br />

Guest lecturers<br />

High-profile guest lecturers are regularly invited to give elective<br />

courses and seminars on <strong>the</strong>ir specialized subjects. These guests,<br />

as well as external staff, provide valuable links to o<strong>the</strong>r<br />

educational establishments and ensure that our programmes are<br />

up-to-date <strong>with</strong> <strong>industry</strong> trends and requirements. Fur<strong>the</strong>rmore,<br />

<strong>the</strong> Washington State University faculty, composed of professors<br />

and those <strong>with</strong> doctorates, will teach terms seven and eight of<br />

<strong>the</strong> Bachelor programme, bringing American business and<br />

research expertise to <strong>the</strong> programme.<br />

Real-life consultancy projects<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> <strong>has</strong> developed an initiative giving you <strong>the</strong><br />

chance to undertake real-life consultancy projects requested by<br />

hotels. The first of <strong>the</strong>se projects was launched when we were<br />

asked by an Icelandic hotel for help to develop a new marketing<br />

strategy. Based on its success, consequent projects have been<br />

undertaken, such as in assisting in developing a luxury property<br />

in Zermatt, <strong>with</strong> <strong>César</strong> <strong>Ritz</strong> students playing a critical role.<br />

Four intakes per year<br />

Start your study when <strong>the</strong> time is right for you.<br />

Choose from January, April, July or October<br />

enrolments.<br />

6 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

“The learning environment at <strong>César</strong> <strong>Ritz</strong><br />

<strong>Colleges</strong> is ideal. The international faculty<br />

brings a wealth of knowledge to <strong>the</strong><br />

students and <strong>the</strong> small classes guarantee<br />

<strong>the</strong>m individual attention.”<br />

David Bolton<br />

Academic Dean<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland


Your international journey starts at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong><br />

We can help you discover your full potential <strong>with</strong> our innovative<br />

Leadership Programme, a multicultural setting <strong>with</strong> fellow<br />

students from a diversity of nations, plus highly personalized<br />

training that focuses on your individual strengths. Your whole<br />

learning experience will be global, dynamic and enjoyable!<br />

With you all <strong>the</strong> way<br />

At <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong>, small classes guarantee you individual<br />

attention and you will be assigned a personal faculty adviser<br />

during your time <strong>with</strong> us. Of course, you can also benefit from<br />

<strong>the</strong> mentoring of students who are already well advanced in<br />

<strong>the</strong>ir studies and will be happy to assist you.<br />

Study in <strong>the</strong> French and <strong>the</strong> German parts of Switzerland<br />

During your Bachelor studies you will experience life on different<br />

campuses: at our Professional Centre in Le Bouveret and in Lucerne,<br />

<strong>with</strong> an emp<strong>has</strong>is on practical skills and superior customer service;<br />

and at <strong>the</strong> University Centre in Brig where <strong>the</strong> focus is more on <strong>the</strong><br />

managerial and strategic aspects of international business.<br />

Bachelor and Master degree in four years<br />

Our three-year Bachelor programme <strong>has</strong> been developed so<br />

that graduates are eligible for several accelerated Master degree<br />

programmes, offering you <strong>the</strong> opportunity to complete both a<br />

Bachelor and a Master in just four years instead of <strong>the</strong> usual five.<br />

Prestigious international partners<br />

Over <strong>the</strong> last 30 years, <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> <strong>has</strong> developed a worldwide<br />

network of prestigious partner universities. Therefore, all<br />

degrees and diplomas are offered in partnership <strong>with</strong> renowned<br />

international institutions, Washington State University (USA) for<br />

<strong>the</strong> Bachelor programme and Manchester Metropolitan University<br />

(UK) for <strong>the</strong> Master courses.<br />

<strong>César</strong> <strong>Ritz</strong> students praise school<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> participated in THE-ICE survey,<br />

an international study of colleges and universities<br />

that offer hospitality programmes. The survey<br />

reflected a 93% satisfaction rate in <strong>the</strong> overall<br />

learning experience, well above <strong>the</strong> average of<br />

all o<strong>the</strong>r universities participating in <strong>the</strong> survey.<br />

The learning experience included elements such as<br />

<strong>the</strong> quality of <strong>the</strong> lecturers and course contents as<br />

well as furnishing of career advice and employability<br />

at <strong>the</strong> end of <strong>the</strong>ir studies.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 7


disCoVer Your<br />

leadershiP<br />

Potential<br />

“I was named as Young Leader<br />

of <strong>the</strong> Year 2008.”<br />

Nan-Bir<strong>the</strong> Os (Norway)<br />

General Manager, First Hotel Marin, Bergen, Norway<br />

8 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


leadershiP Programme<br />

<strong>César</strong> <strong>Ritz</strong> graduates are <strong>industry</strong> professionals and leaders who exceed customer and<br />

employer expectations through <strong>the</strong>ir persistent dedication to excellence. Based on this<br />

philosophy of excellence, we developed <strong>the</strong> unique concept of <strong>the</strong> Leadership Programme<br />

to prepare you for success.<br />

In <strong>the</strong> Leadership Programme you learn, develop and effectively<br />

apply <strong>the</strong> technical and business skills needed, as well as <strong>the</strong><br />

attitudes and standards that make our graduates so successful.<br />

Our Leadership Programme runs throughout <strong>the</strong> entire course,<br />

requiring you to achieve specified outcomes through seminars<br />

and community service activities. Therefore, a personal adviser<br />

will work <strong>with</strong> you throughout your journey to help you achieve<br />

your ambitions.<br />

leadershiP management<br />

Career management<br />

Personal management<br />

“For me, <strong>the</strong> Leadership Programme is <strong>the</strong><br />

best course at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> because it<br />

is about helping to find balance in your life.<br />

As a result of <strong>the</strong> course, I became not only<br />

a leader at work, but also in my own life.”<br />

Felipe Ishihama (Brazil/Japan) <strong>with</strong><br />

Jaume Valldaura, Director of Human Resources,<br />

The <strong>Ritz</strong>-Carlton Penha Longa, Sintra, Portugal<br />

Leadership seminars<br />

We’ll work <strong>with</strong> you to develop your leadership skills through<br />

specific leadership seminars related to our core values:<br />

Leadership<br />

Care<br />

Innovation<br />

Excellence<br />

Service<br />

Critical thinking and problem solving<br />

Leadership initiative project<br />

Career planning<br />

Managing stress<br />

Personality testing<br />

Real-life consultancy projects<br />

Communicating in public<br />

Managing change<br />

Mentoring<br />

Serving <strong>the</strong> community<br />

“Community service activities – it is through service to<br />

o<strong>the</strong>rs that we learn to excel!”<br />

You will be required to participate in community service activ-<br />

ities while on campus to achieve specific outcomes. Possibilities<br />

of participating in several activities in school or <strong>with</strong>in <strong>the</strong> local<br />

community are available, such as:<br />

• Student support<br />

• Fundraising events for local charities<br />

• Contributing to <strong>the</strong> community<br />

Once you’ve successfully completed <strong>the</strong> Personal Management<br />

level, you will be encouraged to progress onto <strong>the</strong> Career and<br />

