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Georgia Gaming Market Assessment - Pennsylvania Treasury

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Western Region<br />

Presque Isle was the first to open in the region, February 2007, followed by the Meadows<br />

(temporary) in June 2007. The Rivers opened in August 2009, shortly after the Meadows opened<br />

its permanent facility in late April 2009. From June 2008 through August 2009, revenue and<br />

supply were relatively stable, but the large supply increase has led to a steeper revenue growth<br />

trend but a declining WPU trend.<br />

Slot Revenue<br />

$1,000<br />

$900<br />

$800<br />

$700<br />

$600<br />

$500<br />

$400<br />

$300<br />

$200<br />

$100<br />

$0<br />

Source: PGCB, The Innovation Group<br />

Slot Revenue and Win Per Unit (Trailing 12 Months)<br />

Feb-08<br />

Apr-08<br />

Jun-08<br />

Aug-08<br />

Oct-08<br />

Dec-08<br />

Feb-09<br />

Apr-09<br />

Jun-09<br />

Rivers<br />

Aug 09<br />

WPU experienced positive growth from April 2008 through June 2009. During this period, only<br />

Presque Isle and The Meadows were operating in the market. This would indicate there was a<br />

limited saturation. The WPU started to decline after June 2009 as both The Meadows increased<br />

supply with its permanent facility and The Rivers opened. The declining WPU would start to<br />

indicate that the sub-market has started to reach a saturation point. The uptick in WPU growth<br />

seen from November 2010 through the current period is evident that the Rivers is continuing its<br />

ramp-up period and that the market has some small room for growth in supply.<br />

The Innovation Group Project #054-11 August 2011 Page 41<br />

Aug-09<br />

Oct-09<br />

Dec-09<br />

Feb-10<br />

Slot Revenue WPU<br />

Apr-10<br />

Tables<br />

Jul 10<br />

Jun-10<br />

Aug-10<br />

Oct-10<br />

Dec-10<br />

Feb-11<br />

Apr-11<br />

$450<br />

$400<br />

$350<br />

$300<br />

$250<br />

$200<br />

$150<br />

$100<br />

$50<br />

$0<br />

Win Per Unit

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