Sponsorship and Exhibition Prospectus - Malaysian Dental ...

Sponsorship and Exhibition ProspectusCommonwealth Dental Association Conference (CDA) being held in conjunction with the 69thMalaysian Dental Association (MDA) annual General Meeting/ International Scientific Conventionand Trade ExhibitionBorneo Malaysia 2012Proudly hosted by the Commonwealth Dental Association and the Malaysian Dental Association1

About the Commonwealth DentalAssociation (CDA)The Commonwealth Dental Association is aninternational non-governmental dental associationestablished on the 24 th of April 1991 as the result of adecision taken at a meeting of CommonwealthNational Dental Associations (NDA) representatives,representing 23 Commonwealth countries (‘theCommonwealth Oral Health Initiative’) held in Londonon 14 & 15 May 1990.Your Local HostsInaugurated in 1938, the Malaysian DentalAssociation has a rich history as the peak bodyrepresenting the dental profession in Malaysia.For more than 70 years the Malaysian DentalAssociation has strived to achieve its mainobjectives including promoting the art of scienceand dentistry and maintaining the honour andinterest of the dental profession.The Malaysian Dental Association holds itsesteemed national conference annually andconstantly delivers world class events for both thedental industry and its world class suppliers.The CDA has members from across six regions includingEurope, South East Asia, Pacific/Australasia,Canadian/Caribbean, West Africa and East, Central andSouthern Africa.The CDA aims to develop and promote strategies toimprove oral health care; to encourage the training ofappropriate personnel, to serve as a forum for theexchange of ideas, professional information and theemerging concept of oral health; to address problemsof professional isolation in the non-industrialisedCommonwealth countries and to stimulate continuingprofessional education.As a member of the Commonwealth DentalAssociation, the Malaysian Dental Association isprivileged to be the lead local host forCommonwealth Dental Association Conference(CDA) being held in conjunction with the 69 thMalaysian Dental Association (MDA) annualGeneral Meeting/ International ScientificConvention and Trade Exhibition.4

Malaysia Truly AsiaGeographically, Malaysia is as diverse as itsculture. There are two parts to the country,11 states in the peninsula of Malaysia and2 states on the northern part of Borneo.Cool hideaways are found in the highlandsthat roll down to warm, sandy beaches andrich, humid mangroves.Destination BorneoBeing the largest of 13 states in Malaysia,Sarawak covers 124,450 sq km (slightly smallerthan Greece or Mississippi), and stretches over750km of Borneo. It makes up 37.5% of land areain the country.One of Malaysia's key attractions is itsextreme contrasts. Towering skyscraperslook down upon wooden houses built onstilts, and five-star hotels sit several metresaway from ancient coral reefs.Kuching is the capital city of Sarawak, with anestimated population of 600,000. In northernSarawak, Miri is the main city (263,000). Sibu(254,000) and Bintulu (196,000) are the maintowns in central Sarawak.English is widely spoken throughout the state,though Bahasa Malaysia (Malay) is the officiallanguage. Other local languages includeMandarin, Hokkien and other major Chinese andethnic dialect.Multiculturalism has not only made Malaysiaa gastronomical paradise, it has also madeMalaysia home to hundreds of colourfulfestivals. It's no wonder that we lovecelebrating and socialising. As a people,Malaysians are very laid back, warm andfriendly.For more information on this exciting destinationvisit www.sarawakcb.com5

Commonwealth Dental Association / 69 th Malaysian DentalAssociation Annual General Meeting & International ScientificConventionAn Important Stepping Stone Into the Commonwealth andASEAN+2 Economic RegionThe Association of South East Asian Nations (ASEAN) represents some 500 million people across the10 member countries, and when you add the two booming neighbours of China and India you aretalking about half of the world’s population.In each country they have growing middle classes, and a hungry desire for services and resources. Sowhilst many in the west have the services and skills they are looking for, entering these markets is noteasy and should be handled with care making the combined CDA/MDA Conference the perfectstepping stone for any supplier wishing to enter this rapidly growing market .In Europe and the US, business practices are very different. In both of these markets exporters havethe ability to fly in and directly present a proposal, supported by statistics, and to hand over lists ofreferees and testimonials which is often enough to secure a contract, however the ASEAN plus 2market takes a very different approach.Whilst the countries that make up this market are incredibly different, some similarities in businessexist. It is a relationship driven market, so the ability to attend the combined CDA/MDA Conferenceand build face to face relationships with potential buyers will be the key to success in entering thismarket.Facts about the ConventionDate : 25 th to the 27 th of May 2012Venue : Borneo Convention Centre Kuching, Sarawak MalaysiaExpected Registrations : 2000Expected Visitors to Trade Booths : 3000No of Booths Available : 3006