Leadership Management stages to achieve <strong>the</strong> honours level.<br />

The values for your success<br />

We encourage you to be outgoing and at <strong>the</strong> same<br />

time have a good knowledge of human nature,<br />

speak a number of foreign languages and be<br />

capable of foreseeing, adjusting to and preparing<br />

for possible later developments in your career. We<br />

expect you to be a good organizer and an excellent<br />

manager of people.<br />

We will encourage you to grasp new and sometimes<br />

difficult situations quickly, and we will help you to<br />

choose <strong>the</strong> right course of action. Above all, we will<br />

inspire you to be passionate about what you do!<br />

These values are based on <strong>the</strong> philosophy of <strong>César</strong><br />

<strong>Ritz</strong> (1850 – 1918), founder of <strong>the</strong> <strong>Ritz</strong> hotels and<br />

widely recognized as <strong>the</strong> pioneer of luxury hotels.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 9


aChelor Programme<br />

oVerView<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> offers programmes in International Business, Tourism and Hospitality<br />

Management. Get a head start to your career <strong>with</strong> our Bachelor course that emp<strong>has</strong>izes<br />

practical skills, managerial and strategic knowledge, but also on business aspects and<br />

research techniques.<br />

hotel and tourism management<br />

Le Bouveret or<br />

Lucerne Campus<br />

2 academic terms<br />

(1 term: 11 weeks)<br />

Year 1 Year 2 Year 3<br />

6-month paid<br />

internship<br />

in Switzerland<br />

(minimum monthly<br />

gross salary in<br />

Switzerland:<br />

CHF 2,168)<br />

Swiss Certificate in Hotel<br />

& Restaurant Operations<br />

Le Bouveret or<br />

Lucerne Campus<br />

3 academic terms<br />

(1 term: 11 weeks)<br />

6-month paid<br />

internship<br />

in Switzerland or<br />

worldwide<br />

(minimum monthly<br />

gross salary in<br />

Switzerland:<br />

CHF 2,168)<br />

Swiss Higher Diploma in Hotel<br />

& Tourism Management<br />

Brig Campus<br />

3 academic terms<br />

(1 term: 11 weeks)<br />

start at <strong>the</strong> CamPus that is right for You!<br />

When starting <strong>the</strong> Bachelor programme, for <strong>the</strong> first two<br />

years you can choose <strong>the</strong> <strong>César</strong> <strong>Ritz</strong> campus that fits you best:<br />

• Le Bouveret Campus if you would like to experience <strong>the</strong><br />

French-speaking part of Switzerland and discover <strong>the</strong> Lake<br />

Geneva region. Le Bouveret is a resort town located on <strong>the</strong><br />

shores of <strong>the</strong> lake.<br />

6-month paid<br />

internship / Industry<br />

placement<br />

in Switzerland or<br />

worldwide<br />

Bachelor of International Business<br />

in Hotel & Tourism Management<br />

Bachelor of Arts in Hospitality<br />

Business Management<br />

imProVe Your business english CommuniCation<br />

The English Foundation Programme offered by SEG, Swiss<br />

Education Group on <strong>the</strong> Le Bouveret Campus is an ideal way to<br />

streng<strong>the</strong>n your English language skills before commencing your<br />

academic studies at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland. The length<br />

of <strong>the</strong> programme depends on your personal English level and<br />

The Higher Diploma and Bachelor degrees<br />

awarded by <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland are<br />

accredited by <strong>the</strong> State of Valais Department of<br />

Education, Culture and Sport, Switzerland.<br />

10 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

• Lucerne Campus if you wish to experience a German-speaking<br />

city of Switzerland and major tourism destination. The Lucerne<br />

Campus is located in <strong>the</strong> heart of <strong>the</strong> city of Lucerne.<br />

For more information on our campuses, refer to pages 30 and 31.<br />

motivation, <strong>with</strong> <strong>the</strong> main objective of achieving <strong>the</strong> required<br />

score to enter <strong>the</strong> study programme desired.<br />

Refer to page 33 for more information.<br />

In addition to <strong>the</strong> accreditation by <strong>the</strong> State<br />

of Valais, <strong>the</strong> Bachelor degree is validated by<br />

Washington State University (USA). You will<br />

receive both Swiss and American recognized<br />

degrees.


Postgraduate diPloma /<br />

master Programmes<br />

oVerView<br />

These programmes are designed for university graduates or candidates <strong>with</strong> extensive work<br />

experience who seek a career change or to advance in <strong>the</strong>ir existing career in <strong>the</strong> global<br />

hospitality and tourism <strong>industry</strong>.<br />

hosPitalitY and tourism business management<br />

Brig Campus<br />

3 academic terms (1 term: 11 weeks)<br />

Brig Campus<br />

1 academic term (1 term: 11 weeks)<br />

Master of Arts<br />

in International Business<br />

in Hotel & Tourism Management<br />

9 months 6 months (optional)<br />

Postgraduate Diploma in<br />

International Hospitality Management<br />

Paid internship<br />

in Switzerland or worldwide<br />

(minimum monthly gross salary<br />

in Switzerland: CHF 2,168)<br />

Select a Master degree<br />

You can continue your education in <strong>the</strong> Master programme that fits best to your career aspirations.<br />

The Postgraduate Diploma/Master courses awarded<br />

by <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland are accredited by<br />

<strong>the</strong> State of Valais Department of Education, Culture<br />

and Sport, Switzerland.<br />

Brig Campus or Manchester Metropolitan University<br />

6 months full time<br />

or off-campus 12 months part time<br />

Master of Science in International<br />

Hospitality Management<br />

In addition, all Master courses are validated by<br />

Manchester Metropolitan University (UK). You<br />

will <strong>the</strong>refore receive both Swiss and British<br />

recognized degrees.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 11


exPlore Your<br />

international<br />

management<br />

oPtions<br />

“<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> <strong>has</strong> <strong>great</strong> <strong>contact</strong> <strong>with</strong><br />

<strong>the</strong> <strong>industry</strong>, <strong>leading</strong> recruiters and key brands.”<br />

