A Photographic History of Valparaiso - Porter County, Indiana

Downtown Valparaiso - 1976Valparaiso's trade area covers 650 square miles A stable economy contributes to an unusual effecandhas over 350 retail establishments. Included in tive buying income ($15,700 per household - 1974 figthisarea are a locally-owned department store, several ure), relatively little unemployment, and high wageneighborhood shopping centers, a number of national rates. Coupled with the area's rapid growth, this addschain stores, two well-established banks, and one sav­ to rapidly expanding retail sales and many new busiingsand loan association.nesses.East end of town -1976VALPO BEVERAGES, INC.