Borneo Convention Centre KuchingA state of the art venue to showcase your state of the art productsLocated just 8km from the Kuching City Centre, the commanding Borneo Convention Centre Kuching (BCCK)sits on the Kuching Isthmus overlooking the majestic Sarawak River.The Borneo Convention Centre Kuching is a modern, state of the art purpose built conference and exhibitionvenue that will meet all your needs as an exhibitor as you enjoy luscious tropical surroundings, not tomention the several thousand dental practitioners who will be enjoying it right alongside your exhibitionbooth.Featuring world-class facilities, BCCK combines spacious design, flexible and elegant conference halls with aprofessional and experienced management team and 5 star service, bringing you a unique eventexperience.7

Borneo Convention Centre KuchingOverview of Floor PlanBooth DimensionsStandard Shell Scheme• Booths have a standard size of 3metres x 3metres• Exhibition space includes stand construction system with real and dividingwalls (2500mm high) using white aluminium systems and white melaminepanels.• Fascia board with black lettering.• Flooring – Uses existing hall carpet.• Electrical - 1 unit 13amp single phase power point electrical connection and 2units of 40 watt fluorescent tube.• Furniture - 1 x information desk, 2 x white folding chairs, 1 x waste paperbasket.Raw Space/Custom StandsExhibitors who wish to construct their own stands must indicate this intent in the application formand will be subject to the agreement and supervision of the Organizers. Cost of construction of thebooth is to be borne by the exhibitor.Please note that application for raw space should have a minimum space booking of 18sq metres. Thesupply of sockets, lights, carpets etc to the space are an additional charge under furniture rental.8

Exhibition Floor Plans – Level 1 Exhibitors Booths9

Exhibition Floor Plans – Level 2 Sponsors Booths10

Priority for Selection of Exhibition BoothsSelection of booths will strictly follow a ‘first come first serve basis’ policy.Pre-Requisite for Booking of BoothsAll information in the Registration Form must be filled in with the choice of preferred booth locations(6 choices) complete with Company seal.All bookings must be accompanied with a cross cheque of 50% of the booth amount made payable to‘CDA/MDA 2012 International Convention’.If you are submitting the registration Form by fax or email, please provide us with your proof oftransfer slip. The remaining second half of the payment is payable by 30 th March 2012.Booking Procedure/Conditions1) The final booking Instruction booklet will be uploaded onto the MDA website.2) Priority is given to Sponsors to choose exhibition booths before any other exhibitor.3) Upon receiving booking instructions, traders/exhibitors are requested to readthrough the booklet before commencing the booking. Once being clear instructions youmay contact the MDA secretariat – details provided at the end of this prospectus.4) To qualify for a booth, traders/exhibitors must complete the registration form providedin this prospectus indicating your top 6 choices for booth location. This form should besubmitted together with a crossed cheque of 50% of the required payment - madepayable to ‘CDA/MDA 2012 International Convention’. If you are sending in by fax oremail, you must fax/scan your proof of transfer slip before your application can beprocessed.5) MDA will keep a register of all the completed registration forms and cheques receivedon date and time basis to the nearest minute.6) The selection of booth location is strictly on a “first come first serve basis”7) No pre-booking through any Council member or Organizing Committee members willbe entertained.8) Please register early with your deposit payment to avoid disappointment.9) The closing date for bookings will be 15 TH March 2012 at 5pm.10) All successful applicants together with booth locations will be notified by email.11) The remaining balance after the initial 50% will be due by the 30 th March 2012.11