Armin Hies (Germany)<br />

Resident Manager, Kempinski Hotel, Aqaba, Jordan<br />

12 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


aChelor of<br />

international business<br />

hotel and tourism management<br />

This business oriented programme is ideal for those seeking a career in <strong>the</strong> international<br />

hospitality and tourism <strong>industry</strong>. Study <strong>the</strong> first two years in <strong>the</strong> environment that fits you<br />

best, combine practical courses and management subjects <strong>with</strong> a focus on research and<br />

consultancy in <strong>the</strong> last year. Choose from a wide choice of electives allowing you to specialize<br />

in a particular field of interest and graduate <strong>with</strong> a world-class Swiss and American Bachelor<br />

degree. Ideal for graduates to enter <strong>the</strong> <strong>industry</strong> at management level.<br />

Year 1<br />

Professional Centre<br />

Le Bouveret Campus or<br />

Lucerne Campus<br />

Term 1 (11 weeks)<br />

• Introduction to Hospitality &<br />

Tourism Management<br />

• Computer Applications for Hospitality<br />

• Communication for Hospitality<br />

Professionals 1<br />

• Introduction to Nutritional &<br />

Food Science<br />

• Industry Experience - First Steps<br />

to Success<br />

• Food Service Theory & Practice 1<br />

• Language 1 (Fre/Ger/Spa)<br />

Term 2 (11 weeks)<br />

• Food Service Theory & Practice 2<br />

• Communication for Hospitality<br />

Professionals 2<br />

• Wine & Beverage Management<br />

• Ma<strong>the</strong>matics for Hospitality<br />

• Language 2 (Fre/Ger/Spa)<br />

Six-month paid internship<br />

in Switzerland<br />

Swiss Certificate<br />

in Hotel & Restaurant<br />

Operations<br />

Examples of electives<br />

Year 3<br />

• International Business<br />

• Brand Management<br />

• International Marketing<br />

• Entrepreneurship<br />

• Accounting & Cultures<br />

Electives may vary each term and are<br />

subject to availability.<br />

Year 2<br />

Professional Centre<br />

Le Bouveret Campus or<br />

Lucerne Campus<br />

Term 3 (11 weeks)<br />

• Front Office Management<br />

• Contemporary Global Tourism Issues<br />

• Revenue Management<br />

• Financial Accounting<br />

• Macroeconomics<br />

Term 4 (11 weeks)<br />

• Statistics for Hospitality Managers<br />

• Managerial Accounting in Hospitality<br />

• Hospitality & Tourism Law<br />

• Microeconomics<br />

• Facilities Management<br />

Apply for Washington State<br />

University admission and College<br />

of Business certification<br />

Term 5 (11 weeks)<br />

• Cultural Diversity in Hospitality<br />

• International Politics<br />

• Business Ethics<br />

• Food Service Management & Events<br />

• Geotourism<br />

Six-month paid internship<br />

*In partnership <strong>with</strong><br />

Year 3<br />

University Centre<br />

Brig Campus<br />

Term 6 (11 weeks)<br />

• Travelling Cultures: Tourism in<br />

Global Perspective<br />

• Hospitality Operations &<br />

Supply Management<br />

• Finance for Hospitality Managers<br />

• Hospitality Marketing<br />

• Hospitality Consultancy Project 1<br />

Swiss Higher Diploma<br />

in Hotel & Tourism<br />

Management<br />

Term 7 (11 weeks)<br />

• Principles of Management<br />

• Job Search - Securing <strong>the</strong> Next<br />

Opportunity<br />

• Hospitality Leadership &<br />

Organizational Behaviour<br />

• Operational Analysis<br />

• Hospitality Consultancy Project 2<br />

• Elective (see examples)<br />

Term 8 (11 weeks)<br />

• Strategic Hospitality Management<br />

• Social Psychology of Hospitality<br />

• Human Resource Management<br />

• Labour Economics<br />

• Hospitality Consultancy Project 3<br />

• Elective (see examples)<br />

Bachelor of International<br />

Business in Hotel &<br />

Tourism Management<br />

Bachelor of Arts in<br />

Hospitality Business<br />

Management*<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 13


imagine a Career<br />

that taKes You<br />

all oVer <strong>the</strong> world<br />

“The key to success is passion.”<br />

Katja Marshall (Switzerland)<br />

Food and Beverage Manager, Fairmont Le Montreux Palace, Switzerland<br />

14 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


Postgraduate diPloma<br />

international hosPitalitY management<br />

The Postgraduate Diploma is designed for university graduates or candidates <strong>with</strong><br />

extensive work experience at managerial level who are seeking to change <strong>industry</strong><br />

or advance an existing career. The programme provides <strong>the</strong> foundation and knowledge<br />

to fur<strong>the</strong>r your education <strong>with</strong> one of our two Master degree programmes, validated<br />

by Manchester Metropolitan University (UK).<br />

University Centre<br />

Brig Campus<br />

Term 1 (11 weeks)<br />

• Food & Beverage Management*<br />

• Information Technology & E-Business*<br />

• Gastronomy<br />

Students working towards ei<strong>the</strong>r<br />

Master degree may choose to do an<br />

optional internship after completion<br />

of <strong>the</strong>ir Postgraduate Diploma.<br />

Internships in Switzerland require<br />

three levels of German or French.<br />

University Centre<br />

Brig Campus<br />

Term 2 (11 weeks)<br />

• Management Accounting & Finance*<br />

• Consumer Behaviour & Strategic<br />

Marketing*<br />

• Tourism & Cruise Industry<br />

Term 3 (11 weeks)<br />

• Human Resource Management &<br />

Organizational Behaviour*<br />

• Research Methods*<br />

• Sustainable Tourism<br />

* Double-weighted subjects<br />

Six-month paid internship<br />

(optional)<br />

Postgraduate Diploma<br />

in International<br />

Hospitality Management<br />

Continue towards<br />

a Master degree<br />

Fur<strong>the</strong>r your education <strong>with</strong><br />

one of our two Master degree<br />

programmes which fit best to<br />

your career aspirations.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 15


adVanCe Your exeCutiVe<br />

Career in <strong>the</strong> international<br />

business arena<br />

“I recruit people for <strong>the</strong> entire<br />

hospitality <strong>industry</strong> in Vietnam.”<br />

Son Xuan Nguyen (Vietnam)<br />

Consultant Sales and Marketing, Manpower, Hanoi / Ho Chi Minh City, Vietnam<br />

16 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


master of arts<br />

international business in hotel<br />

and tourism management<br />

This challenging Master degree programme will satisfy <strong>the</strong> academic, professional<br />

and personal needs of candidates seeking top management careers in <strong>the</strong> hospitality<br />

<strong>industry</strong>. The Master of Arts, which is validated by Manchester Metropolitan University<br />

