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Georgia Gaming Market Assessment - Pennsylvania Treasury

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Harrah’s Chester has become the second largest facility in the region with over $326 million in<br />

2010. Sands Bethlehem and Penn National are the fourth and fifth largest with over $286<br />

million and $268 million, respectively. Mount Airy sits in sixth with $163 million in revenue.<br />

Sugar House, which opened in September 2010, had revenue of $54 million in 2010, but is not<br />

included in the table because it did not have a full year of operation. The table below shows the<br />

share of revenue for each property in the Eastern Region from 2007 to 2010.<br />

Eastern Region Share of Revenue<br />

2007 2008 2009 2010<br />

Mohegan Sun $175,503,593 $185,583,564 $220,808,247 $243,216,305<br />

Mkt Share 23.51% 17.91% 17.01% 14.14%<br />

PARX $285,032,169 $345,502,693 $359,274,246 $432,602,118<br />

Mkt Share 38.18% 33.35% 27.67% 25.15%<br />

Harrah's Chester $285,978,663 $328,443,772 $315,938,366 $326,511,489<br />

Mkt Share 38.31% 31.71% 24.33% 18.98%<br />

Mt. Airy<br />

$176,389,714 $164,634,128 $163,278,042<br />

Mkt Share<br />

17.03% 12.68% 9.49%<br />

Penn National<br />

$237,721,830 $268,466,104<br />

Mkt Share<br />

18.31% 15.61%<br />

Sands Bethlehem<br />

$286,102,776<br />

Mkt Share<br />

16.63%<br />

Total Eastern $746,514,425 $1,035,919,743 $1,298,376,818 $1,720,176,834<br />

Source: <strong>Pennsylvania</strong> <strong>Gaming</strong> Control Board; Innovation Group<br />

Mohegan Sun, PARX, and Chester have seen their share of positions fall from 2007 to 2010 as<br />

well, while the total positions in the Eastern Region has grown from approximately 6,100 to over<br />

19,000 positions. No single facility dominates the region in terms of positions, as the largest<br />

share of positions belongs to PARX, which only claims 19.6% of the region’s positions. One<br />

thing to note is that Mt. Airy, unlike the other facilities, has not expanded its position offerings<br />

significantly since starting operations. Mt. Airy has only added approximately 300 positions<br />

between opening and 2010, 2 while Chester added 750 positions and Mohegan Sun and PARX<br />

have each added more than 1,500 positions. Even Penn National and Sands Bethlehem have<br />

increased their position count despite only being open for a few years. The regional breakdown<br />

of positions is shown below.<br />

2 Mount Airy currently has 250 fewer slot machines than it did at opening, but it has added 72 tables.<br />

The Innovation Group Project #054-11 August 2011 Page 19

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