Sustainability Report 2012 - Generali Versicherung AG

Initiatives to promote the adoption of eco-friendlybehaviour:• free consultations provided to clients to identify waysof optimizing the energy consumption of housing, thusreducing emissions that are harmful to the environment.Deutsche Bausparkasse Badenia covers the paymentof special loans to homeowners to support the costs ofinstalling photovoltaic systems.Socially responsible investmentproductsIn order to meet the increasing demands of customersand the international market, Generali has, for a fewyears now, been offering investment products that meetSocially Responsible Investment (SRI) criteria.For the selection of socially responsible investments,a proprietary methodology has been developed - thesame that is used to apply ethical guidelines to allGroup investments. For each company analysed, thismethodology provides:• analysis of 34 environmental, social and governance(ESG) criteria, reviewed and updated annually, with theallocation of scores;• the mapping of non-financial risks that may havean impact on the price of company shares (e.g.reputational risk and damage to brand image, classaction, legislative pressure, competitive advantage,intangible capital and carbon footprint) and the way inwhich they are regarded by corporate policies;• the comparison of previous analysis results with thebenchmark SRI universe, consisting of more than 200European companies, resulting in the selection of themost virtuous companies;• integration of financial criteria for the final selection ofthe companies identified.A team of five analysts, supported by a scientificcommittee, then selects the best companies withregard to corporate social responsibility and sustainabledevelopment policies, also by means of a process ofdialogue aimed at improving the performance of thecompanies considered, as appropriate.This approach led to the creation of an internal database,called S.A.R.A. (Sustainability Analysis of ResponsibleAsset), through which dedicated funds have beenestablished, including the fund under Luxembourg law -Generali Investments SICAV SARA SRI.Also of note is the range of savings products, AIR(Agir pour l’Investissement Responsable), developed incollaboration with Generali Patrimoine on the basis ofUn campione per amico (A champion as a friend), Italya selection of six thematic, long-term funds, selectedfollowing a rigorous and transparent assessment processwhich also considered non-financial risks.Currently, the value of Generali’s SRI investments isabout 6.3 billion euros, managed by Group companiesin France, Italy, Austria and Switzerland.Collaboration in the interest ofconsumersIn addition to offering a range of products that promotehealthy lifestyles, encourage careful and responsibledriving and promote the adoption of environmentallysustainable behaviours, the Generali Group is engagedin risk prevention in various ways, including throughpartnerships with industry associations and otherorganizations promoting the interests of consumers.With regard to health and safety in the home, in France, inpartnership with the national trade association FédérationFrançaise des Sociétés d’Assurances (FFSA),Generali France was one of the founding companies of theinsurers’ health and prevention association (APS), whichalso publishes illustrated guides on the main topics relatedto health and the prevention of accidents in the home.In addition, as a member of the Association Françaisede l’Assurance (AFA), Generali France participated inthe drafting of La Charte développement durable desassureurs (Insurers’ sustainable development charter).The AERAS convention (s’assurer et emprunter avec unrisque aggravé de santé) was also established in 2007- supported by the Government, banking and insuranceassociations, patients and consumer groups - to facilitateaccess to insurance and loans by people who have orhave had serious health problems in the past.CLIENTS | 89