Deposit and Final paymentA non refundable deposit of 50% of the total charges/sponsorship fee must accompany theapplication. The full balance is due on 30 th March 2012.Exhibition booths will be reserved on first come first serve basis. The organizer reserves the right tore-allocate, change the size and dimension of the exhibition booth and to undertake structuralchanges to the exhibition, as many as may be deemed necessary prior to the exhibition.Cancellation PolicyAll cancellations must be made in writing to the MDA Secretariat on or before 30 th March 2012.50% of the total booth fee will be deducted for administrative expenses upon cancellation.No refund of the deposit or balance will be given for cancelled exhibition space or reduction in boothspace after the 30 th March 2012.Refunds will only be issued up to 30 days after the Convention.Payment MethodLocal Companies are advised to settle payment via cheque in Malaysian Ringgits payable in Malaysia.Please make cheque payable to “CDA/MDA 2012 International Convention”.Account Payee: CDA/MDA 2012 International ConventionName of Bank: Public Bank BerhadBranch: Jalan Tuanku Osman Sibu BranchAccount Number: PBB3165479111SWIFT Code: PBBEMYKLForeign companies are required to settle payment in US Dollars via cheque, US Bank draft orTelegraphic Transfer.Please fax or email copy of remittance to:Malaysian Dental Association54-2 Medan Setia 2Plaza Damansara50490 Kuala LumpurMalaysiaTel : 6-03- 209515326-03- 20951495Fax : 6-03- 20944670E-mail : mda@streamyx.comWebsite : http://www.mda.org.myRefer to the ‘Exhibitor Package’ in the sponsorship section of thisprospectus for prices and options.12

Sponsorship PackagesThe pages to follow provide an overview of the sponsorship packages available to ourvaluable industry supporters. We understand that return on investment for you is criticaland as such we have designed packages to deliver maximum benefit.Our sponsorship packages have been grouped into varying levels and include:Diamond Conference PartnerPlatinum Conference PartnerGold SponsorSilver SponsorDelegate Bag SponsorDelegate USB gift SponsorLunch/Gala Dinner SponsorKeynote Speaker SponsorAdvertisement PackageExhibitorThe Commonwealth Dental Association Conference (CDA) being held in conjunction withthe 69 th Malaysian Dental Association (MDA) annual General Meeting/ InternationalScientific Convention and Trade Exhibition is currently supported by the followingorganizations through varying forms of support:Lead Local Host and SupporterMalaysian Dental AssociationDestination PartnerSponsorship and Tradeshow Partner13

Diamond Conference Partner – RM 200,000The Diamond Conference Partner is recognized as the lead sponsor of the event.This package is a way of ensuring our most valuable contributors receive the most exposurepossible and is the premiere package of the conference. Return on investment is the focusof this package as it allows your team to be deeply included in all activities providingmaximum opportunity for networking and relationship building.As part of this package, Diamond Partners will receive the following benefits:• 8 exhibition booths (equivalent to 72 square metres) including partitions, openceiling, 1 table, 2 chairs, 2 x 40 watt fluorescent tubes, electrical socket. Priority tochoose location of booths at venue by 30 th June 2011.• 2 x 90 minute speakers slot to present on a relevant topic of interest to delegates,subject to approval of content of presentation by local organizing committee.• 8 free registrations• Recognition as the Diamond Conference Partner on all electronic and hardcopymediums relating to the conference• Logo shown on website, conference programs, conference banners, delegate namepasses and delegate bag (other locations can be negotiated)• 2 invites at the VIP Table• Reserved 1 table for 10 people for business opportunity• Placement of your logo and recognition as the Diamond Conference Partner onwelcome banners in the arrival hall of Kuching International Airport.• Link through to your company website from logo on conference website• Promotional material of your companies in delegate bag. Subject to approval bylocal organizing committee.• Full page advertisement either on back/inner/inner front/inner front cover in thesouvenir programme on a first come first serve basis.• Online Social Media Exposure to thousands of potential clients. Using Facebook,twitter, linked in, Flicker and You Tube.• 8 to 10 buntings around the conference• 4 invitations to the Opening Ceremony• 3 times 2-minute lunch break advertisement14

