Poster Abstracts37. Action and Fun through Photovoice: Initiatinga Primary-<strong>Health</strong>-Care-Model with a Semiurbanindigenous Mexican communityMontserrat Villanueva-Borbolla, MSc candidate,BEd, EMT; Maria Angeles Villanueva-Borbolla, MSc,National Institute of <strong>Public</strong> <strong>Health</strong>, MexicoBackground: Obesity, Diabetes and Hypertension (ODH)are increasingly affecting Mexican population and healthcare system costs. Community-Based-Participatory-Action-Research (CBPAR) Programs contribute on mobilizing socialdemands. In 2009, the National Institute of <strong>Public</strong> <strong>Health</strong>(INSP)started a CBPAR project involving a local group of women(MEEX), previously involved in taking and facilitating CBPARworkshops, to create a Sustainable-and -Participatory–Primary-<strong>Health</strong>-Care-Model (MASS-P) addressing ODH issues.The project began with a participatory analysis, including aPhotovice workshop. Theoretical Framework: CBPAR enhancepolitical participation in a collaborative <strong>for</strong>m; Wang and Burris´sFreirean-approach Photovice method, identifies emergingthemes using photographs as codes <strong>for</strong> dialogue, highlightcommunity’s problem-solutions, initiating grassroots socialchange, and giving voice to everyone. Practice Objective: Atthe end of the “Lights-Camera- Action” workshop participantswill address open population, community authorities, healthpersonnel and policymakers, with a collaborative exhibitionshowing the ODH causes and solutions (ODHC&S) discoveredthrough Photovoice method. Method: A local adult womenself-selected sample (n=24)-(4 groups), participated in the13-session“Lights-Camera-Action” Photovoice workshop,designed and facilitated by INSP-researchers and MEEXmembers.Facilitators guided participants, through a fourstage(S)-six-goal(g)process: S1) g1.-Initiate reflective dialoguetriggered by a code regarding ODH; g2.-and take ethicphotographs which best reflect community’s ODH causes andconcerns. S2) g3.-Individually analyse photographs throughPhotovoice SHOWeD tool; g4.-and critically analyze themin group. S3) g5.-Actively propose sustainable strategies aspart of a MASS-P addressing ODH S4) g6.-Collaborativelyconstruct a Photo exhibit that best explained ODHC&S.Results: Regular participant attendance was difficult, buteffectively managed by group members and facilitators. Sixgoals were fully met. Active participation in the dialogicalreflexivecomponents around ethics and ODHC&S, photoanalysisthrough SHOWeD tool, and culturally meaningfulcodes <strong>for</strong> ODH causes (e.g “Dejadez(Procrastinating)”,and “Mamitis e Hijitis(maternal-daughter-in-law control)”were attained . Several individual-action and collaborativeactionoriented solutions were constructed. The objectivewas met; a collaborative “MEGA PHOTO STORY” exhibition,representing ODHC&S analysis was shown to diverse actorsin the community in a repeated event called “CineXcotla”.Additionally, a MEEX/one workshop-participant/communitytheatre teacher team, designed their play “The Belly WeakensUs”, shown on <strong>Health</strong> Center and a Diabetes Support Group.Conclusions and Implications: Lights-Camera-Acitionworkshopenhanced participation and action from thecommunity to the community. The objective was exceededin a very autonomous way. The theatre play, organized bywomen and supported by INSP is a first hint of sustainability.Analysis results are currently used to in<strong>for</strong>m the planningof the MASS-P and the play to invite people to its design.56SOPHE 62nd Annual Meeting* Denotes Poster Promenade
Schedule at a GlanceTime Event RoomThursday, October 277:30 am – 6:00 pm Registration / Hospitality / CHES Open Central Registration8:00 am – 11:00 am SOPHE House of Delegates Meeting Studio D11:00 am – 6:00 pm SOPHE Board of Trustees Meeting Studio B1:00 pm – 5:00 pm pre-conference workshop i:Policy & Environmental Strategies <strong>for</strong> Limiting AlcoholConsumption Problems in the Community1:00 pm – 5:00 pm pre-conference workshop ii:Evaluation of <strong>Health</strong> Promotion & Disease Prevention andManagement ProgramsStudio DStudio E2:00 pm – 6:00 pm Exhibits & Poster Set-Up4:00 pm – 6:00 pm pre-conference workshop III:SABPAC: Quality Assurance <strong>for</strong> Undergraduate Community <strong>Health</strong><strong>Education</strong> Programs6:00 pm – 9:00 pm pre-conference workshop Iv:<strong>Health</strong> Impact Assessments: Improving <strong>Health</strong> Decision-Making6:00 pm – 9:00 pm pre-conference workshop v:Writing <strong>for</strong> Behavior Change6:00 pm – 9:00 pm pre-conference workshop vi:Empowering Future <strong>Health</strong> <strong>Education</strong> ProfessionalsStudio AStudio DStudio EStudio F6:30 pm - 8:00 pm National SOPHE Leadership Orientation Studio CFriday, October 287:00 am – 6:00 pm Registration/Hospitality/CHES Desk Central Registration7:00 am – 7:45 am Wellness Challenge Studio E7:00 am – 8:15 am SOPHE Member Orientation & Meeting Mentoring Kick-off Studio B7:00 am – 8:15 am SOPHE 2012 Annual Meeting Planning Committee Meeting Studio D7:00 am – 8:15 am Continuing <strong>Education</strong> Committee Meeting Studio C8:30 am – 8:00 pm Exhibits, Career Center & Posters Open Salon 1–3 & Foyer8:30 am – 8:45 am Opening Remarks/Welcome Salon 4–78:45 am – 9:15 am presidential addressDaniel Perales, DrPH, MPH, 2010–11 SOPHE Presdient,San Jose State University9:15 am – 9:45 am Plenary Session I - Keynote Address – NationalPrevention strategySecretary Kathleen Sebelius, U.S. Department of <strong>Health</strong>and Human Services9:45 am – 10:05 am presentation of hhs 2011 healthy livinginnovation awardsSalon 4–7Salon 4–7Salon 4–710:00 am – 6:00 pm NCHEC Lounge (All Welcome) Studio AMCHES SessionsSOPHE 62nd Annual Meeting57