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Poland as the destination for Shared Services Centers

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30 <strong>Poland</strong> <strong>as</strong> <strong>the</strong> <strong>destination</strong> <strong>for</strong> <strong>Shared</strong> <strong>Services</strong> <strong>Centers</strong><br />

4 .2 .1 Avon<br />

Company overview<br />

Year of establishment 1886<br />

Headquarters New York City, USA<br />

Operations Top global brand selling cosmetics, perfumes, jewelry and clothing<br />

– world’s leader in lipsticks, fragrances, anti-aging skincare<br />

Area of operations More than 100 countries world-wide<br />

Annual revenues Approx. USD 10 billion<br />

Employment Over 42,000 worldwide, plus a sales <strong>for</strong>ce of 5.4 million independent Avon<br />

Sales Representatives<br />

In <strong>Poland</strong>, Avon operates four independent companies: Avon Cosmetics Polska – support in<br />

distributing Avon products in <strong>Poland</strong>, Avon Operations Polska – one of Europe’s biggest and<br />

most modern cosmetics factories and distribution centers, Avon EMEA Finance Service Centre<br />

– processing Avon’s financial and accounting operations throughout Europe, <strong>the</strong> Middle E<strong>as</strong>t<br />

and Africa, and Avon Mobile – managing <strong>the</strong> mobile telephony brand myAvon.<br />

Avon EMEA Finance Service Centre (FSC)<br />

The Avon EMEA FSC located in Warsaw h<strong>as</strong> been operational since November 2005.<br />

In February 2009 it employed 96 people – <strong>for</strong> <strong>the</strong> most part accounting specialists. The target<br />

employment level is expected to incre<strong>as</strong>e up to 130. Currently, <strong>the</strong> FSC provides financial and<br />

accounting services <strong>for</strong> Avon entities in Germany, Austria, <strong>Poland</strong>, <strong>the</strong> UK, Ireland, Italy, France,<br />

Spain, Portugal and Morocco. The next wave of countries transferred to <strong>the</strong> FSC is scheduled<br />

<strong>for</strong> July 2009 and will include Hungary, Bosnia, Croatia and Slovenia.<br />

The company’s operations are divided between five interdependent teams: Accounts Payable<br />

<strong>for</strong> CEE and WEMEA regions, General Ledger 1 and 2, Migration and Operations, additionally<br />

supported by an Administration team and a dedicated Business Applications unit responsible<br />

<strong>for</strong> <strong>the</strong> development and maintenance of applications such <strong>as</strong> workflow system, expense<br />

management and communication portal.<br />

Paweł Pietruszewski<br />

Managing Director<br />

of Avon EMEA FSC<br />

Did locating <strong>the</strong> SSC in <strong>Poland</strong> / Warsaw influence<br />

<strong>the</strong> implementation of your company’s strategy,<br />

and if so how?<br />

The creation of <strong>the</strong> SSC w<strong>as</strong> an important part of <strong>the</strong><br />

trans<strong>for</strong>mation of <strong>the</strong> finance function in <strong>the</strong> EMEA region.<br />

Locating <strong>the</strong> center in <strong>Poland</strong> enabled us to achieve<br />

financial benefits that combine efficiency improvements<br />

with cost arbitrage.<br />

We chose Warsaw <strong>for</strong> a number of re<strong>as</strong>ons, including<br />

cost attractiveness, availability of qualified work<strong>for</strong>ce<br />

and expected synergies with o<strong>the</strong>r AVON companies<br />

in <strong>Poland</strong> concentrated around Warsaw.<br />

© 2009 KPMG Sp. z o.o. a Polish limited liability company and a member firm of <strong>the</strong> KPMG network of independent member firms affiliated with KPMG International,<br />

a Swiss cooperative. All rights reserved.

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