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Twenty years after the Windhoek Declaration on press freedom

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ing gender. This might help explain<br />

why media or journalism departments<br />

rarely mainstream gender into<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>ir curricula.<br />

Back in 2004, Gender Links commissi<strong>on</strong>ed<br />

Professor Lizette Rabe, head<br />

of <str<strong>on</strong>g>the</str<strong>on</strong>g> Journalism Department at <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

University of Stellenbosch, to undertake<br />

an audit <strong>on</strong> gender in journalism<br />

educati<strong>on</strong> and training in seven<br />

Sou<str<strong>on</strong>g>the</str<strong>on</strong>g>rn African countries. One of<br />

her key recommendati<strong>on</strong>s was that<br />

gender should be included as part of<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> assessment criteria.<br />

“The 2010 GIME<br />

found that <strong>on</strong>ly a few<br />

instituti<strong>on</strong>s (13%)<br />

have structures<br />

in place to ensure<br />

gender is incorporated<br />

into <str<strong>on</strong>g>the</str<strong>on</strong>g> journalism<br />

curriculum.”<br />

But <str<strong>on</strong>g>the</str<strong>on</strong>g> 2010 GIME found that<br />

<strong>on</strong>ly a few instituti<strong>on</strong>s (13%) have<br />

structures in place to ensure gender<br />

is incorporated into <str<strong>on</strong>g>the</str<strong>on</strong>g> journalism<br />

curriculum. It goes without saying,<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>refore, that if gender hasn’t been<br />

mainstreamed or integrated into<br />

such curricula, it is also not going to<br />

be part of student assessments.<br />

The findings of GIME, however,<br />

hold a measure of hope. For<br />

example, resp<strong>on</strong>dents indicated a<br />

willingness to integrate gender into<br />

teaching and learning. They also<br />

acknowledged a need to learn more<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>mselves about how to do this.<br />

While both male and female<br />

students referred to <str<strong>on</strong>g>the</str<strong>on</strong>g> importance<br />

of gender in media educati<strong>on</strong><br />

and journalism training, <str<strong>on</strong>g>the</str<strong>on</strong>g> men<br />

indicated that <str<strong>on</strong>g>the</str<strong>on</strong>g>ir misc<strong>on</strong>cepti<strong>on</strong>s<br />

of gender had changed due to<br />

courses where gender had been<br />

incorporated.<br />

Women students noted, too, that<br />

dealing with gender issues in<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>ir courses served to increase<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g>ir c<strong>on</strong>fidence to enter maledominated<br />

newsrooms.<br />

What’s to be d<strong>on</strong>e to build <strong>on</strong> this<br />

basis?<br />

It is because a curriculum stipulates<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> objectives and learning outcomes<br />

of a particular course that this is <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

point at which to get started with<br />

mainstreaming. Certainly, gender<br />

should be incorporated at <str<strong>on</strong>g>the</str<strong>on</strong>g> time<br />

when an existing curriculum has to<br />

be reviewed.<br />

Am<strong>on</strong>g o<str<strong>on</strong>g>the</str<strong>on</strong>g>r initiatives ahead are<br />

building <str<strong>on</strong>g>the</str<strong>on</strong>g> capacity of lecturers to<br />

undertake research <strong>on</strong> gender and<br />

media issues, as well as providing<br />

training-of-trainer programmes to<br />

enhance <str<strong>on</strong>g>the</str<strong>on</strong>g>ir ability to teach <strong>on</strong><br />

gender.<br />

Over <str<strong>on</strong>g>the</str<strong>on</strong>g> past few <str<strong>on</strong>g>years</str<strong>on</strong>g> many<br />

have sketched a gloomy picture of<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> future of mainstream media,<br />

especially print media. Its demise<br />

is predicted without much being<br />

offered in terms of soluti<strong>on</strong>s to<br />

turn around such an eventuality.<br />

Ensuring that journalists are trained<br />

to do gender-sensitive journalism<br />

could turn out to be part of <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

soluti<strong>on</strong>.<br />

Secti<strong>on</strong> 3: Independence<br />

Media in Africa - 2011 | 153

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