2002-2004 Catalog - St. Charles Community College

St. Charles Community CollegeBUSINESSADMINISTRATIONBUS 101 Introduction to Business . . . .3Survey course covering many facets ofbusiness; general knowledge of themodern business environment. Review ofeconomic, social, legal, and ethicalsystems affecting U.S. firms. Generalconcepts of business organization,management, people aspects of business,together with functions of production,marketing (including international),accounting, finance, computers, andinformation systems.BUS 198 Business AdministrationInternship . . . . . . . . . . . . . . . . . . . .1-3Requires prior approval of department.Students placed in position in agency orin business to gain practical experienceand learn specific operationaltechnologies.BUS 199 Business AdministrationCapstone . . . . . . . . . . . . . . . . . . . . . . .1Culminating course experience forBusiness Administration program.Corequisite: application for graduation.BUS 201 Principles of Management . .3Prerequisite: BUS 101. Presentsmanagement and organizationalconcepts with application to realisticorganizational situations. Areas coveredinclude management theory past andpresent, functions of management,organizational structure (centralization/decentralization), span of control,motivation theories and practice,together with decision making in dailyoperations of marketing, production,forecasting, distribution, andcontemporary issues. Course structuredaround functions of managementplanning, organizing, staffing, directingand controlling.BUS 204 Total Quality OperationsManagement . . . . . . . . . . . . . . . . . . .3Prerequisite: BUS 201 or consent ofinstructor. Examines many choices eachorganization makes on journey toachieving excellence. Study of exemplaryorganizations, operational choices, andhow decisions lead to improved financialand market performance. Addresses keyoperational issues in services andmanufacturing such as inventory,production methods, capacity planning,production planning, total qualitymanagement, reengineering businessprocesses, and statistical processcontrol. Examines qualitative andquantitative methods in operations ofwell-known organizations.BUS 206 Human ResourceManagement . . . . . . . . . . . . . . . . . . .3Prerequisite: BUS 201 or consent ofinstructor. Covers functions involved inpersonnel administration as performedby human resources departmentadministrators and line managers.Explores aspects of human resourcemanagement: planning, recruiting,interviewing, selecting, placing, training,motivating, evaluating, rewarding, anddisciplining employees. Presentation ofpay systems, job evaluations, and somelabor/ management issues. Use of caseanalysis. Fall.BUS 208 Entrepreneurship/Small-Business Management . . . . . . . . . . . .3Prerequisite: BUS 201 or consent ofinstructor. Study of small business andimportance in American economy.Analysis of problems of small businessthrough use of case studies. Applicationof functions of management to smallbusiness environment, includingpersonnel, finance, promotion,government relations, ethics, andinsurance. Spring.BUS 210 Organizational Behavior . . .3Prerequisite: BUS 201 or consent ofinstructor. Deals with people at work invarious organizational situations and howto motivate human assets to worktogether more effectively. Analysis of howto meet needs and goals of employeeswithin organization while makingorganization productive. Coversmotivation theories, communications,status and role behavior, andcontemporary human relations issues infirms.BUS 220 Business Finance . . . . . . . . .3Prerequisite: BUS 101 and ACT 110.Basics of financial analysis, forecasting,operating and financial leverage,working capital, current assetmanagement, short-term financing, timevalue concepts and practices, and cost ofcapital equity financing, dividend policy,convertible bonds, warrants, andoptions. Includes role of financialmanager in organization. Spring.BUS 230 Principles of Marketing . . . .3Prerequisite: BUS 101. Introducesconsumer and institutional behaviorpatterns and overall role of marketing inthe economy. Examines marketingprocess and functions, together withmarketing mix (place, product, priceand promotion). Presents psychologicaland societal motivations that translateneed through demand to satisfaction.Provides means to evaluate firm'scapabilities, develop marketingstrategies, and introduce marketingtechniques to meet objectives. Review ofmarketing ethics and some internationalaspects of marketing.BUS 232 Advertising and SalesPromotion . . . . . . . . . . . . . . . . . . . . . .3Prerequisite: BUS 230 or consent ofinstructor. Introduction to theory,practice, and techniques of advertising.Consideration of role of advertising andsales promotion. General survey of kindsand purposes of media, psychologicalimplications of typical appeals, andlimited practice in promotionalprogramming. Coordination ofadvertising display and publicity incontext of realistic sales promotionprograms. Fall.BUS 234 Retailing . . . . . . . . . . . . . . . .3Prerequisite: BUS 230 or consent ofinstructor. Fundamentals of retail storeorganization and management, includingstore location, layout, buying, pricingoperation, advertising, display, andanalysis associated with merchandisehandling. Area retailers discuss actualapplication of various retailing activities,e.g. buying, advertising, and inventorycontrol. Spring.114