ux-design-for-startups-marcin-treder

First of all, accept the fact that people may be scaredof your research. Give them confidence and treat themlike experts in the field. Say clearly that the results ofthe tasks don’t matter; what matters is their opinion.Encourage them to speak aloud while performing tasksand justify this by the fact that you need to know whatthey’re thinking while interacting with the product.Don’t let them blame themselves if something goeswrong. Let this experience be pleasurable.Record the sessionRecord the screen (in the case of mobile app testing- a whole mobile), the face and voice of your researchparticipants. It’ll let you easily assess what was goingon during the interaction.Analyse the results immediatelyAlways take some notes during the study. Write downonly catchwords, which will help you remind yourselfof a specific situation and won’t take too much timeGet to know your users43