Platinum Conference Partner - USD RM 120,000The Platinum Conference Partner is recognized as one of the most valued sponsorsof the event and is open to a limited number of companies.This package is a very popular option and provides companies with maximumexposure to the delegates.As part of this package, Platinum Sponsors will receive the following benefits:• 6 exhibition booths (equivalent to 54 square metres) including partitionsopen ceiling, 1 table, 2 chairs, 2 x 40 watt fluorescent tubes, electrical socket.Priority to choose location at venue by 30 th June 2011.• 1 x 90 minute speakers slot to present on a relevant topic of interest todelegates, subject to approval of content of presentation by local organizingcommittee.• 6 free registrations• 1 reserved table for 10 during gala dinner for business opportunity• Recognition as the Platinum Conference Partner on all electronic andhardcopy mediums relating to the conference• Logo shown on website, conference programs, conference banners,delegate name passes and delegate bag (other locations can be negotiated)• Placement of your logo and recognition as the Platinum Conference Partneron welcome banners in the arrival hall of Kuching International Airport.• Link through to your company website from logo on conference website• Promotional material of your companies in delegate bag. Subject to approvalby local organizing committee.• 2 seats at a VIP table at the Gala Dinner• Full page advertisement either on back/inner/inner front/inner front coverin the souvenir programme on a first come first serve basis.• Online Social Media Exposure to thousands of potential clients. UsingFacebook, twitter, linked in, Flicker and You Tube.• 6 to 8 buntings around conference venue subject to space availability• 2 x 2 minute advertisement slot during lunch15

Gold Sponsor – RM 70,000As a gold sponsor you have the opportunity to receive maximum exposure to delegates atan affordable rate. This is our most popular package. As part of this package, Gold Sponsorswill receive the following benefits:• 4 exhibition booths (equivalent to 36 square metres) including partitions, openceiling, 1 table, 2 chairs, 2 x 40 watt fluorescent tubes, electrical socket• 4 free delegate registrations• Full page advertisement either on back/inner/inner front/inner front cover in thesouvenir programme on a first come first serve basis.• Logo shown on website (With link), conference programs, conference banners, anddelegate name passes. Recognition at conference.• 2 inserts of promotional material in delegate bag, subject to approval by localorganizing committee.• Online Social Media Exposure to thousands of potential clients. Using Facebook,twitter, linked in, Flicker and You Tube.• 5 reserved seats for business opportunity• 4 to 6 buntings around the conference venue• 2 x 2 minute advertisement slot during lunchSilver Sponsor – RM 40,000As part of this package, Silver Sponsors will receive the following benefits:• 2 exhibition booth (3x3) (equivalent to 24 square metres) Shell Stand• 2 free delegate registrations• Logo shown on website (With link), conference programs, conference banners, anddelegate name passes.• 1 insert of promotional material in delegate bag, subject to approval by localorganizing committee.• 1 full page colour advertisement in souvenir program• Online Social Media Exposure to tens of thousands of potential clients. UsingFacebook, twitter, linked in, Flicker and You Tube.• 2 buntings around conference venue• 2- minute advertisement slot during lunch16

Delegate Bag Sponsor – Supply of delegate bagsThis package allows for you to supply delegate bags which will be received by all registereddelegates upon arrival at the convention. The bags being supplied are subject to approvalby the local organising committee. As part of this package you will receive the followingbenefits:• 1 insert in delegate bag indicating you are the exclusive sponsor of the delegatebag• 1 page full colour advertisement in souvenir programme• Permission to place 1 bunting subject to space availability• Your logo on the delegate bag separate from the conference logo clusterDelegate USB Sponsor – Supply of USB sticks todelegates – RM 12,000As part of this Package you will receive the following benefits:• 1 free seat at gala dinner• Your logo on the USB stick gift provided to delegates in their delegate bag• Electronic copy of your company information pre-loaded on the USB stickLunch or Gala Dinner SponsorYou may also choose to be the sponsor for a particular lunch or Gala Dinner. There are avariety of options available, and they are listed below.As event sponsors your name and logo will be displayed on the agenda under the event youare sponsoring, both online and in onsitehandout materials. You will be recognized during opening remarks at the event.Additional benefits include:• Link to your website on the sponsors’ page of conference website• 1 free registrationThe following opportunities are still available:• Gala Dinner sponsorships (1 available): Main Sponsor RM 30,000oooooooLogos to be placed on backdrop of front stageLogo to be placed in souvenir programme1 seat at VIP TableThank you mention1 x booth1 x 2-minute advertisement slot during lunchAll table sponsors would be duly acknowledged in the souvenir programme• Lunch sponsorships RM 15,000 (each lunch)ooooYour collateral on tablesLogo recognition1 x 2-minute slot during lunchThank you mention during introduction17

