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ux-design-for-startups-marcin-treder

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vastly simplified. Black-grey-white are the typicalcolours you’ll use (you may add blue to specify links).If something takes too much time to prepare (suchas choosing icons or uploading images), you have torepresent it in a simplified way (<strong>for</strong> instance, usingplaceholders – crossed rectangles <strong>for</strong> images, plusan appropriate description). This is why we callwireframes low-fidelity deliverables (lo-fi).It doesn’t need to be pretty, it has to be functional.Remember – a well-created wireframe communicates<strong>design</strong> in a crystal clear way and sets a path <strong>for</strong> thewhole team.When to use wireframes?• In any huge, complex project that has an alarminglyclose deadline.• In any small project with a limited budget.In both cases, wireframes are typically used as thedocumentation of the project. Since they are staticefficient <strong>design</strong> techniques67

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