(UK), aims to assist candidates in achieving <strong>the</strong>ir entrepreneurship and leadership potential<br />

through business-plan projects, network and personal coaching.<br />

University Centre<br />

Brig Campus<br />

Term 1 (11 weeks)<br />

• Food & Beverage Management*<br />

• Information Technology & E-Business*<br />

• Gastronomy<br />

Students may choose to do an optional<br />

internship after completion of <strong>the</strong>ir<br />

Postgraduate Diploma.<br />

Internships in Switzerland require<br />

three levels of German or French.<br />

University Centre<br />

Brig Campus<br />

Term 2 (11 weeks)<br />

• Management Accounting & Finance*<br />

• Consumer Behaviour & Strategic<br />

Marketing*<br />

• Tourism & Cruise Industry<br />

Term 3 (11 weeks)<br />

• Human Resource Management &<br />

Organizational Behaviour*<br />

• Research Methods*<br />

• Sustainable Tourism<br />

* Double-weighted subjects<br />

Six-month paid internship<br />

(optional)<br />

Postgraduate Diploma<br />

in International<br />

Hospitality Management<br />

University Centre<br />

Brig Campus<br />

Term 4 (11 weeks)<br />

Business Plan Project –<br />

development and presentation of<br />

a realistic business strategy<br />

Master of Arts<br />

in International Business<br />

in Hotel & Tourism<br />

Management<br />

In partnership <strong>with</strong><br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 17


Challenge Your<br />

management methods<br />

and CritiCal thinKing<br />

“My very first experience as a General Manager<br />

and I was only 28 years old!”<br />

Eva Codina Candelich (Spain)<br />

Deputy General Manager, Relais Villa d’Amelia, Piedmont, Italy<br />

18 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


master of sCienCe<br />

international hosPitalitY management<br />

This Master of Science which is validated by Manchester Metropolitan University (MMU)<br />

in <strong>the</strong> UK is an academically rigorous programme that develops critical thinking and <strong>the</strong><br />

problem-solving skills required for management-level positions. It is designed to expand<br />

candidates’ aspirations in management development, consultancy, research, education and<br />

training, and <strong>the</strong> foundation for continuing for a PhD.<br />

University Centre<br />

Brig Campus<br />

Term 1 (11 weeks)<br />

• Food & Beverage Management*<br />

• Information Technology & E-Business*<br />

• Gastronomy<br />

Students may choose to do an optional<br />

internship after completion of <strong>the</strong>ir<br />

Postgraduate Diploma.<br />

Internships in Switzerland require<br />

three levels of German or French.<br />

University Centre<br />

Brig Campus<br />

Term 2 (11 weeks)<br />

• Management Accounting & Finance*<br />

• Consumer Behaviour & Strategic<br />

Marketing*<br />

• Tourism & Cruise Industry<br />

Term 3 (11 weeks)<br />

• Human Resource Management &<br />

Organizational Behaviour*<br />

• Research Methods*<br />

• Sustainable Tourism<br />

* Double-weighted subjects<br />

Six-month paid internship<br />

(optional)<br />

Postgraduate Diploma<br />

in International<br />

Hospitality Management<br />

University Centre<br />

Brig Campus<br />

15,000-word dissertation supervised by<br />

two faculty members <strong>with</strong> a final<br />

assessment by an MMU Exam Board.<br />

Students may choose one of <strong>the</strong> following<br />

options:<br />

• Six months (full-time) at <strong>the</strong> Brig<br />

Campus or at MMU in <strong>the</strong> UK<br />

• 12 months (part-time upon application)<br />

<strong>with</strong> <strong>the</strong> first 11 weeks on <strong>the</strong><br />

Brig Campus and complete dissertation<br />

off campus abroad<br />

Master of Science in<br />

International Hospitality<br />

Management<br />

In partnership <strong>with</strong><br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 19


Overseas students transfer options<br />

We offer a smooth and easy transfer for students from our partner<br />

schools who wish to complete part of <strong>the</strong>ir study programme in<br />

20 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

dual<br />

CountrY<br />

exPerienCe<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland <strong>has</strong><br />

developed a worldwide network of partner<br />

schools and universities, providing you <strong>with</strong><br />

<strong>the</strong> opportunity to complete part of your<br />

Bachelor programme overseas.<br />

Year 1 | Le Bouveret/Lucerne Year 2 | Partner School Year 3 | Brig<br />

If you are interested in adventure tourism or extreme sports, you could spend a year in <strong>the</strong> adventure<br />

capital of <strong>the</strong> world: Queenstown, New Zealand.<br />

Do you have a passion for event management, retail or property services? Sydney provides <strong>the</strong> perfect<br />

cosmopolitan location to experience life on <strong>the</strong> o<strong>the</strong>r side of <strong>the</strong> world. While those of you keen to explore<br />

<strong>the</strong> United Arab Emirates will enjoy our transfer option to Abu Dhabi.<br />

Switzerland. The duration of study and <strong>the</strong> final qualification differ<br />

for each of our academic partners. Talk to our admissions team to<br />

explore <strong>the</strong> best for your career aspirations.<br />

USA<br />

Mexico<br />

Guatemala<br />

Colombia<br />

Iceland<br />

UK<br />

Switzerland<br />

Russia<br />

United Arab Emirates<br />

India<br />

Thailand<br />

Australia<br />

New Zealand


ePutation and<br />

industrY reCognition<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland <strong>has</strong> a reputation for providing quality and excellence in<br />

hotel and tourism management education. Our world-class academic partnerships guarantee<br />

you academic rigour and our international certifications ensure up-to-date programmes <strong>with</strong><br />

<strong>industry</strong> trends and requirements.<br />

The degrees/diplomas awarded by <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> are<br />

accredited and recognized in Switzerland and worldwide.<br />

Swiss recognized<br />

All degrees/diplomas are accredited by <strong>the</strong> State of Valais. The<br />

accreditation authority is <strong>the</strong> ‘Conseil de la Formation et de la<br />

Recherche Universitaires (CoFRU)’, established under <strong>the</strong> auspices<br />

of <strong>the</strong> State of Valais Department of Education, Culture and Sport,<br />

Switzerland.<br />

Professional and academic quality standards ensured<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> is recognized by <strong>the</strong> Swiss Hotel School<br />

Association (ASEH). It is <strong>the</strong> only association in Switzerland<br />

that evaluates and recognizes hotel schools and imposes strict<br />

eligibility requirements.<br />

Quality of education certified<br />

EduQua ensures <strong>the</strong> quality of educational institutions by setting<br />

minimum standards and supports quality improvements in its<br />

certified institutions.<br />

United Nations World Tourism Organization certified<br />

We are <strong>the</strong> only Swiss hotel school to receive <strong>the</strong> prestigious<br />