Keynote Speaker SponsorTo conduct a Workshop Session and limited attendance lecture. Sponsors can suggestnames of speakers subject to approval by the organizing committee. As a keynote speakersponsor you will be entitled to:• 1 x Trade Exhibition Booth (3 days)• 1 page full colour advertisement in souvenior program• Acknowledgement at all flyer announcements to dentists, backdrop and souveniorprograms• 1 x bunting in the scientific lecture halls subject to availabilityAdvertising ratesSouvenir Programme• Inner front and Inner Back – RM 3,000 each space• Centrefold – RM 2,000• Full page colour – RM 1,500 (A4)Exhibitors Directory• Back cover – RM 2,250• Inner front and Inner Back – RM 1,500• Book mark – RM 1,500• Full page colour – RM 1,500 (A4 size)Exhibitor Package - RM 6,000The Exhibitor Package is tailored for companies who only wish to utilise the exhibitionspace by showcasing their products and services during the congress. These booths willreceive high delegate traffic during lunch and tea breaks.There will be an open exhibition for all products and equipments related to the dentalindustry. This international event is an excellent opportunity for suppliers andmanufacturers to the dental industry to present their latest products and research inrelated fields. It is anticipated that industry practitioners and decision makers will bepresent in the conference.As an Exhibitor you will receive the following as part of this package:• 2 x traders tags per booth• 2 x meal voucher per day (RM50 per day per trader)• Rental area is 9 sqm..• (3x3) Shell StandIncludes: partitions, open ceiling, 1 table, 2 chairs, 2 x 40 watt fluorescent tubes, electricalsocket and fascia name, participation in the conference.Exhibitors are free to make their own stand construction & design arrangement, subject toapproval by the local organizing committee.18

Sponsorship/Exhibition Booth Registration formCompany Name__________________________________________________________________Contact Name__________________________________Position/Title______________________Address________________________________________________________________________City __________________ State_______ Postcode_______ Country________________________Phone_______________ Fax______________ Email_________________ Web_______________I wish to purchase:Exhibition Space/Booth(Refer to Exhibition floor plan and Choose Option Below)Preferred Booth Number1 st Choice ________ 3 rd Choice ________ 5 th Choice________2 nd Choice ________ 4 th Choice ________ 6 th Choice ________Sponsorship Package(Choose Option Below)Choice of Sponsorship PackagesDiamond Conference PartnerPlatinum Conference PartnerGold SponsorSilver SponsorDelegate USB SponsorDelegate Bag SponsorGala Dinner SponsorLunch SponsorKeynote Speaker Sponsor19

Advertising Package(Choose Option Below)Programme Advertising PackagesInner Front and Inner Back (RM 3,000)Centrefold (RM 2,000)Full Page Colour (RM 1,500 A4 Size)Exhibitors Directory Advertising PackagesBack Cover (RM 2,250 - First Come First Serve)Inner Front and Inner Back (RM 1,500 – First Come First Serve)Book Mark (RM 1,500)Full Page Colour (RM 1,500 A4 Size)Total Fee Payable___________________Enclosed with this form is (circle) cheque/proof of transfer for the amount* of ___________ RM*Minimum amount required is 50% of total fee payable.Signature_____________________________________________________ Date___________We will contact you to discuss your requirements in detail upon us receiving of this booking form.Please fax to 603-2094 4670 or email to mda@streamyx.com. Forms can also be posted to:Malaysian Dental AssociationNo. 54-2, Medan Setia 2, Plaza Damansara,Bukit Damansara, 50490 Kuala Lumpur, Malaysia.Thank you for supporting the Commonwealth Dental AssociationConference (CDA) being held in conjunction with the 69th MalaysianDental Association (MDA) annual General Meeting/ InternationalScientific Convention and Trade Exhibition20

Enquiries and QuestionsOur team is on standby to assist you with any enquiries you may have in regards to sponsoring orexhibiting at our event.Packages don’t meet your needs?If you are interested in supporting the conference however find that some of the packages may notsuit your individual needs, please feel free to speak to us and we would be happy to discuss somealternative options with you.Contact DetailsFor further sponsorship and exhibition enquiries or if you are interested in purchasing a packageplease contact us.Malaysian Dental AssociationNo. 54-2, Medan Setia 2, Plaza Damansara,Bukit Damansara, 50490 Kuala Lumpur, Malaysia.Tel: 603-2095 1532, 2095 1495Fax: 603-2094 4670Email: mda@streamyx.com21