Automotive electronic technology roadmaping experience ... - Nectec

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TRM Benefits• Effective communication of developed<strong>technology</strong> strategy, and support for<strong>technology</strong> planning• Examples of companies that use roadmaps:Motorola, Philips, Lucent Technologies,ABB, etc.
TRM as an integrating mechanismStrategyMarket analysisFinanceTimeMarketM 1 M 2BenchmarkingProductT 1TechnologyP 1 P 2 P 3P 4T 3T 2 T 4ForesightR&DprogrammeResourcesRD 1 RD 2 RD 4 RD 6RD 2 RD 6Capital investment / financeSupply chainStaff / skillsTechnology auditProcessManufacturingAlliancesRisk assessmentSkillsStrategy formulationNew product introductionForecastingEngineeringR&D management
Page 1: Automotive electronic technologyroa
Page 6 and 7: Challenges• How to start up roadm
Page 8 and 9: The British Vehicle technologyroadm
Page 10 and 11: Electronics and control technologic
Page 12 and 13: Technology Evolution ofAutomotive E
Page 14 and 15: Thailand Automotive ElectronicsTech
Page 16: Automotive electronics defined• D
Page 19 and 20: Market drivers I• ความส
Page 21 and 22: Market driver III• สาระ
Page 23 and 24: Market driver V• การอน
Page 25 and 26: Competitors Strengths & Weaknesses
Page 27 and 28: Strengths• Social- Livable atmosp
Page 29 and 30: Opportunities• Social- Increasing
Page 31: Next steps• Identify key product

Automotive electronic technology roadmaping experience ... - Nectec

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