TedQual certification from <strong>the</strong> United Nations World Tourism<br />

Organization (UNWTO).<br />

American partnership<br />

In over 25 years of academic partnership, <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> and<br />

Washington State University have developed a strong academic<br />

collaboration. Bachelor students graduate <strong>with</strong> a Washington State<br />

University degree. The College of Business <strong>with</strong>in Washington State<br />

University is accredited by <strong>the</strong> Association to Advance Collegiate<br />

Schools of Business (AACSB International) and repeatedly ranked<br />

among <strong>the</strong> best business programmes worldwide.<br />

British validated<br />

All Master courses are validated by Manchester Metropolitan<br />

University (UK). Students in <strong>the</strong>se courses <strong>the</strong>refore receive both<br />

Swiss and British recognized diplomas. MMU is highly regarded<br />

throughout <strong>the</strong> world for its contribution to hospitality and tourism<br />

research. It <strong>has</strong> been ranked among <strong>the</strong> best universities worldwide.<br />

United Nations World<br />

Tourism Organization<br />

UNWTO <strong>has</strong> developed <strong>the</strong> TedQual certification<br />

system to establish a quality standard for tourism<br />

education and training systems, and <strong>has</strong> smoo<strong>the</strong>d<br />

<strong>the</strong> way towards <strong>great</strong>er pedagogic productivity in<br />

tourism.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 21


Planning<br />

Your Career<br />

Our dedicated career team works <strong>with</strong> one single objective: to ensure that each of our<br />

students <strong>has</strong> access to <strong>the</strong> best possible opportunities <strong>with</strong>in <strong>the</strong> hospitality <strong>industry</strong>.<br />

We assist you by giving your career a head start.<br />

“My training was <strong>the</strong> best and included<br />

successful internships at <strong>the</strong> Fairmont<br />

Le Montreux Palace in Switzerland and<br />

The <strong>Ritz</strong>-Carlton Abama Golf & Spa Resort,<br />

Tenerife, Spain.”<br />

All our programmes combine <strong>the</strong>oretical coursework <strong>with</strong><br />

practical internships, giving you <strong>the</strong> chance to put into practise<br />

<strong>the</strong> skills you learn during tutorials and workshops. Nothing<br />

prepares you better for your career than ‘hands-on’ experience<br />

in a real-life working environment.<br />

Preparing for your professional life<br />

You will be guided through every aspect of <strong>the</strong> employment<br />

process, from developing your résumé and cover letter, to practising<br />

interview skills and learning how best to present yourself.<br />

Paid internships in Switzerland<br />

Thanks to <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong>’ strong <strong>industry</strong> links, our<br />

dedicated career team works diligently to place students in a<br />

variety of different establishments; from international five-star<br />

hotel chains in major cities such as Geneva and Zurich to family-<br />

owned boutique hotels in prestigious Swiss resorts such as<br />

Zermatt and St. Moritz.<br />

22 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

Worldwide internships<br />

If you dream of travelling <strong>the</strong> world and experiencing<br />

different cultures, our worldwide network can help you find<br />

internships across <strong>the</strong> globe. We offer placements in rapidly<br />

developing cities like Dubai or Shanghai to more traditional<br />

destinations such as London and Paris, or even exotic resorts<br />

like Tanzania. So prepare to live your dream!<br />

Antonella Miglionico (Italy) “What a <strong>great</strong> experience! To work in an<br />

internationally renowned hotel chain and<br />

an amazing opportunity to practise <strong>the</strong><br />

subjects I’ve studied.”<br />

We have a 100% success rate in Switzerland for<br />

finding students appropriate internships in <strong>the</strong> hotel<br />

and tourism <strong>industry</strong> <strong>with</strong> more than 80% of our<br />

students placed in four-star and five-star hotels.<br />

Julius Anders (Germany)<br />

<strong>with</strong> alumnus and Front Office Manager,<br />

Klaus Spiekermann, during Julius’ internship<br />

at Mandarin Oriental, Kuala Lumpur, Malaysia


International career trips<br />

Each year, we organize an international career trip so that you<br />

can really experience <strong>the</strong> ‘hotspots’ of <strong>the</strong> hotel and tourism<br />

<strong>industry</strong>. Designed to inform and inspire career choices, each<br />

tour combines a number of behind-<strong>the</strong>-scenes hotel visits,<br />

presentations, interviews <strong>with</strong> human resources personnel,<br />

alumni meetings and educational trips to tourist attractions.<br />

It is a <strong>great</strong> way of giving you first-hand experience of what<br />

it would be like to live and work overseas, and an invaluable<br />

indicator of whe<strong>the</strong>r a particular location is <strong>the</strong> right place for<br />

you to succeed professionally.<br />

Recruiting on campus<br />

Throughout <strong>the</strong> year both campuses host a wide variety of<br />

companies representing over 1,000 hotels, cruise ships and<br />

o<strong>the</strong>r hospitality organizations.<br />

In 2010, company representatives recruited for<br />

around 400 positions exclusively from <strong>the</strong> ranks<br />

of our students and alumni. Participating students<br />

received an average of three to four job offers per<br />

person!<br />

“<strong>César</strong> <strong>Ritz</strong> students are a perfect fit<br />

for many of our properties.”<br />

Sandra Delgadillo, Director of Welcome Office<br />

Richard Faeh, Corporate Chef<br />

Starwood Hotels & Resorts Worldwide<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 23


international<br />

reCruitment forum<br />

Twice a year, <strong>César</strong> <strong>Ritz</strong> students are given <strong>the</strong> opportunity to meet <strong>with</strong> hospitality <strong>industry</strong><br />

leaders from around <strong>the</strong> world at <strong>the</strong> International Recruitment Forum.<br />

The International Recruitment Forum is organized by SEG, Swiss<br />

Education Group and takes place in March and October and welcomes<br />

hotel groups, boutique hotels, resorts, airlines, cruise lines<br />

and many o<strong>the</strong>r hospitality <strong>industry</strong> groups. With over 50 companies<br />

represented, this event is <strong>the</strong> perfect opportunity to develop your<br />

career.<br />

At <strong>the</strong> Forum, you will attend presentations, meet <strong>with</strong> <strong>industry</strong><br />

representatives and can be interviewed and recruited for full-time<br />

employment after graduation as well as internship positions.<br />

SEG <strong>has</strong> created this major event after considering <strong>industry</strong><br />

recommendations, which is one of <strong>the</strong> reasons <strong>the</strong> world’s largest<br />

hospitality employers do not miss this unique opportunity to<br />

come to Montreux to meet <strong>the</strong> managers of tomorrow.<br />

The participation of employers from around <strong>the</strong> world highlights<br />

<strong>the</strong> reputation and recognition of <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> by <strong>industry</strong><br />

leaders.<br />

Club Med<br />

IDENTITÉ<br />

Nϒ dossier : 2006454E<br />

Date : 13/12/06<br />

Nϒ :<br />

Validation DA/DC :<br />

Validation Client :<br />

00 15 18 30<br />

100 83 00 22<br />

24 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

The International Recruitment Forum held<br />

in <strong>the</strong> Montreux Music and Convention<br />

Centre in October 2011 welcomed 130<br />

recruiters representing 54 companies over<br />

<strong>the</strong> two days.


