Cross-Cultural Analysis of English and Italian Economic Discourse:

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Language knowledge vs.Communicative competenceTraditional approach: Focused on 4 skills and3 aspects ofknowledge: Grammatical(vocabulary,morphology and syntax) Textual (cohesion,rethorical orconversationalorganisation) Sociolinguistic(varieties, registersand culturalreferences)Communicativecompetence:Judgments on what is: systamaticlly possible(what the grammarwill allow); Pshycho-linguisticallyfeasable ( what themind will allow); Socio-culturallyappropriate ( whatsociety will allow)
Communicative successDepends on:BACKGROUND KNOWLEDGE –past experience, current input, situational andcultural contextDISCOURSE DOMAIN- an internal interpretation as a cognitive constructcreated by a language learner/user for inter-language development and use.Sufficient contextual cues it would enable usto recognize them in the environment, identify the situationand our role in it.Insufficient- insecurity, poor communicative performanceSTRATEGIC COMPETENCE is a mediator between the internal traits of thelanguage user’s background knowledge and language knowledge andthe external characteristics of the situational and cultural context, controlling theinteraction between them
Page 1 and 2: Cross-Cultural Analysis ofEnglish a
Page 3 and 4: Today’s business environment Euro
Page 5 and 6: THE MAIN OBJECTIVES (1) to review t
Page 7 and 8: Business LanguageThe English langua
Page 9: Anglo-Saxon vs.ItalianLINEAR ACTIVE

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