Growth and diversification
Growth and diversification
Growth and diversification
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The newspaper business – P&L forecastsNewspapers v all AdvertisingWorst case - Internet attracts 50% of ads25,00020,00015,00010,0005,0000-5,0002002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013Circ revenue Ad revenue Total costs ProfitWWW.FUTUREOFTHENEWSPAPER.COM