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Mungai et al.pdf - Prime Journals

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<strong>Mungai</strong> <strong>et</strong> <strong>al</strong>., 906Educating the youth on investment opportunitiesInvestment education is increasingly important, and notjust for investors. It is becoming essenti<strong>al</strong> for the averagefamily trying to decide how to b<strong>al</strong>ance its budg<strong>et</strong>, buy ahome, fund the children‟s education and ensure anincome when the parents r<strong>et</strong>ire. For one thing, thegrowing sophistication of financi<strong>al</strong> mark<strong>et</strong>s meansconsumers are not just choosing b<strong>et</strong>ween interest rateson two different bank loans or savings plans, but arerather being offered a vari<strong>et</strong>y of complex financi<strong>al</strong>instruments for borrowing and saving, with a large rangeof options. At the same time, the responsibility and riskfor financi<strong>al</strong> decisions that will have a major impact on anindividu<strong>al</strong>‟s future life, notably pensions are being shiftedincreasingly to workers and away from government andemployers. As life expectancy is increasing, the pensionquestion is particularly important as individu<strong>al</strong>s will beenjoying longer periods of r<strong>et</strong>irement. Individu<strong>al</strong>s will notbe able to choose the right savings or investments forthemselves, and may be at risk of fraud, if they are notfinanci<strong>al</strong>ly literate. But if individu<strong>al</strong>s do become financi<strong>al</strong>lyeducated, they will be more likely to save and toch<strong>al</strong>lenge financi<strong>al</strong> service providers to develop productsthat truly respond to their needs, and that should havepositive effects on both investment levels and economicgrowth.Human capit<strong>al</strong> is a cruci<strong>al</strong> factor that d<strong>et</strong>erminesproductivity of a country and is a key engine of economicgrowth. For employers it is an important factor thatinfluences the comp<strong>et</strong>itive position on the product mark<strong>et</strong>.For employees human capit<strong>al</strong> investment improves theirposition on the labour mark<strong>et</strong> and is an importantd<strong>et</strong>erminant of individu<strong>al</strong>s‟ earning capacity andemployability. Education is <strong>al</strong>so associated with otherpersonnel and soci<strong>al</strong> welfare benefits, including greaterhappiness, b<strong>et</strong>ter he<strong>al</strong>th and greater longevity. Humancapit<strong>al</strong> formation concerns initi<strong>al</strong> education andmaintenance, company training. Underinvestment ingener<strong>al</strong> and firm-specific human capit<strong>al</strong> is a re<strong>al</strong>ity (Bayer<strong>et</strong> <strong>al</strong>., 2006)Employment opportunities for the youthAccording to the Mobius (2004), 160 million people in theworld today are unemployed, and many more subsist onthe margins of the economy or have jobs that do notprovide them with adequate means to ensure theirsurviv<strong>al</strong>. Nearly 40 per cent of those without work areyoung people, and levels of unemployment tend to b<strong>et</strong>wo to three times higher for this group than for the adultpopulation. For those young people who are employed,many find themselves in low-paying temporary jobs withfew protections. With the world population projected togrow by 110 million during this decade and withtechnologic<strong>al</strong> advances leading to further“ration<strong>al</strong>izations” of labour demand, some 500 millionnew jobs have to be created within the next 10 yearsmerely to maintain the status quo. Current trends in jobcreation offer little hope that growth on this sc<strong>al</strong>e can beachieved. The situation is particularly grave for youngpeople, as demographic trends suggest a hugeimb<strong>al</strong>ance b<strong>et</strong>ween the supply of young workers and thedemand for their labour (Mobius, 2004).Vibrant, creative, and energ<strong>et</strong>ic – these wordsessenti<strong>al</strong>ly sum up today‟s youth. Ironic<strong>al</strong>ly, the samequ<strong>al</strong>ities in youth, if thwarted, lead to soci<strong>al</strong> unrest,conflict, and economic instability Mobius (2004). Youngpeople when productively employed are an ass<strong>et</strong> to theircommunities and to the world. It is imperative thatstructures be generated to ensure sustainableemployment and sustainable environments for youngpeople. But the re<strong>al</strong>ity is that there are a billion youngadults – b<strong>et</strong>ween the ages of 15 and 24 – in the worldtoday, eighty-five percent of them live in developingcountries where there are few opportunities for productivework. The Internation<strong>al</strong> Labor Organization indicates thatthe unemployment rate in 1997 for OECD nations foryouth ages 15 to 25 age was 13.4 percent, more thantwice as high as the comparable figure for adults (5.9percent). In developing countries, existing data suggestthat the gap b<strong>et</strong>ween youth and adult employment ratesis far wider. This large group of young people cannot beabsorbed in urban and industri<strong>al</strong> employment, at least inthe short run. High levels of youth unemploymentcontribute to poverty, discontent, <strong>al</strong>ienation, soci<strong>al</strong> unrest,conflict, and urban migration, <strong>al</strong>l of which hindereconomic growth and threaten politic<strong>al</strong> stability (Mobius,2004).Young adults must have meaningful employmentopportunities in order to build stable and sustainablecommunities. Young people, when gainfully employed,represent a tremendous resource for developing andindustri<strong>al</strong>ized nations; they bring energy, creativity, andimagination to many nation-building tasks, from buildinginfrastructure to preserving the environment. But until aglob<strong>al</strong>, collaborative approach is developed thatempowers youth to promote environment<strong>al</strong> sustainability,and make this an economic<strong>al</strong>ly viable <strong>al</strong>ternative, av<strong>al</strong>uable ass<strong>et</strong> to help address glob<strong>al</strong> environment<strong>al</strong>go<strong>al</strong>s will remain untapped.METHODOLOGYDescriptive research design was employed in this study.The study targ<strong>et</strong>ed a population of 5000 registeredstudents at USIU, Nairobi. Simple random samplingtechnique was used. Questionnaires were administeredon 100 students with 80 responses, representing 80%response rate. Data an<strong>al</strong>ysis was done using frequencytables and the use of Statistic<strong>al</strong> Package for Soci<strong>al</strong>Sciences (SPSS) software.FINDINGS AND DISCUSSIONProducts that university students would want toinvestThe study findings on the various investment products

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