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Conference AbstractsSaturday, October 29, 2011 | 7:15 am – 8:15 amEarly Riser SessionsEarly Risers 1Designing & Managing VolunteersOpportunities (Chapter Development Session)Room: Studio DDesigning & Managing Volunteers Opportunities(Chapter Development Session)Nicolette Warren, MS, MCHES, Society for Public Health EducationThis session helps participants organize and structurevolunteer opportunities that allow individuals to realizethe helping impulse as well as a variety of other motivesthrough activities designed to meet the volunteer’s needsand objectives. Participants will gain solid content knowledgein volunteer recruitment, screening and orientation forvolunteers, volunteer assignment and training for positions.Participants will have specific techniques to supervise,motivate, evaluate, and reward volunteers. During thisinteractive session, participants will be challenged to identifygroundwork that the organization must first lay for aneffective volunteer program. This is a “must have” sessionfor anyone enlisting voluntary assistance. Interactive groupexercises during the session will concentrate on “service”volunteers, individuals who donate their time to helpother people directly, and “policy” volunteers who assumethe equally vital role of sitting on boards of directors oradvisory boards of organizations. This session elaboratesthe essential components of the volunteer program andoffers suggestions for increasing their effectiveness.By the end of the session, participants will have toolsto facilitate and coordinate the work of volunteers andpaid staff toward the attainment of organizational goals.Suggested audience: This is for intermediate and advancedparticipants. It will be highly useful for anyone managinga project or a program that involves volunteers, or whomust work with volunteers in order to be successful.Early Risers 2Addressing Cultural Competence,Diversity, and InequitiesRoom: Studio BImpacting Health Disparities through PrimaryPrevention: Brief Treatment of Tobacco Useat the Community Health Center LevelRoy Hart, MPH, Office of Tobacco Control, Mississippi StateDepartment of Health; Signe Jones, MPH, Office of TobaccoControl, Mississippi State Department of Health; MitchMorris, MPH, Mississippi Primary Health Care AssociationObjective: Mississippi has the 4th highest prevalenceof smoking in the United States, with nearly a quarter ofadult residents reporting as “current smokers.” In order toaddress this health crisis, the Mississippi State Department ofHealth’s Office of Tobacco Control (OTC) has partnered withthe Mississippi Primary Health Care Association (MPHCA) todevelop and implement a systems-level strategy to incorporateevidence-based treatment for tobacco dependence inCommunity Health Centers (CHCs). CHCs provide services tomedically underserved populations, often characterized bya general lack of adequate health resources, low educationalattainment, limited health insurance coverage, and highrates of poverty. Behavioral Risk Factor Surveillance System(BRFSS) data indicate that medically underserved populationswith lower socio-economic status and educational levelsare more likely to use tobacco. 2010 BRFSS data comparedwith US Census data shows that more than three quartersof Mississippi’s smokers earn less than the state’s medianannual income. Social Climate Survey of Tobacco Control(SCS-TC) data has shown a consistent trend in Mississippifrom 2000-2008 that “adults with the least amount ofeducation were the most likely to smoke, and adults withcollege degrees were least likely to smoke.” Methods: Indeveloping program strategy action steps, OTC and MPHCAincorporated the three main components recommendedin the CDC’s Action Guide: Healthcare Provider ReminderSystems, Provider Education, and Patient Education:Working with Healthcare Delivery Systems to Improve theDelivery of Tobacco-Use Treatment to Patients. This strategyincluded implementation of the following action steps ateach participating CHC: conducting baseline and followuptobacco-use prevalence surveys, adopting campussmoke-free policies, participating in healthcare providertrainings, and adopting and implementing enhanced tobaccoeducation and treatment services. Results: The program wasimplemented at seven CHC organizations, encompassing27 health service locations around Mississippi, with varyingdegrees of difficulty. Two concurrent evaluation systemshave been used to assess the efficacy of the intervention. Theprocess evaluation of year one activities led to the revisionof program action steps for year two. The programmaticevaluation consisted of tobacco use prevalence surveysconducted at the CHCs. Conclusions: Multi-componentstrategies for systems change require buy-in at all levels.Implementing evidence-based tobacco use and dependencetreatment will require cooperation from the top-down, andif successful, will ultimately impact prevalence outcomes toimprove the health of at-risk populations in Mississippi.African American Women’s Readiness to Change EatingHabits: Results from the Listening to Our Voices StudyFern Jureidini Webb, PhD, Department of CommunityHealth and Family Medicine, University of Florida; JagdishKhubchandani, MBBS, PhD, MPH, CHES, Physiology and HealthSciences- Ball State University; Joyce Balls, PhD, MPE, Centerfor Health Equity and Quality Research-University of FloridaObjective: To describe African American women’s eatinghabits and examine the relationship between eating habits,readiness to change and selected demographic characteristics.Design, Setting and Participants: This cross-sectionalstudy was conducted throughout Florida. Women who selfidentifiedas Black or African American, lived in Florida andaged 18 and older were eligible to participate. Recruitmentefforts included flyers, snowball recruitment, and directcontact with community members throughout the targetedareas. A total of 350 women were recruited for the study and292 (83%) met the full eligibility criteria. Main OutcomeMeasures: Participants’ readiness to change eating habits,health behaviors, family and personal health history, diet32SOPHE 62nd Annual Meeting