Cross-Cultural Analysis of English and Italian Economic Discourse:
Cross-Cultural Analysis of English and Italian Economic Discourse:
Cross-Cultural Analysis of English and Italian Economic Discourse:
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Today’s business environment European integration, globalization national boundaries losing theirmeaning as economic frontiers:organizations are crossing their nationalborders REENGENGINEERING (Hammer&Champy, 1993): Fundamental rethinking <strong>and</strong> radicalredesign <strong>of</strong> business processes toachieve dramatic improvement incritical, contemporary measures <strong>of</strong>performance: COST , QUALITY,
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