<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 25


whY studY<br />

in switzerland?<br />

Switzerland offers you <strong>the</strong> very best in education and lifestyle. It is <strong>the</strong> ideal option for<br />

international students who wish to study abroad as it is renowned for <strong>the</strong> high quality<br />

of life, <strong>has</strong> a central location and is <strong>the</strong> birthplace of tourism.<br />

26 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport


Swiss quality of life<br />

Switzerland is an extremely safe country,<br />

<strong>with</strong> high level healthcare and a high<br />

quality of life. Its natural beauty, cultural<br />

and linguistic diversity, and <strong>the</strong> Swiss<br />

reputation for excellence and professionalism,<br />

all add to its attributes.<br />

In <strong>the</strong> heart of Europe<br />

Tourism is a very important economic<br />

activity in Switzerland. The transport and<br />

tourism infrastructure is also among <strong>the</strong><br />

best in <strong>the</strong> world making it very easy and<br />

comfortable to travel around <strong>the</strong> country.<br />

Major Swiss cities are located <strong>with</strong>in<br />

one to three hours by train, car or boat!<br />

Centrally located in Europe, Switzerland<br />

gives you <strong>the</strong> opportunity to visit and experience<br />

o<strong>the</strong>r European cities, such as<br />

Paris, London and Milan!<br />

The birthplace of tourism<br />

Where else study hotel and tourism<br />

management than in its birthplace?<br />

Switzerland, is often referred to as <strong>the</strong><br />

birthplace of hospitality. Before becoming<br />

“The King of Hoteliers and The Hotelier of<br />

Kings”, <strong>César</strong> <strong>Ritz</strong> chose to leave his home<br />

in Niederwald, just a few kilometers away<br />

from Brig, to go abroad to gain knowledge<br />

and experience. <strong>César</strong> <strong>Ritz</strong> <strong>the</strong>n decided to<br />

return to Switzerland and took over <strong>the</strong><br />

management of <strong>the</strong> hotel National in<br />

Lucerne. His tradition of luxury, excellence<br />

and service <strong>has</strong> set <strong>the</strong> standard for hotels<br />

and restaurants throughout <strong>the</strong> world.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 27


multi-CamPus<br />

exPerienCe<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> is a school <strong>with</strong> three <strong>great</strong> campuses! Located throughout Switzerland,<br />

<strong>the</strong> birthplace of hospitality, our campuses allow you to discover both <strong>the</strong> French and <strong>the</strong><br />

German parts of Switzerland.<br />

Le Bouveret Campus – on <strong>the</strong> shores of Lake Geneva<br />

The Professional Centre <strong>César</strong> <strong>Ritz</strong>, is situated in a small Frenchspeaking<br />

town and summer resort called Le Bouveret lying<br />

conveniently near <strong>the</strong> major city of Geneva and important towns<br />

of Montreux and Lausanne. The campus is located in a magnificent<br />

building dating back to <strong>the</strong> early 1900’s, just minutes from <strong>the</strong> town<br />

centre. Our new campus extension provides 100 fully equipped<br />

single superior deluxe rooms and state-of-<strong>the</strong>-art kitchen facilities.<br />

Brig Campus – at <strong>the</strong> foot of <strong>the</strong> Matterhorn<br />

The University Centre <strong>César</strong> <strong>Ritz</strong> is situated in <strong>the</strong> town of<br />

Brig-Glis, <strong>the</strong> largest German-speaking town in <strong>the</strong> Valais<br />

region, <strong>with</strong> famous ski resorts such as Zermatt and Saas-Fee<br />

on its doorstep. Brig’s charming cobblestoned centre is located<br />

<strong>with</strong>in walking distance, as well as <strong>the</strong> central train station where<br />

trains can take you to Bern in one hour or to Milan in less than two.<br />

28 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

Lucerne Campus – in central Switzerland<br />

The <strong>César</strong> <strong>Ritz</strong> Campus is located in <strong>the</strong> heart of <strong>the</strong> city of<br />

Lucerne in <strong>the</strong> magnificent ‘Union’ building that was built in<br />

<strong>the</strong> 1900s and that underwent major renovations to welcome<br />

students in modern facilities. Lucerne is located on <strong>the</strong> shores of<br />

Lake Lucerne, only 45 minutes away from Zurich by train or by<br />

car. Lucerne is a world-renowned tourism destination, known for<br />

its culture and modern convention centre.<br />

“My learning experience was made<br />

so much better thanks to <strong>the</strong> latest<br />

technologies used in our classrooms.”<br />

Gabriela Herrera (El Salvador)


Academic facilities<br />

The multi-campus approach balances <strong>the</strong>oretical and practical<br />

learning resources in a combination of traditional and stateof-<strong>the</strong>-art<br />

facilities: from <strong>the</strong> latest PC’s, to projectors and<br />

electronic whiteboards in <strong>the</strong> classroom, right through to<br />

lecture <strong>the</strong>atres, production kitchens, a formal dining room<br />

and <strong>the</strong> campus buildings <strong>the</strong>mselves. Students practise service<br />

styles, banquet and event management skills both on and off<br />

campus on special occasions and at community service events.<br />

Each campus <strong>has</strong> its own modern library providing access to a vast<br />

collection of books and research materials. An innovative online<br />

facility allows students to search for and reserve materials, and<br />

also offers access to an extensive collection of electronic resources.<br />

Accommodation<br />

Our student accommodation is designed to offer you <strong>the</strong> comfort<br />

and privacy needed in which to study or relax. Bedrooms are<br />

spacious, modern and comfortable, many are en-suites <strong>with</strong><br />

showers, and all are furnished <strong>with</strong> a desk, office chair, ample<br />

storage and wardrobe space.<br />

At <strong>the</strong> Le Bouveret Campus, double standard rooms are included<br />

in <strong>the</strong> standard package. Brand new single superior deluxe rooms<br />

are available at an additional charge.<br />

In Lucerne, <strong>the</strong> campus offers double standard rooms as well<br />

as deluxe rooms right in <strong>the</strong> heart of <strong>the</strong> city and only minutes<br />

from Lake Lucerne.<br />

In Brig we offer single deluxe and double rooms. Themis &<br />

Xenius is our environment-friendly student lodging <strong>with</strong> 216<br />

single deluxe rooms (included in <strong>the</strong> fees in Brig). Single superior<br />

deluxe rooms are available at an additional charge.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 29


friends for life<br />

At <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland, learning continues beyond <strong>the</strong> classroom walls.<br />

