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UNWTO, 9 July 2008<br />

Impacts <strong>and</strong> Adaptation at <strong>Tourism</strong> Destinations<br />

Table 9.4 Possible adaptation measures for tourism in small isl<strong>and</strong> countries <strong>and</strong> barriers to<br />

implementation<br />

Adaptation<br />

measures<br />

‘S<strong>of</strong>t’ coastal<br />

protection<br />

Enhanced design,<br />

siting st<strong>and</strong>ards <strong>and</strong><br />

planning guidelines<br />

Improved insurance<br />

cover<br />

Shade provision <strong>and</strong><br />

crop diversification<br />

Reduce tourism<br />

pressures on coral<br />

Desalination,<br />

rainwater storage<br />

<strong>Tourism</strong> activity/<br />

product<br />

diversification<br />

Education/awareness<br />

raising<br />

Source: Becken, S. <strong>and</strong> Hay, J. (2007)<br />

Relevance to tourism Barriers to<br />

implementation<br />

Many valuable tourism<br />

assets at growing risk from<br />

coastal erosion<br />

Many valuable tourism<br />

assets at growing risk from<br />

climate extremes<br />

Growing likelihood that<br />

tourists <strong>and</strong> operators will<br />

make insurance claims<br />

Additional shade increases<br />

tourist comfort<br />

Reefs are a major tourist<br />

attraction<br />

Tourist resorts are major<br />

consumers <strong>of</strong> fresh water<br />

Need to reduce<br />

dependency <strong>of</strong> tourism on<br />

‘sun, sea <strong>and</strong> s<strong>and</strong>’<br />

Need to motivate tourism<br />

staff <strong>and</strong> also tourists<br />

Lack <strong>of</strong> credible options<br />

that have been<br />

demonstrated <strong>and</strong><br />

accepted<br />

Lack <strong>of</strong> information needed<br />

to strengthen design <strong>and</strong><br />

siting st<strong>and</strong>ards<br />

Lack <strong>of</strong> access to affordable<br />

insurance <strong>and</strong> lack <strong>of</strong><br />

finance<br />

Lack <strong>of</strong> awareness <strong>of</strong><br />

growing heat stress for<br />

people <strong>and</strong> crops<br />

Reducing pressures without<br />

degrading tourist<br />

experience<br />

Lack <strong>of</strong> information on<br />

future security <strong>of</strong><br />

freshwater supplies<br />

Lack <strong>of</strong> credible alternatives<br />

that have been<br />

demonstrated <strong>and</strong><br />

accepted<br />

Lack <strong>of</strong> education <strong>and</strong><br />

resources that support<br />

behavioural change<br />

Measures to remove<br />

barriers<br />

Demonstration <strong>of</strong><br />

protection for tourism<br />

assets <strong>and</strong> communities<br />

Provide <strong>and</strong> ensure<br />

utilisation <strong>of</strong> targeted<br />

information<br />

Ensure insurance sector is<br />

aware <strong>of</strong> actual risk levels<br />

<strong>and</strong> adjusts premiums<br />

Identify, evaluate <strong>and</strong><br />

implement measures to<br />

reduce heat stress<br />

Improve <strong>of</strong>f-isl<strong>and</strong> tourism<br />

waste management<br />

Provide <strong>and</strong> ensure<br />

utilisation <strong>of</strong> targeted<br />

information<br />

Identify <strong>and</strong> evaluate<br />

alternative activities <strong>and</strong><br />

demonstrate their<br />

feasibility<br />

Undertake education/<br />

awareness programmes<br />

An important element <strong>of</strong> adaptation strategies for small isl<strong>and</strong>s <strong>and</strong> coastal destinations is the planning<br />

<strong>of</strong> tourism activities under the Integrated Coastal Zone Management (ICZM) approach. As it is<br />

recommended by the Barbados Plan <strong>of</strong> Action for SIDS; ‘Small Isl<strong>and</strong> Developing States should be<br />

supported to develop integrated coastal zone management plans, including measures for responding<br />

adaptively to the impacts <strong>of</strong> climate change <strong>and</strong> sea level rise’. 478<br />

Box 14 Impacts <strong>and</strong> adaptation in the Caribbean 479, 480, 481<br />

<strong>Tourism</strong> destination <strong>and</strong> situation: Caribbean Region.<br />

<strong>Climate</strong> change impact: Seasonality changes, climate extremes <strong>and</strong> increased frequency <strong>of</strong><br />

hurricanes.<br />

Adaptation strategy/strategies: Marketing <strong>and</strong> advertising campaign promoting the Caribbean as a<br />

four-season destination <strong>and</strong> ‘Blue Chip Hurricane Guarantee’, which provides a replacement stay<br />

<strong>of</strong> the same duration or equivalent value as the one originally booked.<br />

Organization implementing the adaptation strategy: Caribbean <strong>Tourism</strong> Organization <strong>and</strong> S<strong>and</strong>als<br />

Resorts.<br />

93

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