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Georgia Gaming Market Assessment - Pennsylvania Treasury

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COMPETITIVE ENVIRONMENT<br />

The following section describes the competitive environment for <strong>Pennsylvania</strong> facilities.<br />

Neighboring states such as New Jersey, Delaware, New York, Maryland and West Virginia all<br />

represent competition due to their proximity to <strong>Pennsylvania</strong> facilities and population centers.<br />

The Innovation Group has determined which properties in each state represent competition and<br />

summarized them below.<br />

New Jersey<br />

Atlantic City<br />

Although Atlantic City’s dominance as the largest and most mature gaming market on the East<br />

Coast has dwindled, it still remains as stiff competition to <strong>Pennsylvania</strong> facilities, given its<br />

proximity and attractiveness. Revenues for the market in 2010 totaled $3.5 billion, down from<br />

$3.9 billion in 2009. Revenue declined each year since 2005, largely due to increased<br />

competition in <strong>Pennsylvania</strong> and the economic slowdown. Slots accounted for $2.5 billion of the<br />

$3.5 billion in 2010 gaming revenue, or 69.5%. Slot win as a percentage of total revenue<br />

increased annually from 1990 to 2004, but then began to fall until 2009 when it saw a slight<br />

increase. Table win was relatively flat for the market from 1990 to 2003, averaging about $1.16<br />

billion each year, but has experienced a spur in market revenue growth through 2008, averaging<br />

about $1.38 billion, possibly due to the introduction of Borgata to the market. This run up in<br />

table game revenue halted in 2009, when table revenue dropped 14% to $1.2 billion and then fell<br />

an additional 11% to $1.09 million in 2010. The current tax rate in New Jersey is 8% of gross<br />

gaming revenues as well as a community investment tax of 1.25% of gross gaming revenues,<br />

bringing the net tax rate to 9.25%. The graph below illustrates the trend in slot and table revenue<br />

as a percent of total revenue.<br />

100%<br />

90%<br />

80%<br />

70%<br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

1990<br />

1991<br />

1992<br />

1993<br />

1994<br />

1995<br />

Atlantic City <strong>Gaming</strong> Win Breakdown<br />

1996<br />

1997<br />

1998<br />

Slot Table<br />

Source: New Jersey Casino Control Commission<br />

The Innovation Group Project #054-11 August 2011 Page 54<br />

1999<br />

2000<br />

2001<br />

2002<br />

2003<br />

2004<br />

2005<br />

2006<br />

2007<br />

2008<br />

2009<br />

2010

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