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• Customer Tracking and follow uponce you get to the point where people are actuallyvisiting your website you want to make sure that youcapture some of their information because if they don'tbuy the very first visit, you have no way to follow upwith them if they leave.The best way to do this is through the use of anautoresponder. An autoresponder is simply a type ofsoftware that will allow you to load prewritten messagesinto it and send them out to your potential prospects atregular intervals.You can encourage the visitors to submit their name ande-mail address in a small form located on your frontpage <strong>by</strong> enticing them with free offers if they do so.The free offers associated are the follow-up messagesyou will send using the autoresponder that are in theform of tips and valuable information pertaining to thesubject of the product you're selling.These follow-up messages won't be necessarily salesmessages, but they will allow you to stay on the mind ofthe prospect and remind them that your product isavailable.Http://www.rags2richespublishing.com
Offering any helpful tips and information pertaining tothe subject they're interested in is often valued <strong>by</strong> theprospects and they may stay on your mailing list forsome time and eventually buy the product you areselling when they signed up, or maybe choose topurchase something else you begin selling at a later date.When speaking on the subject of autoresponders, onename stands out as the reigning champion:www.aweber.comSimply put, Aweber results are second to none and thecombination of quality customer service as well as thetype of services they offer make them an incrediblyvaluable choice for anyone looking to establish aprofitable online presence.Remember, your autoresponder basically acts like anemployee for your company and will work tirelessly toremind everyone of your presence in the types of offersyou have available.http://www.rags2richespublishing.com
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