There are excellent opportunities to participate in social and sporting activities throughout<br />

Switzerland and Europe. Many of <strong>the</strong>se activities are organized by <strong>the</strong> Student Committee<br />

and <strong>the</strong> Student Activities Coordinator.<br />

Within easy walking distance from all campuses, you will find a<br />

variety of local restaurants, bars, banks and interesting shops.<br />

We encourage students to get out and experience local culture,<br />

participate in traditional celebrations and become part of <strong>the</strong><br />

local community.<br />

Social activities<br />

Everyone needs to unwind after a busy study schedule, so each<br />

campus <strong>has</strong> areas for you to meet fellow students and relax,<br />

from coffee lounges to entertainment areas and your very own<br />

private student bars.<br />

Social activities provide you an opportunity to get to know<br />

your fellow students away from <strong>the</strong> campus environment and<br />

can often develop your professional knowledge. The Student<br />

Committee organizes events such as <strong>the</strong> weekly <strong>the</strong>me nights<br />

and excursions to tourist attractions, visits to famous cities,<br />

exhibitions and <strong>industry</strong> trade shows in Switzerland and beyond.<br />

30 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

Sporting activities<br />

Sport and physical activity play an important role in your<br />

overall health and well-being. We <strong>the</strong>refore provide you <strong>with</strong> fully<br />

equipped fitness rooms and outdoor sports facilities, including<br />

a private football field in Le Bouveret and basketball and volleyball<br />

courts in Brig. Joining a sports team will create new lasting<br />

friendships, develop your team spirit skills and keep you fit!<br />

Switzerland is famous for its beautiful natural sports playgrounds,<br />

all of which are easily accessed from ei<strong>the</strong>r campus. Its famous<br />

mountains, valleys and lakes offer you year-round opportunities<br />

for individual and team sporting activities such as sailing, golf,<br />

biking, skating and paragliding. During <strong>the</strong> winter, you can<br />

easily reach <strong>the</strong> ski slopes by car, train or local buses.


a worldwide<br />

alumni networK<br />

We believe that time spent at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> holds a special place in <strong>the</strong> hearts of our<br />

students. It equips <strong>the</strong>m <strong>with</strong> <strong>the</strong> skills for a successful career and <strong>the</strong>y leave <strong>with</strong> many<br />

memories and friendships from <strong>the</strong>ir stay <strong>with</strong> us.<br />

“Swiss hotel education provides <strong>the</strong> fundamentals<br />

for gearing towards an exciting and<br />

successful hospitality career, and one that<br />

develops and grooms future <strong>industry</strong> leaders.”<br />

Depesh Seth (Malaysia)<br />

General Manager, Sheraton Xian Hotel, Shaanxi, China<br />

<strong>César</strong> <strong>Ritz</strong> family spirit<br />

Today, <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland is proud to count over<br />

12,000 graduates from more than 60 countries as members of<br />

our alumni network as well as those DCT alumni. Our alumni hold<br />

prestigious positions in a variety of industries across <strong>the</strong> globe and<br />

many are active in our 38 worldwide alumni chapters.<br />

The <strong>César</strong> <strong>Ritz</strong> family brings graduates toge<strong>the</strong>r, providing a social<br />

and professional framework for networking and maintaining<br />

friendships that flourished on campus. Wherever you end up<br />

in <strong>the</strong> world, you are sure to find a member of <strong>the</strong> <strong>César</strong> <strong>Ritz</strong><br />

<strong>Colleges</strong> family to welcome you <strong>with</strong> open arms and fond<br />

memories of <strong>the</strong>ir time in Switzerland.<br />

Boost your prospects<br />

Our extensive alumni association provides networking opportun-<br />

ities for all our current and former students, opening <strong>the</strong> doors<br />

to <strong>the</strong> hidden employment market.<br />

As many alumni are already in positions of power <strong>with</strong>in <strong>the</strong> hotel<br />

and tourism <strong>industry</strong>, <strong>the</strong>se high-ranking professionals are potential<br />

employers for our graduating students. They appreciate <strong>the</strong> quality<br />

of <strong>the</strong> education, experiences and life skills gained at <strong>César</strong> <strong>Ritz</strong><br />

<strong>Colleges</strong>, and <strong>the</strong> valuable assets that a fellow graduate can<br />

bring to <strong>the</strong>ir team and business.<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 31


swiss eduCation grouP<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> is a member of SEG, Swiss Education Group, a network of Switzerland’s<br />

<strong>leading</strong> hotel and hospitality management schools. A recent survey of international<br />

hospitality recruiters <strong>has</strong> ranked <strong>the</strong> SEG schools among <strong>the</strong> Top 10 in <strong>the</strong> world.<br />

Students at all SEG schools benefit from <strong>the</strong><br />

“6 SEG Advantages” that make SEG schools<br />

<strong>the</strong> ultimate choice for students seeking a<br />

career in hotel and hospitality management.<br />

1. Swiss owned<br />

All SEG schools are officially registered in Switzerland and are<br />

100% Swiss owned, which ensures that your education is based<br />

on <strong>the</strong> renowned Swiss hospitality tradition and your qualifications<br />

will be recognized worldwide.<br />

2. Academic quality assurance<br />

All SEG schools are subject to <strong>the</strong> stringent academic quality<br />

standards expected of Swiss institutions. Close ties to <strong>leading</strong><br />

hospitality companies ensure that <strong>the</strong> academic programmes<br />

meet <strong>the</strong> needs of <strong>the</strong> <strong>industry</strong> while partnerships <strong>with</strong> o<strong>the</strong>r<br />

universities allow you to earn a British or American degree along<br />

<strong>with</strong> your Swiss qualification.<br />

3. SEG English Foundation Programme<br />

SEG wants you to succeed in your studies! The SEG English<br />

Foundation Programme is a <strong>great</strong> way to improve your English<br />

level and prepare you to enter your desired hospitality<br />

programme in any of <strong>the</strong> SEG schools.<br />

32 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

4. SEG Graduate Placement Services and Alumni<br />

Graduates of SEG schools are in high demand on <strong>the</strong> international<br />

job market! SEG enjoys strong links <strong>with</strong> many of<br />

<strong>the</strong> world’s <strong>leading</strong> hospitality companies and students have<br />

direct <strong>contact</strong> <strong>with</strong> <strong>the</strong>se organizations at <strong>the</strong> SEG International<br />

Recruitment Forum and regular on-campus recruitment events.<br />

Alumni chapters around <strong>the</strong> world help graduates stay in touch<br />

and expand <strong>the</strong>ir networking opportunities.<br />

5. State-of-<strong>the</strong>-art facilities and services<br />

The learning environment plays an important role in your learning<br />

outcome. SEG schools offer a wide range of services including social<br />

care, medical assistance, student support centres, sports and leisure<br />

activities, and <strong>the</strong> best facilities for hotel management studies in<br />

Switzerland.<br />

6. Lower investment<br />

SEG schools have adapted <strong>the</strong>ir study programmes to <strong>the</strong> needs<br />

of international students. The intensive Bachelor programmes<br />

can <strong>the</strong>refore be completed in only three years, including two<br />

internships, which means a lower investment and an earlier start<br />

to your career.


CulinarY<br />

institute<br />

switzerland<br />

Ready for a spicy career? At <strong>the</strong> Culinary<br />

Institute Switzerland, you will combine practical<br />

kitchen skills <strong>with</strong> modern management<br />

method classes to help prepare you for a<br />

successful and creative culinary career!<br />

Located on <strong>the</strong> <strong>César</strong> <strong>Ritz</strong> Campuses of<br />

Lucerne and Le Bouveret, <strong>the</strong> Culinary<br />

Institute Switzerland is <strong>the</strong> perfect place for<br />

your culinary dreams to come true!<br />

The Institute combines small hands-on classes and <strong>the</strong> personal<br />

attention of internationally experienced chef instructors <strong>with</strong><br />

<strong>the</strong> opportunity to develop your leadership skills. The Institute<br />

chefs are passionate professionals <strong>with</strong> experience ga<strong>the</strong>red<br />

from renowned Michelin-starred restaurants and five-star hotels<br />

around <strong>the</strong> globe. The perfect recipe for a successful and<br />

creative culinary career!<br />

Flexible study options<br />

Choose <strong>the</strong> study duration that suits your needs; from one term<br />

courses to <strong>the</strong> three-year Bachelor programme, <strong>the</strong> choice is<br />

yours!<br />

State-of-<strong>the</strong>-art facilities<br />

On both our campuses, you’ll enjoy brand new facilities to<br />

ensure you get <strong>the</strong> most out of your studies.<br />

www.CulinarYinstitute.Ch<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 33


imProVe Your business<br />

english CommuniCation<br />

A key component of your success <strong>with</strong>in <strong>the</strong> hospitality <strong>industry</strong> and <strong>with</strong>in our education<br />

system is <strong>the</strong> ability to communicate in more than one language and, most importantly,<br />

in English.<br />

The English Foundation Programme<br />

offered by Swiss Education Group is an<br />

ideal way to streng<strong>the</strong>n your English<br />

language skills before commencing your<br />

academic studies at <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong>.<br />

Your English level will be tested upon<br />

arrival using <strong>the</strong> Oxford Online Placement<br />

Test (OOPT) in order to tailor <strong>the</strong> programme<br />

to your individual requirements.<br />

The length of <strong>the</strong> programme depends on<br />

your personal English level and motivation,<br />

<strong>with</strong> <strong>the</strong> main objective of achieving<br />

<strong>the</strong> required score to enter your desired<br />

hospitality programme.<br />

The English Foundation Programme runs<br />

throughout <strong>the</strong> year in four-week blocks.<br />

You may enter <strong>the</strong> programme at any<br />

point but must complete a minimum of 4<br />

and a maximum of 20 weeks.<br />

34 | <strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport<br />

The programme offers students a minimum<br />

of 20 hours of English instruction<br />

per week and covers <strong>the</strong> following subject<br />

areas:<br />

Professional Centre<br />

Le Bouveret Campus<br />

Programme<br />

• English for Academic Purposes<br />

• Structured Writing & Grammar<br />

• Learning Strategies &<br />

Study Techniques<br />

• Reading & Text Analysis<br />

• Communication Skills<br />

• Critical Thinking & Analysis<br />

• General Hospitality Knowledge<br />

• Hospitality Visits


Join <strong>the</strong> <strong>César</strong> ritz familY<br />

We hope that this brochure inspired you, whe<strong>the</strong>r you are leaving school and exploring your<br />

career options or already employed and seeking to improve your career prospects. We are<br />

looking forward to welcoming you to <strong>the</strong> family and helping you make <strong>the</strong> most out of your<br />

future. We hope to be hearing from you soon!<br />

CheCK out www.ritz.edu for fur<strong>the</strong>r information<br />

Scan this barcode for fur<strong>the</strong>r information<br />

Need a barcode reader? Download it on your<br />

smartphone from your appstore.<br />

Search keyword: barcode reader<br />

Mission Statement<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland offers world-class<br />

hospitality business education.<br />

Our priorities are academic rigour, Swiss professional<br />

training, multicultural awareness and a caring approach<br />

to <strong>the</strong> personal development of our students.<br />

We are proud of our worldwide network of hospitality<br />

employers and alumni.<br />

Our graduates are <strong>industry</strong> professionals and leaders<br />

who exceed customer and employer expectations<br />

through <strong>the</strong>ir persistent dedication to excellence.<br />

The content of this publication and expenses, which are reviewed<br />

in January, may be subject to change <strong>with</strong>out prior notice.<br />

<strong>César</strong> <strong>Ritz</strong> YouTube channel Become a fan Follow us<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland | Your Career Passport | 35


Contact:<br />

<strong>César</strong> <strong>Ritz</strong> <strong>Colleges</strong> Switzerland<br />

Admissions Office<br />

1897 Le Bouveret, Switzerland<br />

Tel. +41 24 482 82 82<br />

Fax +41 24 482 88 99<br />

admissions@ritz.edu<br />

www.ritz.edu<br />

Our campuses:<br />

Professional Centre <strong>César</strong> <strong>Ritz</strong><br />

Route Cantonale 51<br />

1897 Le Bouveret, Switzerland<br />

Tel. +41 24 482 82 82<br />

<strong>César</strong> <strong>Ritz</strong>, Lucerne Campus<br />

Löwenstrasse 16<br />

6003 Lucerne, Switzerland<br />

Tel. +41 41 399 00 00<br />

University Centre <strong>César</strong> <strong>Ritz</strong><br />

Englisch-Gruss-Strasse 43<br />

3902 Brig, Switzerland<br />

Tel. +41 27 922 04 04<br />

Lucerne<br />

In academic partnership <strong>with</strong>:<br />

Member of:<br />

12/2011<br />

Photos: Emo Photo<br />

Design: DO! L’agence SA

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